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Duels for Friends in Trophy Hunter. Invite your friends and create a shared space for fun and competition.

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Starting September 5, Trophy Hunter players can invite friends to join the game and enjoy it together. But that’s not all – the new update introduces hot-seat duels, one-on-one asynchronous challenges that let players prove who is the best marksman and earn extra rewards. All this is made possible by the new Duels for Friends feature, which expands the social dimension of Trophy Hunter and gives players complete freedom to choose their opponents – both among existing fans of the game and those who haven’t yet tried it. This is another step in delivering the game’s dynamic, content-rich roadmap, with Trophy Hunter already recording very promising KPIs and steadily growing its player base since its July 3 global launch.

Duels for Friends – compete with your friends

– From the very beginning, the social aspect and players’ engagement in league competition have been extremely important for the development of Trophy Hunter. This clearly sets the game apart from the competition and strongly engages our users. Now we are taking the next step by giving players a tool that lets them create their own space in the game – inviting friends, competing, and simply having fun together. This is an important milestone in the game’s development and the foundation for the next features we are already working on.” – says Jakub Noganowicz, Product Owner of Trophy Hunter and Hunting Clash.

With the Duels for Friends feature, every Trophy Hunter player can invite anyone to join the game by sending them a special link via SMS or messenger. Members of the club can also be invited. In this way, players not only expand the Trophy Hunter community but also actively shape its composition. Invited friends can join the competition, become members of any club, or set up a new club together with the player who invited them and compete in the club league. It enhances the competitive spirit and motivates players to improve their skills.

The update also adds a new form of competition alongside the league system – asynchronous one-on-one duels with friends (hot-seat duels). Each duel consists of three rounds and must be completed within a set time. The challenger selects an opponent from their friends list, chooses an arena unlocked by both players, and plays the first round. The match then continues step by step, with each participant taking their turn when convenient, but within the required time limit. In-game notifications remind players when it’s their turn, and before starting the next round they can watch a replay of their opponent’s shots. After three rounds, the duel is concluded, the winner receives a reward, and the loser can instantly challenge them to a rematch. An additional reward is granted only for the first duel of the day with a specific friend, but players can play as many duels as they like to prove who is the best marksman. To maximize rewards, players need to challenge as many friends as possible and win those encounters. All active duels are visible in the friends panel introduced with this update, while the notification system keeps players informed about ongoing challenges and results.

New arenas – dynamic game growth

At its global launch on July 3, 2025, Trophy Hunter offered players nine arenas where they could compete in their first duels. Just a month later, on August 13, the game was expanded with a tenth arena – Northern Lights. Set against the breathtaking spectacle of the aurora borealis, it challenges players to make precise long-range shots in low-visibility conditions. In the last week of August, the eleventh arena – Scottish Highlands – was introduced, bringing another unique environment and new challenges. The update also includes technical improvements that enhance the overall player experience. The fast pace of these additions is only the beginning of more exciting content that the Trophy Hunter team is actively working on to ensure the game continues to evolve dynamically.

The post Duels for Friends in Trophy Hunter. Invite your friends and create a shared space for fun and competition. appeared first on European Gaming Industry News.

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ReferOn Unveils Model Context Protocol: The Next Step Toward True AI-Powered Affiliate Management

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ReferOn, a next-gen affiliate management system, announces the development of Model Context Protocol (MCP), a groundbreaking foundation designed to kickstart the era of AI in affiliate marketing.        

What is Model Context Protocol (MCP)

MCP (Model Context Protocol) is an open standard that enables AI assistants to connect directly with ReferOn’s APIs, databases, and platform actions. Instead of adding cosmetic AI “innovations” on top of legacy systems, ReferOn is engineering the infrastructure that allows AI to operate where it delivers the most value and impact for users daily.

How MCP Enhances AI Integration in Affiliate Marketing

The development of MCP opens the door to freeing up affiliate managers to focus on strategy, relationship-building, and growth, instead of dealing with mundane and repetitive tasks. Imagine AI agents that will be able to create tracking links in seconds, set up reward plans on the fly, and detect anomalies in traffic data instantly. This is what “AI-ready” means — real groundwork being set up, not just hype.

