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Why Online Roulette Is So Popular in Europe
Roulette is one of the most popular games in a casino, sometimes even 2nd only to slot machines. Easy to learn and play, free of skill based knowledge with different variations in offer. If you are new to casino games, playing online roulette will probably be one of the first things you do and enjoy. The game was born in Europe, France to be more precise. The word roulette means “little wheel”, and is known to have become popular by the end of the 1700’s in Paris.
By the 19th century, roulette was played all over Europe and the USA. It became the most popular casino game at that time. Despite this early popularity, modern roulette owes its fame to Monte Carlo and the Blanc family, who established the most prestigious casino of all time. It happened in the 1860’s, when the German government banned all forms of gambling, and so the Blanc’s moved their gambling operations to Monte Carlo where they created a gambling Mecca for the rich and royal. It was here where the single zero roulette was born, and over the years the game spread out around the world, except in the United States where the double zero wheel had been established. European roulette in Spain is popular, as well as in France, England and most European countries.
Online roulette continued the legacy of the small wheel, and can be played in different formats. It is easier to find all the variations of roulette than in a brick and mortar casino. Formats include 2D, 3D, realistic roulette and live dealer roulette. But what makes this simple game so popular?
It’s easy to learn
No skills and little knowledge of mathematical odds are required to play. There are no complex rules and the game is straightforward. You can decide to apply some money management strategies that control the way you bet to extent the bankroll, and increase the chances of hitting a big win; but in general the game is played freely while enjoying a friendly chat and drink.
The glamour if it all
The details in the design of this casino game set it aside from any other. There is a fancy wheel with red and black colors, a green velvet long table, and a white marble that spins and makes a very characteristic noise as it finally drops in a number slot. The whole process is guided by the dealer who manages the key elements of a good dramatic moment than ends in a climax.
The fact that random players come and go during each spin adds more to the excitement. It is always a surprise to see who hits a huge win and who seems to be on a bad roll. It is the other players that build up the drama with their cheers, shouts, laughs and disappointments. Other casino games host silent focused players, but not roulette. This is the game for the loud and cheerful.
Don’t worry about other players
This is a 100% against the house game. Players do not compete against each other like in poker, or have to be wary of what cards the other has like in blackjack. On roulette everyone is betting against the house, but players can even bet on the same numbers as others. Latch on to their luck.
Bigger payouts
Online slots and baccarat are the two other casino games that require little wit, but roulette can offer huge payouts with simple decisions. Just bet on a single number and you can win dozens of times your own bet, or just bet odds/even and win the same amount you wagered.
Playing online
Roulette is a really fun game to play online. The most common offer will be the 2D roulette, with randomly generated numbers, but most online casinos also offer live dealer roulette. Live dealer roulette combines online play with a real casino. From your device and a video camera in a real casino, you can select the table and dealer of your choice and take a seat. The live dealer will talk to you as you chat, and you can talk to the other players in the table.
Realistic roulette is something new that takes the experience of 2D games to the next immersive level, just shy from virtual reality. Realistic Games has recently partnered with Microgaming to offer their realistic portfolio, which has made the game accessible to dozens of online casinos. Spearhead has also developed a similar 3D European roulette but focused on mobile devices.
As you can see, the game of roulette continues to evolve with new times and technology. VR roulette will soon be common and who knows what the future will hold.
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155.io, the live content studio built for a mobile-first world, has appointed Raúl Cué as Head of Integration to accelerate its mission of bringing chaos-fueled content to the next-gen of players.
With extensive iGaming experience, Cué joins the 155.io team to help operators and aggregators seamlessly connect with the studio’s 24/7 live portfolio, featuring Marbles.io, Stairpon
Raúl Cué, Head of Integration at 155.io, said: “It’s rare you see a company in this space do something truly unique and that instantly drew me to Sam and 155.io. They’ve quickly curated a revolutionary portfolio of titles where my goal is elevating the integration experience for operators and aggregators. I’m looking forward to being in Lisbon for the SBC Summit where we’re bringing our live chaos to the show – watch this space!”
He will also support partners in quickly making these cutting-edge titles live, whether through Hub88.io or via simple direct integrations. Cué’s role extends to working with providers to identify and implement practical solutions, ensuring integrations are efficient as well as impactful, sustainable, and future-ready.
Cué joins 155.io from Live Casino provider EEZE, bringing an impressive track record across Live Casino, Slots, and the sweeps market.
