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BRIT & IRISH WORLD POOL BETTING DAYS GROW 44% IN 2022

Great Britain and Ireland’s 17 World Pool days grew 44% in 2022 with a Gross Turnover of £521 million, up from £363 million in 2021.
Each of the World Pool racedays, commencing with QIPCO 2000 Guineas Day and running through the major summer festivals, concluding at QIPCO British Champions Day, have enjoyed significant double-digit growth. The final World Pool day of the year was QIPCO British Champions Day which saw Gross Turnover growing 43% to £27.9 million compared to 2021 levels.
The growth in World Pool has been generated through more bet types being available, along with closer collaboration on optimising the race programme to ensure strong field sizes of 7+ horses wherever possible. This ensures all bet types are available to racing fans around the globe which, combined with more investment in marketing and production, has grown turnover and increased the financial returns World Pool makes to the sport.
World Pool was created by the Hong Kong Jockey Club and is a collaboration of over 20 pool betting operators from around the globe. The result is huge liquidity, and a multi-million pound betting experience for racing fans. Not only does World Pool help further internationalise the sport and shine the global spotlight on participating racecourses, but it also generates critical betting revenue and increased media rights for the underlying racing industry.
Exceptional Value for British and Irish Tote customers on World Pool days
In the UK and Ireland, World Pool is accessed via the Tote. Bets can be placed on World Pool events at the racecourse, online at tote.co.uk (or tote.ie for Irish customers), as well as at the Tote App or via bookmakers, the majority of whom accept Tote bets online and in shops.
All customers betting with the Tote, both online or at the racecourse, not only benefit from World Pool, but also benefit from Tote Guarantee which ensures all Win bets will always match the Starting Price, or exceed it if the pool price is bigger. Customers betting directly with the Tote online receive an extra 10% boost on winning bets via Tote+.
The Tote once again offered customers exceptional value across the six races at QIPCO British Champions Day:
- Tote+ Win beat SP in 4 of the 6 races (and matched on the remaining 2 with Tote Guarantee in place)
- Tote+ Win overround was 107% vs the industry Starting Price overround of 121%
- Tote+ Exacta beat Forecast on 5 out of 6 races
- Tote+ Trifecta beat Tricast on 2 out of 6 races, with the Tote+ Trifecta paying £39,094 versus a Tricast of £10,659 in the final race
Across the summer World Pool has provided unique and exceptional value to British and Irish customers:
- Tote+ SP has beaten industry SP 73% of the time
- A £10 bet on all winners across the 17 World Pool days with Tote+ would generate £2,333 more than placing those bets at Industry SP
- Tote+ overround was 104% compared to 121% industry SP
- The Tote+ Exacta has beaten the Forecast 85% of the time
- The Tote+ Trifecta has beaten the Tricast 74% of the time
Annabel Willis and Alpinista crowned World Pool “Moment of the Year”
On QIPCO British Champions Day, Annabel Willis was presented with a cheque for £34,000 in the paddock at Ascot ahead of racing for her to share with her colleagues at Sir Mark Prescott’s yard.
After thousands of votes, Annabel and Alpinista were the most popular choice with racing fans for the filly’s stunning performance in the Group 1 Darley Yorkshire Oaks at the Ebor Festival in August.
The other three finalists, as decided by an industry panel, were all presented with a memento at Ascot:
- Reg Todd who led up Dark Shift to win the Royal Hunt Cup at Royal Ascot. Reg has worked for Charlie Hills for over 30 years – and this was his first time leading up a Royal Ascot winner.
- Ricky Hall who led up Baaeed when he recorded his stunning 10th consecutive win in the Juddmonte International at York.
- Satrejeet Jhingree who led up Highfield Princess when she landed her second Group 1 in the Nunthorpe Stakes at York.
All 16 members of racing staff who won World Pool Moment of the Day through the season received £1,000 and a bottle of champagne.
Global collaboration continues to grow World Pool
Michael Fitzsimons, Executive Director Wagering Products of the Hong Kong Jockey Club, said: “We are delighted to see British and Irish World Pool days grow so strongly this year with the sporting action proving increasingly popular with racing fans, who appreciate seeing the best horses and jockeys competing at a wide variety of fantastic racecourses. We have enjoyed working in collaboration with our racecourse partners, Racecourse Media Group and the UK Tote, and we look forward to continuing to work together as we make plans for the 2023 season.”
