Entain Foundation U.S.
MLB Partners with EPIC Global Solutions and Entain Foundation U.S. to Educate Minor League Players on Gambling Harm Prevention
Major League Baseball (MLB), EPIC Global Solutions, and Entain Foundation U.S. have partnered to enhance MLB’s efforts to educate players on how to prevent gambling-related harms.
EPIC Global Solutions will offer lived experience educational sessions focused on responsible gambling and mental health to Minor League players and other MLB personnel selected by MLB. Entain Foundation U.S. will provide financial and other support to facilitate the sessions delivered by EPIC Global Solutions.
“We believe that EPIC’s impressive program facilitators, including an ex-minor leaguer, will communicate critical insights on gambling harm prevention in relatable and compelling ways. Our younger minor league players in particular are coming into the league at a time when mobile sports betting is an increasingly prominent part of the sports ecosystem. We want to help those players avoid gambling-related pitfalls that can derail not only their careers, but also their day-to-day lives more generally,” Quest Meeks, Vice President of Sports Betting & Compliance at MLB, said.
“We are pleased to be able to support baseball to take a proactive stance on player protection against gambling-related harm through our innovative lived experience approach, sharing the stories of those who have experienced gambling disorder first hand,” Ben McGregor, director of sports partnerships at EPIC Global Solutions, said.
“Working with such an iconic American institution provides a unique opportunity to not only help the players connected to every franchise, but also the wider supporter base across the country, who can learn more about the potential effects of gambling harm through the increased profile this program will generate. We thank Major League Baseball and Entain Foundation U.S. for providing this platform for wider awareness,” Ben McGregor added.
“Entain Foundation U.S. is proud to support EPIC Risk Management’s effort to educate the Major League Baseball community about problem gambling. We must take a preventative approach to gambling harm, particularly those involved in sports, so educating the baseball community on responsible gambling practices is a critical measure,” said Martin Lycka, Entain’s Senior Vice President for American Regulatory Affairs and Responsible Gambling and Trustee of Entain Foundation U.S.
The new three-way partnership expands an ongoing collaboration between EPIC Global Solutions and Entain Foundation U.S. to educate the public on gambling harm prevention. Entain Foundation U.S. sponsors information and education programs on problem gambling for professional athletes, collegiate athletes, coaches, and teams at universities nationwide and several sports organizations.
The delivery model is expected to commence in 2024, when EPIC will visit Minor League teams during Spring Training.
EPIC Global Solutions delivers ground-breaking harm prevention programs, independently accredited training, and class-leading advisory to help individuals and organizations across the highest risk sectors in the sports wagering ecosystem minimize the risks of gambling harm. Through a partnership with the Entain Foundation U.S.—Entain plc’s unique non-profit subsidiary, dedicated to promoting responsible gambling and sports integrity—EPIC Global Solutions’ work in U.S. sports continues to grow.
Ben McGregor
EPIC Risk Management and Entain Foundation U.S. to Educate Major League Soccer Players Association Members on Risks of Gambling Harm
Entain Foundation U.S. and EPIC Risk Management announced a three-year partnership with the Major League Soccer Players Association (MLSPA) to provide gambling awareness educational programs and advisory resources to its members.
EPIC Risk Management and Entain Foundation U.S. are excited to partner with the MLSPA, the exclusive collective bargaining representative for all players in Major League Soccer, to provide customized gambling harm education and awareness programs and advisory resources across a three-year program.
The program will see EPIC deliver gambling harm prevention education and awareness workshops, and provide prevention resources, advisory resources, and content which will be made available to the entire MLSPA membership, all made possible through funding provided by Entain Foundation U.S.
Ben McGregor, director of sports partnerships at EPIC Risk Management, said: “We are looking forward to working with the MLSPA and its membership in delivering this national program to provide crucial education and advice regarding the ever-growing relationship between wagering and professional sports in the US.
“The players, staff and MLS in general have a global reach and will therefore be subject to considerable sports wagering attention around the world. This program is intended to provide MLSPA members with informed understanding to minimize the risk of sporting integrity issues that can arise from gambling activities, as well as utilizing our considerable lived experience from facilitators who have elite sports backgrounds, who can also advise on the effects that gambling-related harm can have on an individual’s performance and welfare.
“This is an important new step in our relationship with the Major Leagues in the US and we’re delighted to extend upon our existing soccer partnerships around the world by working with the MLSPA, leading players and teams from the MLS.”
MLSPA COO Dan Jones said: “This partnership with EPIC Risk Management and Entain Foundation U.S. will enhance our ability to educate and equip our player pool as the presence and inherent risks of sports betting continue to evolve and permeate players’ lives. We look forward to working alongside them to ensure players have access to crucial education, resources and support.”
Entain Foundation U.S., launched in 2019 by the Entain Global Foundation and the Entain Group, sponsors a variety of information and education programs on problem gambling throughout the US. Its trustees include Martin Lycka, Senior Vice President for American Regulatory Affairs and Responsible Gambling and Trustee of Entain Foundation U.S.; Bill Pascrell, III, Partner at Princeton Public Affairs Group; and Amani Toomer, former New York Giants wide receiver and Super Bowl Champion.
