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Week 5/2023 slot games releases

Published

2 years ago

February 3, 2023

Reading Time: 5 minutes

Here are this weeks latest slots releases compiled by European Gaming!

Betsoft has released Hearts Desire, a brand new slot with an amorous spin on the classic fruit machine. True love lasts forever, so get ready to fall in love with slots all over again in this fantastical five reels, 30 paylines classic release. Packed with features, Hearts Desire gives Stacked Mystery Reels and a Multiplier Scatter in the unique Free Spins round

European Gaming Congress 2024 (Warsaw, Poland)

The well-known bullfighter and media personality from Cádiz, Canales Rivera, makes his debut as the protagonist in the new instalment from MGA Games. “Canales Rivera La Feria de Abril” is a 3-reel slot game equipped with the latest technology that offers players a walk through the most famous fair in Andalusia in the company of a bullfighter.

Spinomenal, has released an all new, spellbinding instalment to the Book of Baba Yaga series, as part of the ever-expanding Spinomenal Universe. Book Of Baba Yaga – Winter Spell is the perfect follow up to match the current Winter season, promising to be more rewarding than ever. Following the success of the original version, the mystical Book of Baba Yaga has returned to screens in a new form.

Yggdrasil, the leading worldwide publisher of online gambling content, has rolled out a cyberpunk crime caper in its latest release, Neon Villains DoubleMax™. Always a favourite amongst players, the heist theme delivers a feeling of thrill and excitement that quite simply can’t be matched!

ELA Games, launched a new game called “Wild Piranha” which takes players through the winding rivers of South America, in search of many hidden treasures. This high-volatility title depicts an animated waterfall full of colourful creatures such as a piranha, wild fish as well as an array of vivid symbols that award players handsomely when landing on the reels.

Get ready to ignite the western frontier with Chilli Bandits, the latest slot game from Slotmill. This spicy video slot stars “Chilli the Kid”, “Belle Pepperr”, and “Clint Heatwood”! Join the Chilli Bandits as you spin the reels and watch the stacked Chilli wilds bring extra excitement to your game. These special symbols have the power to double your ways, split into multiple symbols and reveal mystery symbols thereby increasing the chances of hitting big wins!

Swintt is inviting players to brave the icy winter weather and join them for another unforgettable slot adventure in Bloxx Arctic – a brand-new release in the studio’s Premium range that features Free Spins and special Bloxx bonuses. Played out across a 5×3 reel set that includes 30 fixed paylines, Bloxx Arctic sees players venture to the globe’s polar region to unearth prizes of up to 3,500x their stake.

Slot fans can get their teeth stuck into action-packed adventure Crazy Crocs, the latest feature-filled game from Reevo, that awards Wild upgrades, Multipliers, Cash Spins and incredible surprises. Players take on the role of a fearless hunter and travel through treacherous swamps using boomerangs, boosters, knives and rifles to hunt for golden crocodile eggs and big wins in one of the standout titles of this beginning of year.

At the heart of an ancient temple treasures lie in wait as Play’n GO write a new legend into their portfolio of premium slots with their latest release, Legacy of Inca. An easy-to-follow game that will appeal to both newcomers to slots and enthusiasts alike, Legacy of Inca sees the return of the Wheel of the Gods feature which can be found in the titles mentioned previously. But there’s a twist.

RubyPlay announced that it has built and launched a custom, bespoke football-themed slot for Holland Casino Online. Eredivisie Goal Collect has been designed to be innovative and intuitive so that players can immerse themselves in the action from the very first spin, including picking their favourite Eredivisie team to represent the Wild symbols in the game.

Pragmatic Play, a leading content provider to the iGaming industry, has reimagined the infamous adventurers of Sherwood Forest in the latest release, Fire Archer™. Money pouches, beer and feathered hats make up the symbols of this 5×5 release, which is home to 25 paylines. Players will need to create matching combinations of these symbols to be awarded a win.

Playson, has released Bozo Cats – a 3×5 slot featuring an interactive Free Spins mode with Sticky Wilds as its main feature. The latest addition to Playson’s portfolio of high-quality online casino games is centred around the lives of furry friends, who scour the streets in search of Golden Scatter symbols and Wilds to reward players.

“Autobahn Automat”, the latest Premium Series slot from German company Hölle Games, is now available in MGA territories. As the title suggests, the Berlin-based start-up went with a distinctive style in their new, 5×3 Hold & Win slot – the German Autobahn! This is a legendary icon both in and out of the country, and a unique theme that hasn’t received much attention in the slot industry – until now.

