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NSW Govt Moves to Ban Gambling-related Signage from Pubs and Clubs
The NSW Government is taking action to deliver on a key election commitment to reduce problem gambling, by moving to ban external signage (e.g. VIP Lounge) from pubs and clubs across the state by 1 September 2023.
The Government’s action on VIP signage comes after introducing legislation in the first sitting week of the new Parliament to ban clubs with pokies from donating to NSW political parties.
Pubs and clubs will be formally notified this week that all external gambling-related signs, including fixed unilluminated awning signs to digital video displays, will need to be removed, altered, or concealed before 1 September 2023.
Liquor & Gaming NSW (L&GNSW) has developed a position paper which outlines its enforcement approach and transition period. As part of this, venue operators have three months to remove all gaming-related signage.
Where venues can demonstrate delays in removing their signage that are outside of their control, they will be afforded a further three months to comply. Following this period, a zero-tolerance approach will be adopted.
Names such as VIP Room/VIP Lounge, Golden Room/Lounge, Players’ Room/Lounge Prosperity Room/Lounge will be among names banned as well as images of dragons, coins or lightning motifs.
The expectations for removal of signs will be applied in a staged manner, to afford venues the time to remove, switch off, conceal or otherwise change both static and electronic signage.
The Government will work with industry associations and venues across NSW during the transition period. The maximum penalty attributable for those who fail to remove their signs and breach the Act is 100 penalty units, or $11,000, per offence.
Minister for Gaming and Racing David Harris said: “The NSW government is committed to introducing important gambling harm-minimisation measures.
“The façades of pubs and clubs across the state are littered with signs such as ‘VIP lounge’ to alert those walking or driving by that they have gaming machines.
“Some of these signs are extremely prominent, can be seen by children and members of the community who are at risk of gambling harm.
“While there are already laws in place that prohibit gaming related signage, venue operators have circumvented these by advertising ‘VIP Lounges’. We are putting an end to this loophole for the health and wellbeing of our communities.”
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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.
“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”
Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.
A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.
The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.
Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive
Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.
Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.
This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.
Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”
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