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Netflix Partners with Ubisoft to Create Three Exclusive Mobile Games for Members Around the World from 2023
Netflix and Ubisoft are announcing plans to create three mobile games from some of the world’s most beloved game franchises to Netflix, starting in 2023. First announced at Ubisoft’s annual digital event Ubisoft Forward, the three games will expand on the Valiant Hearts, Mighty Quest and Assassin’s Creed universes, and will be available exclusively on mobile to Netflix members around the world with no ads or in-app purchases.
A new Valiant Hearts game, sequel to Ubisoft’s multi-award-winning game Valiant Hearts: The Great War, is directed by the original core team and will retain the same DNA while featuring a new story. It will be available to Netflix members in January 2023.
After the critically acclaimed The Mighty Quest for Epic Loot mobile game, The Mighty Quest will come to Netflix in 2023 with a new game. This time, the game will draw inspiration from the roguelike genre to deliver an experience that celebrates the series’ premiere hack-and-slash combat in a fresh and highly replayable format.
And for Assassin’s Creed fans, they will be able to immerse themselves in the Assassin’s Creed universe on Netflix in more than one way: in addition to the previously announced live-action series, an all-new mobile game is being developed exclusively for Netflix.
“We’re thrilled to work with Ubisoft, whose track record creating memorable worlds for fans is unmatched. This partnership will provide our members with exclusive access to some of the most exciting game franchises as we continue to build a catalog of great mobile games for our members around the world,” Mike Verdu, Vice President of Games at Netflix, said.
“As we continue to create great experiences on all platforms, we’re glad to be partnering with such an innovative and creative partner as Netflix. I believe that this partnership will be a great opportunity for Netflix members to further explore our worlds and universes on mobile,” Jean-Michel Detoc, Chief Mobile Officer at Ubisoft, said.
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Quantum continues expansion streak with two director-level new hires
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One of betting and gaming’s best-known customer acquisition and comparison businesses, Quantum, has announced the next steps in its ambitious growth plan by welcoming two new director-level appointees.
Joining the business are Dimitris Papamichael as commercial director and Luke Watkin as marketing director – both in newly created roles. They come in alongside a full C-suite and a full team of new tech hires that continues a recruitment drive which began in 2023 – and reflects Quantum’s rapid and consistent growth throughout the last five years.
Papamichael will be responsible for all revenue-generating activities across the business in a pivotal leadership role. He’ll shape Quantum’s commercial strategy as the company diversifies into new verticals while maintaining its strong position in the iGaming sector. He’ll also lead an expanding team of commercial and sales managers.
Watkin will lead the development and execution of the marketing strategy across all business verticals. As marketing director, he’ll be instrumental in shaping Quantum’s marketing vision, building scalable systems, and delivering commercial impact as it expands into new markets. Watkin will build and mentor a high-performing marketing team and is also tasked with driving further recruitment.
Speaking of the appointments and new strategic direction, CMO James McCarthy said: “It’s a pleasure to welcome Dimitris and Luke to Quantum during what is undoubtedly a really fascinating time in our growth. From cementing our relationship with some of iGaming’s biggest names to helping us expand into exciting new sectors, both of our new Directors will be integral to the continued success of the business.”
Papamichael said: “I’m thrilled to be joining Quantum at such an exciting stage of its incredible growth journey. The company has already achieved so much, and there’s huge potential ahead as we expand into new markets and sectors. I can’t wait to work with the exceptionally talented team here to seize the many opportunities ahead and drive the next phase of growth.”
Watkin said: “I am delighted to join a business with such a proven track record of excellence in its core markets, as well as highly ambitious plans for strategic expansion into new markets and territories. I am looking forward to contributing towards building on the exceptional progress the team has made to date, and accelerating that growth in the years ahead.”
This people news comes hot on the heels of the company’s exciting rebrand news of last week, moving toward the “quantum” in QiH Group” as well as redefining the business’ purpose and strategic direction.
The post Quantum continues expansion streak with two director-level new hires appeared first on European Gaming Industry News.
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FLY AWAY TO FORTUNE WITH ZITRO’S “RAINBOW BIRDS”
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The post FLY AWAY TO FORTUNE WITH ZITRO’S “RAINBOW BIRDS” appeared first on European Gaming Industry News.
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PHP13 MILLION UP FOR GRABS IN PAGCOR’S LINKED BINGO EVENT
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The post PHP13 MILLION UP FOR GRABS IN PAGCOR’S LINKED BINGO EVENT appeared first on European Gaming Industry News.
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