Sam Jones, CEO of 155.io, commented: “Welcoming Raúl to the 155.io set-up adds real momentum to the significant progress we’ve made. His expertise will help us bring even more chaos, flipping the tables on real-world, awesome content that the new wave of players love. He’s exactly who we need to drive the next growth stage.”
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First Look Games and Zillion Games Partner to Bring 50+ Award-Winning Titles to Global Affiliate Network
First Look Games, the London-based B2B marketing platform empowering iGaming game studios, has announced a new partnership with Zillion Games, the award-winning Cyprus-based game developer known for high-performing HTML5 slots and custom casino solutions. The partnership takes effect immediately.
Founded in 2018, First Look Games enables game studios to distribute certified marketing assets, demo games, and game information to a network of over 1000 approved affiliated publishers who collectively reach more than 40 million players worldwide. The platform offers advanced reporting tools, including Accuracy Management and Sentiment Analysis, which are set up to bring unique insights to game studios to support their growth.
Zillion Games, established in 2021, has quickly built a reputation for innovation and quality in online slots, with a portfolio of more than 50 titles, including popular releases such as Candy Stash Deluxe, Gems Sky, and Golden Dragon Deluxe. RNG-certified by iTech Labs, Zillion supports 190+ currencies, including fiat and crypto, and delivers its games to 900+ operators worldwide. Its content is available across Europe, Australia, New Zealand, Canada, Brazil, USA, Brazil and other key markets, with notable growth marked by multiple EGR award wins, including EGR Europe Awards 2025 “European casino content supplier. Under 5 years” and EGR Italy Awards 2024 “Rising Star.”
Through this partnership, Zillion Games’ complete catalogue is now available to First Look Games’ affiliate network. Affiliates gain instant access to promotional materials, demo links, and game information to deliver accurate, engaging & compliant content. The collaboration aims to expand Zillion’s market reach, support growth in new jurisdictions, and set higher standards for compliance and review quality.
Partnership Benefits
Faster time to market for Zillion Games releases
Access to high-quality visuals, game sheets, and demo tools
Enhanced compliance and Accuracy Management features
Support for expansion into new regulated markets
The partnership meets the rising demand for streamlined content distribution. Affiliates will have instant access to accurate marketing materials and compliance documentation, enabling them to serve their audiences more effectively while maintaining regulatory standards.
“Partnering with First Look Games is a powerful step forward for Zillion Games,” said Tasha Sokolova, Head of Marketing at Zillion Games. “Our mission has always been to deliver unlimited excitement and massive winning opportunities to players worldwide, and now we can extend that reach through a network of trusted affiliates who share our passion for quality and innovation. With First Look Games’ advanced tools, we’re able to launch games faster, maintain the highest standards of compliance, and connect with millions of players in new and exciting ways.”
Tom Galanis, Co-Founder and CEO at First Look Games said: “We’re delighted to welcome Zillion Games to the First Look Games platform. Their recent titles have hit the mark with players and partners alike, combining standout gameplay with innovative features that set new standards in the market. We’re excited to support them on their journey by connecting them with our global network of affiliate publishers and provide them new data insights to support their growth.”
The post First Look Games and Zillion Games Partner to Bring 50+ Award-Winning Titles to Global Affiliate Network appeared first on European Gaming Industry News.
MightyTips has been shortlisted for the Sports Affiliate category at the EGR Operator Awards 2025, one of the industry’s most respected events celebrating excellence in online gaming.
Over the past year, MightyTips has continued to strengthen its position as a trusted partner for sportsbooks worldwide, expanding into new markets and delivering innovative content formats to enhance user engagement. The nomination reflects the company’s commitment to providing bettors with reliable insights, comparison tools, and exclusive content that connects them with the best betting opportunities.
Operated by SEOBROTHERS, MightyTips has also introduced fresh features, including redesigned bonus listings, faster daily predictions, and exclusive interviews with sporting icons. These initiatives underline the brand’s dedication to combining affiliate expertise with media presence.
Eugene Ravdin, Head of PR at SEOBROTHERS, commented: “This nomination is a testament to our teams’ efforts to innovate while maintaining the highest standards of performance, transparency, and user experience. We are proud and determined to win in this category.”
The post MightyTips has been nominated for Sports Affiliate at the EGR Operator Awards 2025 appeared first on European Gaming Industry News.
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