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Bragg Brings Fuze™ Player Engagement to Sports Betting Sector

Published

3 years ago

September 1, 2022

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Bragg Gaming Group has expanded its successful player engagement and gamification product Fuze™ to now be available on sportsbooks, offering operators a new way to enhance customer experience.

The Fuze™ toolset – already available to customers of Bragg’s online casino content via its proprietary distribution platform – has now been extended to sports betting products, enabling operators to leverage event-driven betting demand with targeted gamified promotions which punters can track in real-time.

Using the toolset, operators running sports betting promotions could, for example, challenge punters to bet on the outcome of every soccer match in a World Cup group stage, with prizes for participants with the highest ratio of winning bets, all tracked live using Fuze™ leaderboards.

European Gaming Congress 2024 (Warsaw, Poland)

The highly-configurable Fuze™ sports betting promotions open up a huge range of options to help operators promote specific sporting events, allowing punters to compete with each other and boosting wagers.

Additional features to be introduced in the near future include predefined individual challenges with a prize for successful completion, or a journey of multiple challenges with different achievement mechanics in return for rewards.

The technology can also be used to set up and operate loyalty programs where jurisdictions allow, in which punters collect points when making wagers to use later in a rewards store. Campaigns are easily set up thanks to a user-friendly back-office and integration is possible with all major sportsbook engines.

Fuze™ has been available to Bragg’s online casino customers since its successful launch in 2021. Data based on previous active promotions showed that the numbers of online casino bets, game rounds and players almost tripled during Fuze™ campaigns.

Fuze™ marked its sportsbook debut with leading Dutch operator BetCity.nl last week, with other operators expected to roll out with the functionality in the coming weeks and months.

Peter Lavric, Chief Technology Officer at Bragg Gaming Group, said: “Fuze™ is a technologically perfected, modular and scalable product that allows for an agnostic sportsbook engine integration to service clients of any size.

“We have high hopes for this solution as it enables sports fans to enjoy actively competing with each other, rather than passively following the events they love. Our engagement tools take the experience that punters get from sports betting to a whole new level while for operators, Fuze™ significantly helps drive business performance. As an already proven product with our online casino customers, we are certain that Fuze™ will perform as well with sportsbooks as it does with the casino segment and strongly believe that gamification is the future of sportsbooks.”

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Kongebonus statement: Norway’s election result signals gambling policy continuity, but licensing debate is set to intensify

Published

5 hours ago

September 11, 2025

Adrienn Sarkany

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With the centre-left retaining a narrow majority, Norway’s gambling framework is set to remain largely unchanged in the near term.

Norsk Tipping’s monopoly will continue, and enforcement tools such as payment and DNS blocking of unregulated operators are likely to remain in focus. While a shift to a licensing model appears unlikely this parliamentary term, the Progress Party’s stronger position as the main opposition keeps the reform debate active.

For industry stakeholders, the sensible course is to concentrate on compliant, sustainable strategies and to track policy signals closely as the debate continues.

The post Kongebonus statement: Norway’s election result signals gambling policy continuity, but licensing debate is set to intensify appeared first on European Gaming Industry News.

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Slots Temple Announces Exclusive Free-to-Play Tournament Partnership with Pragmatic Play

Published

7 hours ago

September 11, 2025

Adrienn Sarkany

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Leading online casino operator Slots Temple is excited to announce a brand-new partnership with the UK’s number one slot provider, Pragmatic Play. This exclusive new deal will allow Slots Temple to integrate Pragmatic Play’s industry-leading products into its free-to-play tournament platform.

As part of this collaboration, Pragmatic Play’s renowned online slot portfolio, which features popular titles like Big Bass Bonanza, Big Bass Splash, and Gates of Olympus, will be available on Slots Temple’s tournament platform.

This is a landmark moment for Slots Temple as it continues establishing itself as a unique proposition in the UK marketplace. The operator became the first affiliate site to receive a full United Kingdom Gambling Commission license, enabling it to offer real-money prizes and slots to its customers. Through this partnership, Slots Temple will also be the first operator in the UK to offer free to play Tournaments (on Pragmatic Play Slot Games) that award real cash prizes

Slots Temple is committed to giving its players access to the latest and best slots available, and this new partnership underscores that dedication.

Fraser Linkleter, CEO of Slots Temple, said: Tournaments are the beating heart of everything we offer here at Slots Temple. By signing this exclusive partnership, we are continuing to demonstrate to our players our commitment to collaborating with the best the industry has to offer.

“Slots Temple has repeatedly proven itself to be a trailblazer in the UK slot scene, and we’re excited for their players to engage with our titles through dynamic tournaments. Our games are designed with player engagement in mind, making them a perfect match for this format.” Beatriz Chamero, Business Development Manager at Pragmatic Play commented.

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iGP Partners With BetComply to Support Strategic Expansion

Published

7 hours ago

September 11, 2025

Adrienn Sarkany

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iGP, the full-service iGaming platform, aggregator, and lottery provider, has partnered with regulatory consultancy BetComply to accelerate its strategy to expand its presence in regulated markets. This marks a key milestone in iGP’s multi-year transformation project into a leading B2B iGaming solutions provider, following a strategic shift to become a purely B2B-focused business.

BetComply, the leading compliance advisory business, will provide iGP guidance across licensing applications, documentation preparation, internal controls, and technical compliance. This ensures iGP and its operator partners are fully equipped to launch and scale successfully in regulated markets.

The strategic collaboration adds further strength to iGP’s full-suite offering, which includes a feature-rich iGaming Platform, the next-generation iGaming Deck aggregator, turnkey casino and sportsbook offering, integrated crypto and retail capabilities, as well as the latest lottery solution. With BetComply’s expertise, iGP reinforces its ability to deliver long-term compliance assurance alongside the robust infrastructure operators depend on.

Having evolved from a fast-growing tech provider to a trusted partner for scalable growth, iGP empowers operators to expand with confidence and achieve sustainable success in competitive regulated markets.

Jovana Popovic Canaki, CEO at iGP, said: “Partnering with BetComply marks a significant milestone that underscores both our ambition and momentum. It strengthens iGP’s position as a serious player in regulated markets worldwide, and I’m immensely proud of the teams and partners who made this possible. With BetComply’s support, we are ready to deliver our technology and vision to operators across regulated markets. We look forward to announcing our new market launches shortly.”

Mike de Graaff, Chief Compliance Officer at BetComply, said: “We’re excited to support iGP as they target to expand into regulated markets. Our role is to ensure that iGP and its partners enter every jurisdiction on a strong and sustainable compliance foundation, giving operators the confidence to focus on growth.”

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