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Azerion Q1 2023 results and progress with the consolidation and integration of previous acquisitions
Azerion announced its Q1 2023 results. Additionally, Azerion has announced its significant progress with the consolidation and integration of previous acquisitions.
Q1 2023 highlights
- Resilient growth in the Platform and Premium Games segments, with Net revenue of almost € 113 million, up from € 94 million in Q1 2022. Adjusted EBITDA of almost € 9 million up by 48% compared to Q1 2022, reflecting improved margins due to accelerated integration of previous acquisitions, as well as cost optimisation.
- Upgraded expected annualised cost savings to at least € 15 million from at least € 10 million, excluding any effects from foreign exchange. The expected savings are compared to the January 2023 baseline.
- Launch of Performance by Azerion, enriching campaigns across all features and platforms, driving increased performance across the full advertisement funnel.
- Roll out of proprietary ad format Oneskin, an integrated rich media native product that creates a highly scalable feature on the Azerion Platform.
- Expanded brand licensing partnerships with SmileyWorld, Mattel and L.O.L. Surprise! O.M.G. Fashion House™ to create engaging in game branded advertising content in metaverse social games Habbo, Hotel Hideaway and Woozworld.
- Successfully completed the legal merger between Azerion Holding B.V. and Azerion Group N.V. to simplify financial reporting.
CEO Umut Akpinar said: “I am pleased with our continued growth in underlying profitability in Q1 2023. We made significant progress integrating previous acquisitions and further optimising our operations, whilst releasing new products and services to our current and new advertising and publisher partners. We are working hard to make our platform more efficient, better serving our clients, increasing our resilience and positioning us to capture exciting market opportunities. We expect to continue improving our underlying profitability in Q2 2023, which provides us confidence in achieving our strategic and financial objectives for 2023 and beyond.”
Azerion makes significant progress with the consolidation and integration of previous acquisitions
Today, Azerion has shared further details on the progress made in consolidating and integrating previously acquired businesses, which led to the launch of new products, market expansions, technological improvements and expected cost savings.
Azerion’s initiatives to integrate and consolidate the different technologies, teams, brands, offices, and back-office activities have progressed well in Q1 2023 and are expected to result in annualized savings of at least EUR 15 million compared to January 2023 baseline. This is a significant improvement to the previously communicated expectation of at least EUR 10 million annualized savings.
After its listing on Euronext Amsterdam in early 2022, Azerion completed several acquisitions, most of them during the second half of last year. Since the beginning of 2023, Azerion has set out as one of its priorities to accelerate the integration of past acquisitions and make Azerion’s platform more efficient and fit to scale up later in 2023. Below some examples of successful integration initiatives:
Ad sales
Over the last few years Azerion has built direct sales capabilities and expertise across various markets, working closely with advertisers and media agencies to maximise their results.
- Infinia (audience targeting technology with local direct sales presence in the Iberia and LATAM regions – acquired in March 2022) was rebranded into Azerion and completed the integration of teams, offices and back-office. Furthermore, Infinia’s technical capabilities to create and target audiences to better reach exact audiences has been integrated and shared with other regions and Azerion offices.
- Hybrid Theory (audience targeting technology with local direct sales presence in the UK, US and APAC regions – acquired in November 2022) has rebranded into Azerion and also merged all its teams into the Azerion teams for the relevant markets. As with Infinia, their technology and knowledge are now used group wide to offer our clients expertise and execution in brand performance marketing.
- Mmedia (local direct sales presence in the Netherlands – acquired in October 2022) has been further integrated in the Dutch operation, merging sales, publisher and monetization expertise into the Dutch operation.
Overall, the sales teams in the UK, Germany, France, Nordics, US, Italy and Benelux regions have further integrated offerings and products and are increasingly selling easy-to-use, brand-safe and competitively priced solutions to advertisers and media agencies, so that they can reach affordable audiences at scale everywhere and receive better outcomes.
Adtech
Azerion continuously invests in launching creative ad formats and optimising its advertising technology. The focus has been on innovating with unique proprietary ad formats as well as using technology to reduce complexity for advertisers and publishers.
- TargetSpot (audio ad format technology – acquired in November 2022) has enabled its audio supply technology into Azerion’s wider SSP platform. Product development has been centralized in Amsterdam, while teams in the US and Belgium have been integrated into the relevant Azerion teams. Offices and back-office activities have been merged and centralized.