PopOK Gaming is excited to announce the release of its bold and sensual new video slot, Hot Angels. This game intrigues slot lovers with its stunning visuals and breathtaking wins. With its seductive design and attractive features, Hot Angels will provide players with a unique form of entertainment. The slot features Respins in the main game, but there is also a Free Spins round during which the mystery lady joins the adventure.

Eastern Europe

Totogaming Joins Cernica Pantelimon RunFest: Not Just Present, But Fully Participating

Published

12 hours ago

July 7, 2025

George Miller

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Reading Time: 2 minutes

“We weren’t just present — we were participants of Runfest. And that’s one of the most important aspects,” said Artak Ashkhatoyan, Deputy CEO of Totogaming.

On July 6, Totogaming joined the Cernica Pantelimon Runfest in Romania, once again emphasizing the importance of promoting amateur sports and a healthy lifestyle.

“Supporting such initiatives is a priority for TotoGaming. First, 50% of the proceeds from RunFest will be donated to the CLOVES Romania Foundation, supporting children affected by CLOVES Syndrome. And second, we’ve always believed in showing our passion for sports through actions, not just words. Have you noticed how we’re constantly rushing through life, yet when we look back, it often feels like we haven’t moved at all? It’s important for us to lead by example and show the importance of participation. This is exactly the message we’re promoting through our team’s active involvement in the marathon. After all, there can never be too much sport in our lives,” said TotoGaming’s Deputy CEO, Artak Ashkhatoyan.

A Simple Concept, a Powerful Impact

The concept of this sports event is straightforward: choose a distance between 1 to 21 kilometers and run. The goal? Make sport an integral part of everyday life. The crowd certainly embraced that, gathering as early as 8:30 a.m. — on a Sunday morning.

Totogaming contributed in two distinct capacities: as an official sponsor and as an active participant. A dedicated team of 13 employees represented the company at the Cernica Pantelimon RunFest, with 7 of them proudly taking part as runners.

More Than Just a Run

It wasn’t an easy challenge — especially because among Totogaming’s runners were people for whom running isn’t a daily habit, or even part of their life at all. Yet they couldn’t miss the opportunity, not least from the perspective of corporate responsibility.

“We just finished the 7.5-kilometer race!” shared Petrut-Adrian Toea from the Totogaming team.

“It was amazing, honestly. Around the 2-kilometer mark, I had this little battle with myself — I told myself I had to finish the race, no matter what. And I did it! I came in around 60th place out of over 100 runners, which for me is a really good result.”

“I see my participation as a small contribution toward promoting a healthy lifestyle. In my close circle, everyone knows I’m not exactly the sporty type. I’m not athletic, and I usually prefer having fun in other ways. But showing up here, early in the morning, in this intense heat, and completing almost 8 kilometers with just one short break — I think it set a good example.”

“I hope seeing someone like me finish this challenge motivates my friends to try something similar for their own health. I believe that’s a meaningful contribution”, – added Petrut-Andrea.

Totogaming also made it possible for every attendee to bring sport into their lives — quite literally. At the Totogaming tent, participants could ride stationary bikes and receive prizes based on the number of points they earned through their efforts.

Whether they were running, cycling, or simply cheering for friends, the goal for everyone was the same: to reach the destination of champions — by bringing sport into everyday life.

The post Totogaming Joins Cernica Pantelimon RunFest: Not Just Present, But Fully Participating appeared first on European Gaming Industry News.

BMM

BMM TESTLABS PROMOTES SACHA MCLAUGHLIN TO VICE PRESIDENT OF GLOBAL QUALITY ASSURANCE

Published

12 hours ago

July 7, 2025

GamingAmericas.com

bmm-testlabs-promotes-sacha-mclaughlin-to-vice-president-of-global-quality-assurance

BMM Testlabs, the world’s original gaming test lab renowned for exceptional product compliance and certification services, today announced the promotion of Sacha McLaughlin to Vice President of Global Quality Assurance.

BMM’s President of Land-Based Gaming & Inspections, Kirk White, said, “Sacha has consistently demonstrated exceptional leadership, operational excellence, and a customer-first attitude. Her experience and passion will be critical as we continue to grow our QA services to meet the always-evolving needs of the global gaming industry.”

