To celebrate 16 years of market success, Betmotion, the online entertainment platform, is running a special campaign with over R$1 million in prizes for its players. The anniversary promotion, which runs until September 22nd, promises to surprise users with exclusive prizes.

In addition to the celebration, Betmotion is among the pioneering companies applying for a federal license, a crucial step to operating in the regulated betting market in Brazil. The platform has been preparing for this moment for years and is looking forward to January 2025, when regulation will officially be implemented in the country. The high anticipation reinforces the company’s commitment to providing a safe and reliable entertainment experience for its players.

According to Layrena Meglio, Betmotion’s Chief Marketing Officer: “We are extremely excited about our 16th anniversary and the new experiences we have prepared for our players. Additionally, we are honoured to be part of the companies that are already starting the regulation process. Our team is working tirelessly to ensure that we are ready for this new phase of the Brazilian market.”

The coming months promise to be even more thrilling for online betting and gaming fans in Brazil, with Betmotion leading toward regulation and offering even more innovative services.

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Salsa Technology today announced a significant addition to its commercial team with the arrival of business specialist Thiago Valadão, who will take on the role of Country Manager for Brazil.

With extensive experience in management positions in the technology industry, Valadão joins to amplify Salsa’s position as the leading technology provider for the regulated iGaming and Sports Betting market in the country.

“Salsa has been preparing for a long time to become the best technology partner for the regulated Brazilian market, and being able to count on Valadão’s professional experience to help us amplify this message is crucial at this moment when the regulatory framework—at federal, state, and municipal levels—is being established,” explained the company’s founder, Peter Nolte.

“I approach this challenge with great dedication and focus on this rapidly expanding market, with the aim of establishing Salsa as the leader and key business partner in this segment,” adds Valadão, who also will be driving commercial activity for the most competitive sportsbook in the market, thanks to Salsa’s partnership with First – Best in Sports.

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Salsa was one of the few companies to have successfully completed all the testing of its platform with Cogel for federal licensing, with particular emphasis on its vault solution—integration with regulators—and analytics for information security. Not to mention Salsa Gator, the most popular and comprehensive aggregator, ready to enhance the growth of regulated operations.