- Vlyby (video ad format technology – acquired in October 2022) has integrated into Azerion’s German operations. It also further integrated with previously acquired company Zoomin (video development) to offer smart content propositions to advertisers and publishers. This new video product is currently under expansion.
- Madvertise (mobile advertising technology – acquired in July 2022) has been integrated into Azerion’s French and German operations, including teams and back-office.
Curated content
One of the key elements of Azerion value proposition is to offer unique reach to advertisers. In order to bring audiences together at scale, Azerion develops its own digital content and partners with thousands of digital publishers. Over the last few years Azerion has built publisher monetization capabilities and expertise, working closely with publishers to maximise their results.
- AdPlay (publisher monetization services – acquired in November 2022) has integrated into Azerion’s operations in Italy and has been chosen as Azerion’s publisher monetization services offerings for the Italian market.
- Takerate (publisher monetization services – acquired in October 2022) has merged into Adplay, generating the efficiencies relating to sales teams, operations, analytics, development and back- office.
Overall, Azerion is further consolidating its publisher monetization services into a single stack. The first step was to consolidate the offerings per region (Italy: Adplay; France: Adverline; US and Nordics: Pubgalaxy; DACH, Benelux and UK: Mmedia; Nordics: Keymobile). Full global integration is expected to be initiated later in 2023.
Next steps
The integration efforts are expected to continue through Q2 and Q3 2023 to make Azerion’s platform more efficient and ready to further scale up. These efforts will include the roll-out of the acquired products and services across all Azerion regions to ensure one single set of offering to advertisers and publishers, as well as rebranding of products and entities and legal mergers and acquired subsidiaries. More updates will be provided over the course of 2023.
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Bety Casino Launches New Premium Platform with Trusted Licensing, Instant Crypto Withdrawals, and Elite Gaming
Bety Casino, owned and operated by Platinum Technology NV, officially launches its new crypto gambling platform Bety.com. It is offering players 10,000+ titles, several unique in-house games, and instant withdrawals via cryptocurrencies. The platform also operates under the license and regulation of the Curacao Gaming Control Board (GCB) to ensure players globally enjoy gambling in a secure and fair environment.
The majority of the game titles provided by Bety Casino are sourced from leading suppliers like Pragmatic Play, BGaming, Red Tiger, and Microgaming. With so much focus on responsible gaming, security, player entertainment, and satisfaction, Bety aims to redefine the online crypto gaming industry.
‘’Our vision for Bety Casino was basically to develop a crypto casino where every gamer or bettor feels safe, entertained, and fully in control of their funds.’’. Said a Bety chief executive Durrant Nagra. ‘’Our partnership with reliable software providers is really an assurance of an elite gaming experience. With over 10,000+ titles in our library that include online slots, table games, live dealers, and in-house games, every gamer will enjoy our selection.
‘’At Bety, we believe in creating a safe and enjoyable environment for all our players. We highly promote responsible gaming practices by offering features and/or tools that will help our gamers stay in control. Some of our responsible gambling resources include self-exclusion and setting deposit limits. Besides, our support team is well-trained to assist any player who might need help managing their gaming habits.’’ He added.
Both casual and high rollers can potentially enjoy one of the most competitive welcome bonuses of 280% up to €12,000 (or equivalent value in crypto) plus 150 free spins upon signing. Gamers can also enjoy regular promotions, tournaments, and lotteries. The platform also processes payout requests instantly via more than 10 popular cryptocurrencies like BTC, ETH, LTC, DOGE, USDT, and BNB.
‘’From the time players register to the moment they want to withdraw their winnings, we have ensured that every step is simple, fast, and rewarding.’’ Continued Bety chief executive, Durrant Nagra. ‘’The overwhelmingly positive feedback from our members is a clear indication that crypto gambling can be a truly premium experience.’’ Bety team.
Bety Casino has set out to be a game changer amongst other crypto casinos, a platform with exceptional value for users and players. From its notable features like its no KYC policy and fast transactions to its curated premium game library and rewarding bonus system, Bety delivers on key expectations for today’s crypto gamblers, combining variety, speed, and security in one platform.
In addition to its active customer support, advanced security features, and transparent operations, Bety is steadily positioning itself as the platform of choice for discerning players in 2025 and beyond.
