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Gaming Americas Weekly Roundup – September 26-October 2
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
PointsBet Holdings Limited announced that its wholly owned subsidiary PointsBet Louisiana LLC has received launch authorisation from the Louisiana Gaming Control Board and has taken its first bet in the State of Louisiana.
Pragmatic Play, a leading content provider to the iGaming industry, has completed the integration of its Bingo offering with Latin American operator Estelarbet in Brazil, Chile, Peru and Ecuador.
Paysafe has announced its entry into the new Kansas online sports betting market. The move sees Paysafe supporting multiple online sportsbooks in the state with players’ credit and debit card deposits plus ACH payments, while its marketing technology and services provider Income Access is powering the affiliate marketing programmes of several Kansas iGaming brands.
VKGS LLC (Video King) has announced the completion of its first Managed Services Agreement in the State of California with the Jamul Indian Village Development Corporation, owner and operator of Jamul Casino.
The Indianapolis Colts announced the launch of a new free-to-play “Pick Six” predictor game presented by Caesars Sportsbook, available to fans in the US through the official Colts’ Mobile App and at Colts.com/PickSix.
Holland America Line and Konami Gaming have completed the launch of the SYNKROS casino management system across all 11 ships in the fleet. Under the new system, guests can enjoy an array of top gaming services that optimise the slot machine experience.
Bally’s Corporation announced its completion of the previously announced acquisition of the Tropicana Las Vegas with Gaming & Leisure Properties Inc. and PENN Entertainment Inc.
Elys Game Technology Corp announced approval by the DC Department of Small & Local Business Development (DSLBD) of the BetDupont Certified Business Enterprise Joint Venture between the Company and District Hospitality LLC in Washington, DC.
GAN’s Risk Management & Trading Solution – an integral component of GAN Sports, which is the recent winner of the “Rising Star in Sports Betting” award in the SBC North America Awards 2022 – has received the ISO 27001 certification for the “development and maintenance of its core sportsbook platform.”
Xpoint has announced a multi-million dollar round of investment funding that will support the company’s continued growth in the US, Canada and worldwide.
Light & Wonder Inc. will be unveiling the next phase of its transformation journey at this year’s Global Gaming Expo (G2E) (Oct. 10-13) at The Venetian Expo in Las Vegas, Nevada.
Partnerships
PayRetailers Group, experts in cross-border payments with more than 250 payment methods operating from 9 offices throughout Latin America, has partnered with XBO.com, the cryptocurrency exchange making the benefits of crypto more accessible to everyone, to boost the platform’s expansion in the continent.
U.S. Integrity Inc. announced a renewal to their partnership with the University of Pittsburgh, as they aim to protect the integrity of their athletics as sports betting rapidly proliferates the US.
New Appointments
BetMGM, a leading sports betting and iGaming operator, announced the signing of Vanessa Hudgens as a celebrity brand ambassador.
Cordish Gaming Group, the gaming division of The Cordish Companies, has named Steve Nathan as Senior Vice President of Interactive Gaming, pending regulatory approvals.
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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.
“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”
Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.
A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.
The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.
Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive
Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.
Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.
This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.
Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”
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