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SIS strengthens NetBet partnership to include live horse racing content
New deal builds upon successful greyhound content partnership
LONDON, Sept. 08, 2022 (GLOBE NEWSWIRE) — SIS (Sports Information Services), the leading multi-channel supplier of 24/7 live betting services, has extended its partnership with NetBet to deliver leading horse racing content to the Malta-based operator via its 24/7 Live Betting Channels.
SIS has been a trusted partner of NetBet in recent years, initially distributing data for its live UK, Irish and North American greyhound racing, before integrating live streams through the company’s Watch and Bet model, which enables bettors to view first-class racing content before placing a bet.
NetBet customers now have access to SIS’s premium and exclusive live UK and Irish horse racing, as well as international horse racing from Canada, Dubai, Germany, Hungary, Latin America, Mauritius, Saudi Arabia, Spain, and the US. In total, SIS will be delivering c 65,000 live horse and greyhound racing events each year.
SIS’s 24/7 Live Betting Channels are provided as an end-to-end solution including live streamed pictures, data, on-screen graphics with betting triggers, prices, and derivatives. The product range ensures NetBet will have profitable short-form content available throughout the day, allowing its customers to have a betting opportunity every three minutes.
Dave Richardson, Commercial Manager (UK & Europe) at SIS, said: “We have enjoyed a great relationship with NetBet and are delighted to be strengthening our partnership through this new deal.
“With the best in live pictures and data being delivered from the world’s leading racetracks, NetBet will be able to offer their customers a truly engaging betting experience, with an event available to bet on through our 24/7 Live Betting Channels every three minutes.”
Peter Camden, Head of Sportsbook at NetBet, said: “Since we first signed up with SIS, the company’s industry-leading greyhound content has proven to be a huge hit with bettors, so extending our partnership to incorporate its high-quality horse racing coverage made strategic sense to us.
“With c 65,000 live racing events a year now on offer, we’re sure our customers will continue to enjoy the regular short-form betting opportunities that SIS provides, helping us to increase engagement and drive our business forward.”
SIS media contact:
Square in the AirE:
[email protected]
T: 020 3983 1020
About SIS
SIS (Sports Information Services) has been at the forefront of live pictures and data delivery to the global betting industry for over 30 years. We have a rich heritage in creating and distributing betting events for horse and greyhound racing, as well as a recent expansion into other verticals including esports and numbers.
SIS is the leading supplier of 24/7 live betting services, providing a range of 24/7 channels to retail and online operators globally, with quick-fire betting opportunities every three minutes. We recently launched SIS Competitive Gaming, the industry’s first esports betting product created specifically for sportsbooks.
SIS partners with operators worldwide, with over 300 customers in more than 50 countries within Europe, Latin America, Asia, Australia, North America, and Africa, offering our rights holder partners the opportunity to showcase their first-class content across six continents.
For more information about SIS please visit www.sis.tv.
About NetBet
For 20 years, NetBet has delivered the ultimate online casino and sportsbook experience for its players across the globe. Alongside sports betting and casino, players have also enjoyed Lotto, Live Casino, and Poker products. With access to multiple languages across all its registered markets, thousands of industry-leading casino games and daily sports events, NetBet has evolved into one of the world’s favourite online gaming brands.
For more information about NetBet please visit www.netbet.co.uk
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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.
“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”
Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.
A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.
The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.
Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive
Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.
Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.
This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.
Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”
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