Alex Frost, Chief Executive of the UK Tote Group, said: “Everyone at the UK Tote is enormously proud to be part of World Pool as it continues to grow, thereby increasing both the financial return it contributes to British and Irish racing and the excellent value it creates for racing fans betting with the Tote. The implicit ambition of World Pool is to ensure an additive and more sustainable funding mechanism for horseracing, with wagering customers enjoying an improved value proposition.
“I would like to thank the teams at the Hong Kong Jockey Club, our racecourse partners and Racecourse Media Group for ensuring the 2022 World Pool season was such a success in Britain and Ireland. I would also like to offer my appreciation and thanks to the connections of horses who have won and competed in World Pool races this year given the support of owners, trainers and jockeys is an essential part of World Pool’s growth in 2023 and beyond.”
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DeepDive launches AI platform to strengthen Enhanced Due Diligence for gaming operators’ anti-money laundering efforts

DeepDive today announced the launch of a revolutionary AI platform for Anti-Money Laundering (AML) compliance teams that conduct Enhanced Due Diligence (EDD) and player investigations.
AML teams at gaming operators face an impossible trade-off, they can either conduct thorough investigations that take days, or fast investigations that may miss critical intelligence. On top of that they have to be able to assess source of funds on customers all over the world. DeepDive combines multi-language web search and global regulatory compliance data checks to extend the reach of EDD. Compliance teams can now sift through the digital ocean of open-source data including public records, corporate filings, court documents, news archives, social media profiles and PEP, sanctions and watchlist data to build customer intelligence.
Using a unique combination of search tools, natural language processing, entity resolution and generative AI, DeepDive enables EDD research to go further and deeper, accessing more sources, in any language or alphabet. Instead of analysts spending hours clicking through search results and manually cross-referencing information, DeepDive’s AI processes hundreds of sources simultaneously and presents EDD reports viewable by timeline, alert type or risk category. Analysts can then interrogate the body of knowledge with the built-in chatbot to get to the heart of the matter, helping them make more informed risk decisions.
The team behind DeepDive is staffed by industry veterans that have previously launched, scaled and exited several fraud investigation and KYC platforms.
“DeepDive addresses the pain points facing compliance teams such as time-intensive manual research, incomplete data, language barriers, false positives, and the challenge of processing vast amounts of information at scale,” said David Pope, COO at DeepDive.
“We’ve now completed a successful six-month beta with MLROs and outsourced EDD providers. DeepDive has helped them build deeper intelligence on high-risk customers from all over the world, in a fraction of the time. Not only are we uncovering intelligence that the manual EDD approach misses, but with the time saved, gaming operators can extend EDD across a wider set of customer transactions.”
DeepDive strengthens EDD by creating multiple search permutations across publicly available data and targeted compliance databases in relevant languages and local search engines. After creating the most exhaustive possible dataset for analysis, entity resolution refines the data pool to remove false positives. Multiple generative AI tools are then used to build a structured intelligence report with full citations to original sources and an audit trail.
The DeepDive report covers personal background, legal issues, financial integrity, compliance history, and key relationships, revealing financial insight, known associates, locations, company linkages, political connections, and criminal activity—all structured for immediate analysis.
The post DeepDive launches AI platform to strengthen Enhanced Due Diligence for gaming operators’ anti-money laundering efforts appeared first on European Gaming Industry News.
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iRace Media extends partnership with The Hong Kong Jockey Club in Asia

iRace Media has announced the renewal of its long-standing partnership with The Hong Kong Jockey Club (HKJC) ahead of the new season commencing on 7 September.
The partnership will ensure racing fans can continue to experience uninterrupted access to high-quality Hong Kong racing content across Singapore, Malaysia and the wider Asia region. iRace readers and customers will have access to expert guides, results, tips and trusted analysis from one of the world’s premier racing jurisdictions.
Scott Bailey, Commercial Manager, iRace Media says:
“Hong Kong is a benchmark for racing globally; it’s fast, competitive and deeply followed throughout Asia. iRace has collaborated with the Hong Kong Jockey Club for many years now to deliver a trusted experience for racing enthusiasts, and we are thrilled to build on the accuracy, depth and speed that fans have come to expect.”
iRace Media’s extended partnership with the HKJC will explore new ways to enhance the racing experience through its digital platforms, offering real-time insights and driving fan engagement across the Asia region.