About Bety Casino
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The post Bety Casino Launches New Premium Platform with Trusted Licensing, Instant Crypto Withdrawals, and Elite Gaming appeared first on European Gaming Industry News.
The country’s integrated resort casinos generated Php93.36 billion in gross gaming revenues (GGR) in the first half of 2025 to sustain the momentum of the local tourism and gaming sectors, according to the Philippine Amusement and Gaming Corporation (PAGCOR).
In his welcome address at the Philippine Hotel Connect 2025 on Thursday, July 24, PAGCOR Chairman and CEO Alejandro H. Tengco said the country’s IR casinos accounted for nearly half of the local gaming industry’s total GGR of Php215 billion from January to June this year.
“Of the Php93.36 billion generated by the integrated resort casinos, Php16 billion was paid to PAGCOR as license fees, ensuring funding for government social services and driving the country’s economic growth,” Chairman Tengco said.
The PAGCOR chief noted that aside from contributing to government revenues, integrated resort casinos also helped position the Philippines as a competitive tourism destination.
“We have seen time and again how a thriving hospitality sector can drive employment, fuel trade, revive local enterprises, and bridge communities,” he said. “And nowhere is this more evident than in the huge tourism contributions from our licensed integrated resort casinos within and outside Metro Manila.”
Aside from paying billions in license fees, the country’s integrated resort casinos also provide significant funding support to key government institutions – including the health, education, and military sectors – through their cultural foundations.
“Their contributions are concrete examples of how tourism, hospitality, and gaming – when aligned and responsibly managed – become a catalyst for national resilience and progress.”
But alongside the gaming industry’s strong performance, Mr. Tengco emphasized the need to safeguard its growth through effective regulation and responsible gaming practices.
He underscored PAGCOR’s recent move to remove gambling advertisements from areas frequented by minors and its memorandum of understanding with the Ad Standards Council to implement stricter gaming advertising guidelines.
“As the gaming industry expands, so must our safeguards,” he said. “Hence, we have taken a firm stance against the proliferation of illegal and unregulated gaming operations that offer no safety nets or protection to players and, more importantly, no remittance or any form of revenue to the government.”
Mr. Tengco called for continued collaboration between government and the private sector to maintain the momentum of tourism recovery and long-term economic gains.
“The success of Philippine tourism is a shared journey between regulators and investors, between public ambition and private innovation,” he said. “PAGCOR will continue to walk side by side with our partners in building a globally competitive yet distinctly Filipino tourism and gaming industries.”
Organized by the Philippine Hotel Owners Association, the Philippine Hotel Connect 2025 gathered tourism and hospitality leaders to foster collaboration, discuss global and regional tourism insights and opportunities, emerging trends, among others.
The post Integrated Resorts’ 1H GGR hits Php93.36-B GGR, PAGCOR says appeared first on European Gaming Industry News.
MightyTips has joined forces with fast-growing online platform HeyBaji to increase user engagement, drive qualified traffic, and enhance visibility for both parties.
Eugene Ravdin, Head of PR at SEOBROTHERS, said: “Partnering with HeyBaji reflects MightyTips’ ongoing commitment to connect players with trusted, high-quality gaming platforms. We’re excited to support their growth through our collaboration.”
HeyBaji offers high-quality sports betting and live casino action, featuring games such as Baccarat, Roulette, Andar Bahar, Fan Tan, Sic Bo, and Dragon Tiger, hosted by live dealers.
Under the management of VB Digital N.V., and regulated by the Curacao Gaming Commission, HeyBaji operates with the highest standards of integrity, data security, and responsible gaming. The platform is supported by a dedicated 24/7 customer service.
Masum, Marketing Executive at HeyBaji, said: “Working with MightyTips has been a rewarding experience for HeyBaji. Their team consistently demonstrates professionalism, transparency, and a deep understanding of affiliate marketing. They’ve helped amplify HeyBaji’s presence by driving quality traffic and delivering players who truly engage with our platform.
MightyTips doesn’t just promote, they partner with purpose. Their commitment to performance and long-term growth aligns perfectly with HeyBaji’s mission to deliver top-tier gaming experiences. We look forward to scaling new heights together.”
This cooperation will further strengthen HeyBaji’s brand visibility across key markets while also enhancing the MightyTips network with another reputable operator.
The post MightyTips teams up with HeyBaji to elevate the game appeared first on European Gaming Industry News.
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