Gaming
The 5 up-and-coming game developer teams in Gamecity Hamburg’s incubator program present their projects and progress at Games Lift Graduation 2021
At the final event of this year’s Games Lift Incubator program, five teams presented their game projects live at the start-up center Factory Hammerbrooklyn in Hamburg on December 2. During the three-month intensive phase of the incubator, the teams received individual coaching, mentoring, and workshops from international games experts, as well as financial support of 15,000 euros per project and workspaces in a co-working space from the location initiative Gamecity Hamburg. All five teams reached important milestones in the development of their games and concepts.
“I’m impressed by the progress the teams have shown in just three months. I look forward to seeing more from the teams and their games in the future,” comments Wolf Lang, CEO of event agency Super Crowd Entertainment, co-founder of indie studio THREAKS and member of the Games Lift Incubator awarding committee.
“The Games Lift Graduation vividly demonstrates the great effects that targeted funding programs like the Games Lift Incubator can have in leveraging the potential at Hamburg as a games location,” adds Dennis Schoubye, Head of Gamecity Hamburg.
At the final event, “Games Lift Graduation,” the five teams publicly presented their projects for the first time and provided insights into the progress they had made in development as well as outlooks for the future. Twitch streamer Nina Dreßler “OddNina” and Dennis Schoubye led through the evening.
For the developer teams, the incubator offered the opportunity to critically examine their ideas in exchange with experienced mentors, to refine their game concepts, and to check the market potential. For example, the young developer teams planned and tackled possible changes to game titles, the right pitch for their ideas, and concrete plans for Kickstarter campaigns to finance further development.
These five teams successfully completed the intensive phase of Games Lift Incubator 2021 with their projects:
The Invitation by tool1
Timo Becker, Martin Kleingräber, and Stephen Sommerfeld have known each other since their university days and founded their game studio tool1 to realize the action-packed multiplayer looter-shooter The Invitation. Graphically rich and with a focus on dynamic player interactions, the players fight for survival with each other, for each other, and against each other in a post-apocalyptic world attacked by aliens.
PROSPECTOR by Symmetry Break Games
The team Symmetry Break Games around HAW Hamburg University of Applied Sciences graduates Anca Tutescu, Jan Barow, Julian Heinken is working together with Franziska Blinde and Cecilia Theophil on PROSPECTOR, a sci-fi adventure with a compelling story and an innovative dialog system. In the game, all characters wear mysterious masks for protection against toxic fumes, which possess other surprising functions.
Monstersongs VR by Denise Koch
Solo developer Denise Koch brings experience from the theater and musical world and is currently working on developing a “Musical 2.0”: Monstersongs VR is an adaptation of the successful “Monstersongs Rock Musical” as an interactive virtual reality story in a theater filled with monsters. As the project manager, Denise Koch brings together the threads of her team of experienced composers, illustrators, and VR developers.
supernightshift by consider it
Kevin Westphal and Timo Schneider from “consider it” are working on “supernightshift”, a mobile game based on a map app they developed which uses real-time traffic data. The players have to get to their destination in their mysterious “nightshift” with a tight budget of time and money and different means of transportation in real cities.
The Treepoids by SUPERNATURAL GAMES
Brothers Gerrit and Patrick Henschel founded their studio SUPERNATURAL GAMES together in 2019 and are developing a 2D strategy adventure game with lovingly hand-drawn scenarios. The alien plant creatures “Treepoids” solve puzzles, engage in strategic battles, and thus have to save the environment of a mysterious green island.
The support for the five teams through the Games Lift Incubator program does not end with graduation: In the next 12 months, they will continue to have access to the incubator’s extensive contact network, as well as individual support services from coaches, consultants, and a PR agency specializing in games. The aim is to aid the developers with long-term support in creating successful games for the international games market in Hamburg.
From May 2022, teams and developers can apply for the next Games Lift Incubator. All information about the incubator and the teams that have already completed the program can be found at: https://www.gamecity-hamburg.de/incubator/
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Gaming
58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”.
This Valentine’s, RocketPlay tested a playful idea: players who seek thrills in gaming don’t necessarily want intensity in everything — including relationships. Instead of asking users to pick a “perfect partner,” RocketPlay launched Rocket Match, a fast, flirty quiz that matches players with a vibe: Bold, Sunny, Dreamy, or Adventurous.
Early Results Flip the Stereotype
Around 58% of participants matched with the Sunny archetype — defined by warmth, charm, and easy-going fun. The experiment suggests that when it comes to Valentine’s, RocketPlay’s community prefers light-hearted connection over drama or high stakes.
What Rocket Match Is
Rocket Match is a Valentine’s matchmaking quiz built inside the RocketPlay Universe. Players answer five simple, no-wrong-answer questions and instantly discover their match vibe.
The goal: move away from typical Valentine’s content that swings between overly serious romance or clichéd tropes. Rocket Match keeps it flirty, playful, and moment-focused, letting players discover a vibe rather than a label.
The four vibes include:
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Bold – confident, high-energy, loves bigger sparks
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Sunny – easy-going, playful, social, effortlessly charming
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Dreamy – soft, romantic, focused on atmosphere and emotion
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Adventurous – playful risk-taker, spontaneous, curious
Community Insights from Rocket Match
The quiz quickly gained traction, with 7,000+ completions, revealing a strong preference: Sunny, the archetype defined by warmth, lightness, and charm.