Get set for the new season by visiting the iRace website and register for free to access trusted editorial and data-driven racing coverage.
The post iRace Media extends partnership with The Hong Kong Jockey Club in Asia appeared first on European Gaming Industry News.
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Alternative Dispute Resolution (ADR) Role and Certification

1 Overview
These guidelines set out the requirements for Alternative Dispute Resolution (ADR) certification by the Curacao Gaming Authority (CGA).
Operators are required to engage certified ADR entities to offer players a transparent and independent mechanism for resolving disputes outside of court as part of their complaint escalation process in adherence to Article 5.3 of the LOK. ADR can make it easier for players to resolve disputes while reducing costs and resolution time for both parties.
This guideline document outlines the required ADR qualifications, and related requirements under the LOK.
- Only ADR entities that have a Certification from the CGA (published on the official website) will be permitted to conduct Dispute mediation and resolution on behalf of CGA B2C license holders.
- Every B2C licensed operator must inform players in Terms and Conditions which ADR entities are available to the player.
- If an operator offers multiple ADR choices only the player may choose with which one to engage in the event of a Dispute.
- The operator will bear all costs of the ADR process.
2 Definitions
2.1 Complaint
A Complaint is a written expression of dissatisfaction by a player relating to the operator’s services, decisions, terms, or conduct, which indicates the player is unhappy and expects a response or resolution.
2.2 Dispute
A Dispute is a Complaint that has not been resolved to the player’s satisfaction through the internal complaints process.
3 Responsibilities of ADR in LOK
Under the Player Complaints Policy, operators must handle player Complaints and Disputes according to established standards. If a Complaint is not resolved to the satisfaction of the player, it may be escalated by the player to qualify as a Dispute, if taken to an ADR provider by the player.
3.1 Role of ADR Provider
- Delivering decisions that are well-substantiated based on evidence and reasoned analysis.
- Ensuring independence, impartiality and sufficient expertise in handling disputes.
- Guaranteeing transparency and fairness thereby ensuring compliance with applicable regulatory requirements.
- Establishing the duties to each party regarding actioning the decision
- Establishing whether or not publicity is permitted.
3.2 Reasons for Refusal to take a Dispute by an ADR provider
The ADR has a discretion to refuse to take a case in circumstances where:
- The Complaint handling process has not been fully completed in accordance with the Player Complaints Policy set out by the CGA.
- The dispute is evidently frivolous or vexatious.
- The dispute falls outside acceptable ADR Parameters set by the operator.
- The dispute is currently under consideration by another ADR provider or a court.
- The dispute has already been reviewed by any CGA accredited ADR provider and a decision has been reached.
- The player is resurrecting a Dispute that has already commenced ADR with any CGA accredited ADR provider, however it was terminated by that ADR provider due to lack of engagement by the player or it was otherwise declined other than for reasons of conflict of interest.
- Conflict of interest.
3.3 Binding Nature of Outcome
The CGA expects that the outcome of the ADR process is binding to the operators.
3.4 ADR Parameters
ADR parameters may be defined by the operator, in order to prevent misuse: for example, by stipulating whether ADR outcomes are binding on the player, or by setting a minimum claim value for escalation. The CGA advises operators to carefully evaluate such conditions and to obtain independent legal advice, as certain civil law provisions may render these restrictions unenforceable.
When reviewing ADR frameworks, the CGA will consider all relevant circumstances in assessing whether anti-abuse measures are proportionate. For instance, the CGA recognises that very low-value claims may raise legitimate concerns about potential misuse. However, each case must be judged on its own merits. Where a claim relates to the admission of a self-excluded player or other responsible gaming measures the CGA expects the matter to be addressed with full seriousness, regardless of the monetary value involved.
3.5 Resolution Time
The ADR process is expected to take no more than 90 days from the initial referral of the Dispute to its completion.
4 Qualifications for CGA’s ADR Certification
To maintain the integrity of dispute resolution, only ADR entities who hold an official Certification from the CGA will be entitled to act as ADR providers for CGA license holders.