With over 18 years of experience in software implementation and seven years in the gaming industry, McLaughlin brings extensive knowledge of both agile and waterfall development methodologies, test planning, project management, and cross-regional team leadership. She is recognized for her ability to build and scale QA organizations that deliver quality, speed, and value to customers.

McLaughlin joined BMM in 2018 and has held roles of increasing responsibility within the Company, most recently serving as Senior Director of Quality Assurance. Throughout her tenure, she has been instrumental in expanding BMM’s QA capabilities and helping customers launch products into the global gaming market more quickly, with a focus on regulatory compliance, functionality, fairness, and security.

The post BMM TESTLABS PROMOTES SACHA MCLAUGHLIN TO VICE PRESIDENT OF GLOBAL QUALITY ASSURANCE appeared first on Gaming and Gambling Industry in the Americas.

AI

Liftoff’s 2025 Mobile Ad Creative Index Reveals UGC Is a Key Differentiator for Top Apps

Published

13 hours ago

July 7, 2025

GamingAmericas.com

liftoff’s-2025-mobile-ad-creative-index-reveals-ugc-is-a-key-differentiator-for-top-apps

Major findings from the newly launched report include playable ads having the potential to deliver impression-to-install rates 16 times that of non-playable formats for emerging gaming apps and a 20% increase in spending on interactive ads year over year.

Liftoff, a leading AI-enabled growth platform for the mobile app economy, has published its seventh annual Mobile Ad Creative Index. The report explores top creative trends that are attracting and scaling in ad spend across consumer apps and games. It also highlights the expanding role of AI in creative production, testing, and optimization.

This year’s Mobile Ad Creative Index specifically analyzes creative concepts that have excelled in scale for Liftoff’s highest-spending advertisers over the past 12 to 48 months. It is based on findings from over 4.7 trillion impressions, 263 billion clicks, and 1.1 billion installs between 1 January 2023 and 31 May 2025.

Highlights from the report include:

Top consumer apps are investing in interactive ads to compete for engagement

In 2024, the share of spend on interactive ads for top apps increased by 20% year over year. The share of spend increased by 2% for spenders outside the top tier. Top-spending apps differentiate their campaigns by adding innovations to evergreen concepts such as social scrollers, carousels, and scratch-offs.

Playable ads deliver returns across ad budgets for mobile game advertisers

In 2024, the share of spend on playable ads for top games averaged 35% higher than other games. Across all ad budgets, however, playable ads delivered higher conversion rates. Impression-to-install rates were 8 times that of non-playable formats for top spenders and 16 times that of non-playable formats for other game advertisers.

Tailoring “metaplay” elements to motivations can improve performance

“Metaplay” elements—gameplay that diverges from an app’s core design to appeal to a broader audience—are widespread, but top games gain an edge by tailoring their metaplay ads to the publisher audience. The report found that aligning “metaplay” creative with publisher audiences resulted in a 93% increase in installs-per-mille.

UGC is becoming a key differentiator in driving scale for consumer apps

The share of spend on user-generated content (UGC) increased 11% for top-spending apps, with social and utility apps seeing the most significant jump of nearly 30% between 2023 and 2024.

Widespread adoption of Gen AI leads to more customized ad experiences

Creative teams increasingly leverage AI to enhance top-performing assets with 3D and motion and to create and test variations. Top advertisers also use AI to recombine their assets in customized ad experiences that break away from standard video to playable formats.

Yann Zeller, Chief of Staff, Creative at Liftoff, said: “Today’s creative landscape is shaped by a single, powerful truth: attention is the commodity, and brands, games, and influencers are all vying for it. Great mobile ad experiences can earn attention by aligning context with behavior. As ad formats become richer and AI expands our ability to personalize and adapt creatives at scale, we’re able to unlock new insights into user behavior and motivation. We see users spend meaningful stretches with the right content, sometimes 60 to 90 seconds when the ad feels personal or prompts meaningful participation. This isn’t just a better way to advertise—it’s a better way to tell stories and the most exciting brief we’ve had in years.”

Soren Steelquist, Director of Creative Production, said: “The proof is in the data—more and more consumer apps are incorporating UGC into every stage of their marketing, and programmatic is no different. UGC works because it’s authentic and relatable, and users are more likely to be influenced by ad when it’s coming from a trustworthy source. To see higher impact from UGC creatives, work with a partner that can match the right creator with your brand and develop winning concepts that resonate with audiences.”

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