Alex Martin, PR Lead at RocketPlay, said:
“What we liked most about Rocket Match is how clearly it captured the mood people actually want on Valentine’s. It wasn’t about labels or big statements — it was about light energy, easy chemistry, and a feel-good kind of connection. That’s the vibe we try to build across the brand: simple to join, fun in the moment, and positive without the drama.”
Why It Matters
Rocket Match was more than a Valentine’s gimmick. It offered a snapshot of what RocketPlay’s community enjoys most: light energy, playful interaction, and feel-good connections. By turning a pop-culture moment into a small experiment, RocketPlay gained insight into player preferences, informing how the brand continues to design engaging, fun, and positive experiences.
The post 58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”. appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Gaming
58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”.
This Valentine’s, RocketPlay tested a simple idea: people who come to iGaming for thrill don’t necessarily want the same intensity in everything — including relationships. Instead of asking players to choose a “perfect partner,” we launched Rocket Match, a fast, playful quiz that matches players with a vibe — bold, sweet, dreamy, or adventurous.
Early results flipped the stereotype. Around 58% of participants matched with the same vibe — built around warmth, charm, and easy fun — suggesting that when it comes to Valentine’s, our community prefers light-hearted connection over drama or risk.
What Rocket Match is
Rocket Match is a Valentine’s matchmaking quiz built as a small cosmic adventure inside the gaming RocketPlay Universe. Players answer 5 light questions — no right or wrong answers — and instantly unlock a Rocket Match that compliments themself. The idea was simple: Valentine’s content online often swings between two extremes — overly serious romance or pure cliché. Rocket Match was created to do something different: keep it flirty, keep it playful, and let players discover a vibe that feels like a moment, not a label.
There were 4 vibes to match with:
Bold — confident, high-energy, loves a bigger spark and bolder choices.
Sunny — easy-going, lighthearted, funny, good communicator
Dreamy — softer, romantic, drawn to atmosphere and emotion.
Adventurous — playful risk-taker energy; spontaneous, curious, and always up for something new.
The lightweight Valentine’s experiment quickly gained traction, with 7,000+ players completing the quiz. The unexpected value came after: the answers revealed a clear preference in what players wanted Valentine’s to feel like — and that insight became the story.
Across responses, around 58% of participants landed on the same Rocket Match vibe — the “sunny” archetype. It’s defined by warmth, lightness, and easy charm: playful, social, and effortless to be around.
What it says about RocketPlay’s community
Rocket Match offered a clear read on the kind of Valentine’s energy players gravitate toward — and it’s lighter than the usual “high-stakes romance” stereotype. As Alex Martin, PR Lead, puts it: “What we liked most about Rocket Match is how clearly it captured the mood people actually want on Valentine’s. It wasn’t about labels or big statements — it was about light energy, easy chemistry, and a feel-good kind of connection. That’s the vibe we try to build across the brand: simple to join, fun in the moment, and positive without the drama.”
What started as a fun Valentine’s experiment quickly became a snapshot of what the community enjoys most: light energy, easy chemistry, and feel-good connection. Valentine’s was simply the right moment to test a playful, pop-culture format — and see what kind of “match” people gravitate toward.
The post 58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”. appeared first on Americas iGaming & Sports Betting News.
A leading gaming brand in Ukraine has launched a collection of ads featuring the tagline “Keep it GG” as part of an extensive communications initiative. The videos are currently being broadcast on Ukrainian TV, online platforms, and the brand’s social media accounts.
“GG” (Good Game) started in video game culture, yet its significance has far surpassed the literal meaning of “well played.” Currently, it symbolizes a worldwide sign of honor and gratitude for the feelings exchanged following a match, no matter the outcome. This concept served as the basis for GGBET UA’s latest marketing campaign. The video series embodies a unique GG atmosphere: rather than using a conventional voiceover, it incorporates complete audio tracks; the narrative features both literal and metaphorical allusions to sports and esports terms, alongside in-game and casino aspects; and prominent Ukrainian footballers are among the main characters.
“Every game, every match, every tournament is a moment that brings people together. For us, it’s important that every interaction with GGBET gives users that good game feeling — an experience that outlives the result and leaves vivid emotions behind, just like after watching a match,” comments CEO of GGBET UA, Serhii Mishchenko.
Going beyond the traditional view of GG also signifies a more profound implication — the brand’s strategic focus. The international brand, which has concentrated on esports for several years and attained significant success in esports betting and collaborations, is now adopting best practices to enhance traditional sports in regional markets. GGBET UA showcases a wider strategy for Good Game via collaborations (FC Dynamo Kyiv, FC Polissya, and the Ukrainian Basketball Federation), by organizing its own events and special projects, including initiatives that blend sports with esports, like the Match of LeGGends: Derby showmatch on the server featuring esports athletes and football players.
The brand’s creative team collaborated with a Ukrainian advertising agency and a Ukrainian production company to develop the commercials. GGBET UA made this choice to assist the local creative sector amid the war.
The post GGBET UA kicks off the “Keep it GG” promotional campaign appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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