4.1 Provision of Operational Information
The ADR provider must complete any forms provided by the CGA and make available to the CGA all relevant information that fully demonstrates its ability to meet the requirements of this ADR Certification Policy. These include the minimum requirements outlined below.
4.2 Legal and Industry Expertise
- At least one key person in the ADR provider must be a practicing or former practicing barrister or lawyer.
- The ADR team must consist of 3 or more people each of which must have relevant professional experience.
- The members of the ADR team should be able to understand the information they are being provided such as (but not limited to) how the gaming system is operated, typical terms and conditions of gaming operations, the standards of any governing body of the particular sport or event, the determination of the outcome, the nature of the bet being placed i.e. fixtures, parlay and how lines are calculated.
- All of the designated adjudicators/ mediators must have sufficient knowledge about all applicable regulations, included but not limited to:
- All provisions under or pursuant to the LOK
- All policies and procedures issued by the CGA
- All other administrative and civil law regulations in Curacao.
4.3 Proof of Independence
- The ADR and related companies / persons must not engage in affiliate business or marketing activities for gambling operators.
- The ADR and related companies / persons must not offer any other B2B products or services to Curacao licensed operators.
- There must be no conflict of interest between the member(s) of the ADR team that are involved in the Dispute and either party to the Dispute.
- Where ADR officials work part-time for the ADR provider and part-time in another capacity, providers must ensure that the official is not conflicted by their non-ADR duties.
- The ADR provider cannot be a related or affiliated party to an operator in relation to any matter with which it agrees to engage.
4.4 Established Procedures
- ADR providers must submit detailed Rules of Procedure.
- A fully operational dispute resolution process must be in place and operational.
- ADR officials must have a term of engagement ensuring independence and must not be remunerated based on case outcomes in favour of either party.
5 Certification Process
5.1 Application
- ADR entities that meet the qualification criteria outlined above may apply for certification by emailing [email protected] with credible documentation and supporting evidence of being able to meet the entirety of the criteria set by this ADR Certification Policy.
- The CGA will respond to certification applications within 6 weeks with a discretionary extension of a further 6 weeks on the part of the CGA.
- The evaluation process may require a face-to-face or online meeting with a request for additional information or engagement.
- A list of Certified ADR entities will be published on the CGA website.
- Any changes to certification qualifications/ must be reported to the CGA within one week of the event.
- The CGA reserves the right to remove any ADR provider from the Certification List at its discretion.
5.2 Assessment
The CGA will assess ADR providers based on:
- Due diligence on all key personnel.
- Qualifications on legal abilities.
- Gambling experience.
- Compliance with published policies and legal requirements.
- Proven fairness and impartiality in dispute resolution in its procedures including:
- Evidence examination.
- Identification of key issues.
- Understanding that a power disparity may exist between the parties.
- Asking the right questions, in the right way to elicit all the relevant facts.
- Correct interpretation of relevant legislation.
- Tailoring each communication and outcome notification to the case, ensuring that the consumer’s perceived level of understanding is respected.
- Quality of service, including transparency and player accessibility.
The CGA’s decision regarding certification of an ADR provider is final.
5.3 Ongoing Monitoring
- ADR providers will need to ensure that they consistently meet the requirements of this or any subsequently updated policy.
- ADR providers are required to inform the CGA of any changes to their circumstances that might affect their Certified status.
- The CGA will engage in active monitoring of the Certified ADR providers and expects full cooperation at such times. This includes but is not limited to
- Conducting reviews of and/or visits to the provider.
- Taking remedial or preventative action.
- Imposing additional requirements.
- If a Certified ADR provider fails to meet any of the applicable rules or regulations, the CGA can take enforcement action, which, depending on the nature and severity of the non-compliance, may include revoking the certification.
- As above, if an ADR company is removed from the Certification List, it must notify all operators with whom it has agreements within two business days of removal. If the ADR provider is actively handling one or more disputes at the time of removal, the CGA will assess each dispute on a case-by-case basis to determine the appropriate course of action. Where an operator has only one ADR provider and that provider is removed, the operator must engage a replacement from the certified ADR provider list without delay and notify the CGA accordingly.
The post Alternative Dispute Resolution (ADR) Role and Certification appeared first on European Gaming Industry News.
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