The first step in this direction is ReferOn’s Global Search (Beta), a feature that creates a single entry point for data, actions, and insights. While it may look like a simple search bar, it bridges ReferOn’s core layer, raw data, and intelligent AI agents.

Real Impact of AI-Powered Affiliate Management

Alex Bukin, ReferOn’s General Manager, commented, “Strategy and real impact come before hype. MCP isn’t about chasing a wave, it’s about creating a foundation that keeps affiliate managers and operators ahead of the curve. By focusing on building the groundwork to support structured data and open standards, we’re making sure AI has real use cases, not just cosmetic add-ons. Our goal is to set the benchmark for innovation and lead the affiliate management ecosystem by shaping its future.”

About ReferOn

ReferOn is the state-of-the-art affiliate management system, tailored specifically to the needs of the gaming affiliate industry. Launched in February 2023, ReferOn offers a comprehensive suite

of tools and services designed to streamline and enhance the affiliate marketing experience, featuring transparent data reports and a range of management and reporting functionalities.

The post ReferOn Unveils Model Context Protocol: The Next Step Toward True AI-Powered Affiliate Management appeared first on European Gaming Industry News.

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SimplePlay Announces Strategic Partnership with Timeless Tech

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SimplePlay is delighted to announce its recent partnership with Timeless Tech, a leading game aggregator. This alliance will integrate SimplePlay’s suite of games and services into Timeless Tech’s powerful platform, significantly expanding the provider’s reach in key international markets.

As SimplePlay continues to establish itself as a comprehensive game provider, this collaboration will enhance its rich portfolio of premium games through Timeless Tech’s Game Aggregator API. This partnership aims to strengthen SimplePlay’s position and expand its reach in markets like Europe and Latin America.

“We’re delighted to welcome SimplePlay to our aggregator – a provider that represents creativity, reliability, and depth. Their combination of slots, crash, table, and fishing games perfectly complements our goal to deliver diverse, high-performing content to operators worldwide. This partnership highlights what Timeless Tech stands for: building meaningful alliances that empower growth, quality, and innovation.” –– Nicola Cainero, Chief Operating Officer, Timeless Tech

“The new partnership with Timeless Tech is definitely a win-win agreement that fosters mutual growth for both sides,” said Osman Walker, CSO of SimplePlay. “We look forward to bringing our premium gaming content to even more operators and players through Timeless Tech’s extensive network.”

With SimplePlay’s games and Timeless Tech’s distribution network, these two industry powerhouses are set to deliver top-tier game content to players around the world, driving mutual growth and success.

The post SimplePlay Announces Strategic Partnership with Timeless Tech appeared first on European Gaming Industry News.

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Lottomart to Welcome NetGaming’s Standout Slot Portfolio

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Lottomart has announced that they are partnering with NetGaming, bringing their fresh mix of creative, modern, and feature-rich slot content to their growing games catalogue.

Known for bold themes and polished presentation, NetGaming offers an exciting blend of classic concepts and inventive bonus mechanics.

As part of the upcoming rollout at Lottomart, players can look forward to a selection of NetGaming’s standout titles – including the mythological power of Zeus’s Thunderbolt 10000, the lively Irish-themed Shamrock Trio – Hold & Respin, the vibrant 3 Wild Jokers Carnival, the adventurous Pirate’s Fortune Gold – Hold & Respin, and the fiery island energy of Fireball Inferno Tiki. Together, these games highlight the studio’s range, from playful bonus rounds to high-impact visual designs.

Chris Ruddock, Commercial Director at Lottomart, commented: “NetGaming brings a distinctive visual style and a playful approach to game design that really stands out. Their content offers variety, strong themes, and accessible mechanics that fit well with what our players enjoy. We’re looking forward to seeing how their titles perform!”

Alfred Ballester, Business Development Director at NetGaming, said: “We at NetGaming are absolutely thrilled to be going live with Lottomart! Working with the Lottomart team throughout the integration has been an absolute pleasure. We’re super excited to launch our games with such an important and respected UK brand, and we honestly can’t wait to see Lottomart players diving into and enjoying the full NetGaming Games Catalogue!”

The post Lottomart to Welcome NetGaming’s Standout Slot Portfolio appeared first on European Gaming Industry News.

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