“Given the significant ongoing rise in the popularity of sports betting throughout the country, the importance of educating athletes and the public at large cannot be overstated. We are glad that the funding provided by Entain Foundation U.S. has helped EPIC, a global leader in the delivery of problem gambling education, to have such a huge impact on one of the highest-risk populations,” said Lycka.
EPIC Risk Management delivers ground-breaking harm minimization programs, independently accredited training, and class-leading advisory to help individuals and organizations across the sports wagering ecosystem to minimize the risks posed by gambling harm.
Canada
Entain Foundation U.S. Wins “Safer Gambling Operator of the Year” at EGR North America Awards 2023
The Entain Foundation U.S. has captured another top industry award citing the Foundation’s comprehensive and innovative Responsible Gambling (RG) programs, this time for “Safer Gambling Operator of the Year”. The award was presented Thursday night at the EGR North America Awards program in New York City.
Over the past two years, Entain and the Entain Foundation U.S. have garnered the top prize in nearly every industry award competition for Responsible Gambling programs led by Martin Lycka, Senior Vice President for American Regulatory Affairs and Responsible Gambling and Trustee of the Entain Foundation U.S. Entain also won last year’s EGR top honors for RG services, programs, and advocacy.
In this year’s competition, the Entain Foundation U.S. prevailed over six other nominees named to the award’s “short list” of finalists, among a larger pool of applicants. The other finalists included prominent operators DraftKings, FanDuel, PointsBet, PlayNow.com, and Rush Street Interactive.
The EGR Award acknowledged the Foundation’s “setting new, higher, industry-wide RG standards, extending RG education and services for professional and collegiate sports programs, for the fast-growing esports segment, and for underserved urban communities.”
In particular, Martin and the Entain Foundation U.S. organized and led an industry-wide effort to establish 12 national principles of responsible online gaming. Announced in September 2022, the industry effort was endorsed by six of the nation’s largest online gaming operators, with two more joining in early 2023. Together, the participating operators comprise well over half of the U.S. online sports gaming market.
According to Martin, “The Entain Foundation U.S. truly sets the standard for Responsible Gambling programs. We are indeed honored to be publicly recognized once again by the North American gaming industry, for our innovations, our applied technology, our outreach, our partnerships and our tireless dedication to promoting RG principals.”
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Canada
Entain Foundation U.S. Sponsors NBA Legend Charles Oakley’s “Oak Out Hunger” Community Project
Responsible gambling education programs to join community services led by Oakley for underprivileged communities in major American Cities
The Entain Foundation U.S., the not-for-profit charitable trust of Entain, is to sponsor an initiative led by retired NBA legend Charles Oakley to include education in responsible gambling with other forms of support to impoverished, underprivileged communities facing hunger, addiction, and economic challenges in cities across the U.S.
The Entain Foundation U.S. sponsorship will provide both funding and expertise in preventing and mitigating problem gambling to the Oak Out Hunger initiative. It means that, for the first time, education in responsible gambling will sit alongside other valuable and worthwhile community services provided by the Charles Oakley Foundation, including anti-addiction and education programs.
Early next year this program will operate in U.S. cities including Los Angeles, New York, Buffalo, Philadelphia and New Orleans – coinciding with major sporting events including the Super Bowl and March Madness, the college basketball tournament. In addition, the campaign will visit further cities and towns also home to universities including Indiana University, the University of Michigan and Michigan State, Ohio State, Penn State, Rutgers, West Virginia and Tennessee.
“As sports betting takes off across many U.S. states, we’re committed to do all we can to ensure that people only bet what they can afford – which is especially important in more deprived communities,” said Martin Lycka, Entain senior vice president for American regulatory affairs and responsible gambling, and trustee of the Entain Foundation U.S. “The Oak Out Hunger campaign is truly unique – and effective – in providing essential services to impoverished and underprivileged urban communities across the U.S. The Oakley Foundation is an ideal partner to help us reach those in most need with education on responsible gambling.”
“It’s all about giving back to people who are trying to get through life,” Charles Oakley said. “I go all over. And you see people hanging out on the streets, nowhere to get a meal, some of whom use what little money they have to fund addictions. Our program is about helping to break that cycle. Give them a chance and a good meal. Meet some different people and have a good time.”
With the Entain Foundation US sponsorship, the Charles Oakley Foundation and Oak Out Hunger campaign join other nationally and globally recognized partners who collaborate with Entain to prevent and combat potentially harmful behaviors among at-risk populations.
Entain and its two sister foundations, the Entain Foundation and the Entain Foundation U.S., operate some of the world’s most innovative and comprehensive portfolios of programs designed to prevent and mitigate problem gambling. For example, a free app, developed by Entain, called “Gamble Responsibly America,” is available through the App Store and Google Play, with no branding or commercial promotion.
The Entain Foundation U.S. is a first-of-its-kind non-profit organization dedicated to promoting responsible gambling, sports integrity and corporate compliance in the U.S. The Foundation was launched in 2019 by the Entain Global Foundation and the Entain Group. Entain is the leading global sports betting, gaming and interactive entertainment operator, which jointly owns BetMGM in the U.S.
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