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NRL TEAMS JOIN CHORUS OF CLUBS SAYING NO TO SPORTS BETTING ADVERTISING

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In a first for the NRL, the Bulldogs and Rabbitohs have rejected sports betting advertising and joined Reclaim the Game, a NSW Government initiative to challenge the idea that betting is a normal part of sport.

The two high profile clubs join teams from four other codes in turning down sports betting sponsorships. Nine teams across cricket, the A-League, AFL and NBL are already making gambling awareness and education part of their game.

“Our community plays such a big role in our Club, and we felt that this is a campaign we can support to reduce community exposure to sports betting advertising,” Blake Solly, South Sydney Rabbitohs CEO, said.

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“Research shows there are long term effects on families when sports betting causes gambling harm in the community and we feel the Reclaim the Game message is a positive for the fans and families that support our Club and our sport.

“We hope that we play a style of football that can entertain everyone in the family without feeling like they need to bet on the game to enjoy it.

“Reclaim the Game is all about that message, and we’re happy to support them and their desire to effect cultural change around sports gambling advertising.”

Bulldogs Chief Executive, Aaron Warburton, was pleased to support the initiative.

“The contest, the rivalries, the skill, and the personalities within our game drive millions of viewers across country to tune in. Rugby League is one of the most entertaining sporting experiences on offer.

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“At Bulldogs home matches, we are extremely proud to be reclaiming the game for our members and fans. We believe that you should be able to watch and enjoy our great game with your friends and families without the constant advertising from sports betting companies.”

Director of the Office of Responsible Gambling, Natalie Wright, said more than any other sport, the NRL is saturated with sports betting advertising and cultural change is vital to prevent and reduce gambling harm in the community.

“Online sports betting is the fastest growing form of gambling and the NRL is the most popular sport to bet on in NSW,” Ms Wright said.

“The NRL fan-base is huge and gambling advertising is everywhere which means if you’re a supporter you can’t avoid seeing it.”

Young men are most at risk of gambling harm and an estimated 41 per cent of regular sports betting experience one or more gambling-related problems.

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“Sports betting companies know that visibility works, which is why they invest so much in advertising on the most popular code in NSW,” Ms Wright said.

“We are so pleased to see the Bulldogs and Rabbitohs reclaim the game in the advertising spaces they control. They are leading the way in the NRL by calling time on sports betting sponsorships. We hope that other clubs and the NRL itself will follow suit, so that fans can get back to what sport is all about.”

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Australia

NSW Government Launches New Gambling Awareness Campaign

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The NSW Government has launched a new GambleAware campaign, Safer Gambling, Stronger Communities, aimed at preventing and reducing gambling harm in Aboriginal communities across the state.

Using culturally meaningful animations created by young filmmakers at the Jumbunna Institute for Indigenous Education and Research, the campaign encourages Aboriginal people to reflect on their gambling and make safer choices.

Office of Responsible Gambling (ORG) Director Alison Parkinson said the campaign, which will run until June across traditional media and digital platforms, directs viewers to the GambleAware website where they can access further information and support services.

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“We know that gambling harm disproportionately affects Aboriginal communities, which is why this campaign is so important,” Ms Parkinson said.

“It speaks directly to First Nations people in a way that is culturally relevant and meaningful.”

The initiative is backed by the Hospitality and Racing Group’s new Aboriginal Stakeholder Strategy which partners with Aboriginal communities to deliver culturally responsive programmes and policies.

Ms Parkinson said it is vital Aboriginal communities have access to the right support, with important messages delivered directly to them.

“By empowering First Nations communities with knowledge and resources, we can help break the cycle of gambling harm and advance closing the gap towards a safer, healthier future for generations to come,” Ms Parkinson said.

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ORG has allocated $100,000 from the Responsible Gambling Fund to support the initiative.

The post NSW Government Launches New Gambling Awareness Campaign appeared first on European Gaming Industry News.

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Australia

WATERHOUSE VC SECURES OPTION IN MAINCARD, THE “SHOPIFY OF ONLINE BETTING”

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Waterhouse VC, an investment fund specialising in the technology layer of the global gambling industry, has secured an option in Maincard, a “Shopify of Online Betting” platform targeting the launch of fully customisable licensed online betting sites in under 30 minutes.

Maincard targets the $1 trillion iGaming market by replacing months of development work, cumbersome licensing and complex integrations with a subscription-style workflow. Crypto-native founders, influencers and digital communities can spin up branded betting sites, monetise their audiences and retain full upside ownership from day one.

“iGaming still suffers from high startup costs and significant technical and regulatory friction,” said Tom Waterhouse, Chief Investment Officer of Waterhouse VC. “We’re seeing strong potential in platforms that can streamline development, similar to how Shopify revolutionised e-commerce. The sector is ripe for innovation that allows new entrants to focus on player acquisition and retention rather than backend development.”

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“Waterhouse VC’s deep domain knowledge and network will accelerate our go-to-market,” said Valerii Makovetskii, Founder and CEO of Maincard. “We’ve developed strong technical foundations with our crypto-friendly payments gateway already powering third-party casinos. The next step is to make launching a betting site as easy as launching an online storefront.”

The investment aligns with Waterhouse VC’s approach of identifying promising B2B technology companies serving the wagering industry and negotiating options to acquire stakes in these businesses.

Maincard platform vision:

  •     Launch in <30 minutes — drag-and-drop, no code required
  •     End-to-end compliance — licensing, KYC/AML, fraud, payments, customer support and marketing handled by Maincard
  •     15,000+ casino games & 1,000+ sportsbook markets out of the box

Maincard is currently raising USD $3M to scale its sales team and launch multiple brands from the waiting list by the end of Q3 2025.

The post WATERHOUSE VC SECURES OPTION IN MAINCARD, THE “SHOPIFY OF ONLINE BETTING” appeared first on European Gaming Industry News.

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Martin Pakula Named Chair of Crown Melbourne

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Crown Resorts has announced that The Hon. Martin Pakula will join the Board of Crown Melbourne, effective May 1, 2025, and will succeed Mr. Ian Silk, as Chair, from July 1, 2025.

As Chair, Mr. Silk has successfully led Crown Melbourne through a period of unprecedented remediation and transformation during the past two and a half years. Mr. Silk’s strong leadership through the organisation’s operational and cultural transformation, saw Crown Melbourne regain its licence from the Victorian Gambling and Casino Control Commission. To ensure a seamless transition Mr Silk will remain in his role until 1 July 2025.

As incoming Chair, Mr. Pakula brings a wealth of experience to the position, having previously served as Attorney-General, and Minister for Tourism, Sport, and Major Events in the Victorian government. He currently serves as Chair of the Australian Grand Prix Corporation.

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Crown Resorts CEO, Mr. David Tsai, said: “Martin’s appointment comes at an exciting time as Crown continues to focus on innovation and growth. I look forward to Crown benefiting from Martin’s extensive industry and leadership experience. I would like to express my sincere thanks to Ian for his exceptional leadership and the pivotal role he played in overseeing Crown Melbourne’s extensive transformation.”

Mr. Silk said: “It has been an honour to serve as Chair. I am extremely proud of what we have achieved over the past two and a half years, and I want to thank everyone at Crown Melbourne for their dedication and hard work. I’m confident Crown Melbourne will continue to thrive with Martin’s leadership.”

Mr. Pakula said: “I am delighted to accept the role of Chair at Crown Melbourne and to play a role in its exciting future. Crown is an iconic business that is a critical part of Victoria’s economy, tourism and entertainment industry.”

The post Martin Pakula Named Chair of Crown Melbourne appeared first on European Gaming Industry News.

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