Latest News
Week 10/2020 slot games releases
Here are this weeks latest slots releases!
Nolimit City is proud to unveil, Barbarian Fury – another title showcasing the Software Provider’s stride to becoming a leading name in the game. A game that breathes suspense, Barbarian Fury, takes inspiration from the rough and dreary historical chapter of the 6th century, were only the fittest would reign supreme and the dreaded Barbarians were running free, trying to retain their stronghold against the rising European powers that be. Dark, cold and dreaded where those days – the plunders and spoils of war were the only means of survival and the Barbarians ruled a fierce presence unlike no other.

Relax Gaming, the innovative content provider and aggregation platform, is uncovering treasures which lie deep in the Guatemalan jungle in Mega Masks. Hidden behind centuries of overgrown vines, the Mega Masks are reawakened in this original 5-reel, 41-fixed pay line slot, taking players on an exhilarating journey in search of big prizes with plenty of twists and turns to add to the gaming experience. The slot’s signature Mega Symbol feature can activate randomly at any time, merging two or more reels and landing at least one Mega Symbol to enhance anticipation and excitement.

Players can ride away with huge wins if they complete iSoftBet’s unique Megaboard feature in the market-leading provider’s latest innovative slot Racetrack Riches. Released just a week before racing’s most prestigious jump festival at Cheltenham in the UK, Racetrack Riches is the ideal cross-sell slot, complete with iSoftBet’s Megaboard feature, the first game to showcase this exclusive mechanic. Racetrack Riches features a joyful jockey who rides his way to deliver big results and big wins for players. iSoftBet’s proprietary Megaboard feature is a unique twist on the classic ‘lapper board’ mechanic. If the jockey completes three laps of the Megaboard which surrounds the reels, there is a big money multiplier waiting which offers the chance for huge wins and additional enhancements to make gameplay a lucrative experience for lucky players.

The newest MGA Games adventure was internationally launched last month with great success amongst online casino users. Abigail Ratchford, known as “The Queen of Instagram” has now become the Slot Machine Queen thanks to Spanish company MGA Games. With over 9 million followers on the famous social network, the American model and actress trusted MGA Games to turn her into the latest protagonist of the Hyperrealism Series, the company’s slot machine range that is causing a stir on the market with its hyper-realistic graphics and animations. The Hyperrealism Series by MGA Games are creations based on the rights for famous figures from the world of sports and show business. Many celebrities have already decided to work with MGA Games and allow their image to be used in the casino slot machines: Colombian actress Renata González, official Bentley driver Andy Soucek and, more recently, broker Josef Ajram, are some of the protagonists of MGA Games, with many more to come.

Pragmatic Play, a leading content provider to the gaming industry, has released its latest slot title, Aztec Bonanza. The 5×6, variable ways slot transports players to the land of the Aztecs as they try to unlock the totem jewel. At first, four corners of the reels are covered in stone. These are opened through cascading wins, with two consecutive ones unlocking a separate corner of the reels and increasing the win potential. As more corners are cracked, other features are triggered, with each section unlocked freeing another level of the totem to the right of the reels. If the totem is freed from its chains completely, the Free Spins mode is activated. When the full grid is unlocked, players can enjoy up to 7776 different ways to win.

Booming Games
Booming Games Introduces Instastrike, the Latest Diamond Hits Trio
- Featuring a 5×3 layout, the game presents a highest win potential of 12,500x
- Players can gather red, green, and blue diamonds to activate three bonus features.
Booming Games, a top supplier of high-quality gaming content, has officially released Diamond Hits Trio: Instastrike. The game features a 5×3 layout, incorporating cutting-edge elements and stunning diamond graphics that deliver a high-end experience for players.
The game presents a strong new Instastrike function, delivering immediate rewards of up to 1,200x. Instastrike symbols can emerge unexpectedly, creating a feeling of thrill. Additionally, players who gather red, green, or blue Diamonds will activate one of three new bonus features aimed at further improving the gameplay experience.
The three bonus elements, each aimed at maintaining the excitement, include enlarged reels, enhanced Instastrike payouts, and extra free spins. Participants have the ability to activate each of these bonuses separately or merge them for an enormous winning potential of up to 12,500x. Featuring various instant payout levels, the game is anticipated to attract a broad audience of players.
Craig Asling, Director of Games at Booming Games, said: “Diamond Hits Trio: Instastrike is the latest example of Booming Games’ commitment to delivering high-quality, innovative games that provide an ultimate experience for players. Fast-paced gameplay and massive win potential is the perfect combination for anyone seeking high-stakes thrills. Power up and strike it rich with Diamond Hits Trio: InstaStrike!”
The post Booming Games Introduces Instastrike, the Latest Diamond Hits Trio appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
How Mobile Ad Fraud Drains In-App Budgets — and How to Avoid It
Mobile ad fraud is a hidden drain on your app marketing spend. Traffy, a performance marketing agency specializing in mobile anti-fraud, shares strategies to safeguard your ad budget and maximize ROI.
Most advertisers don’t lose money because of weak creatives or poor funnels — they lose it because a significant portion of their in-app traffic is invalid from the very start.
The Scale of the Problem
In Q3 2025, mobile apps experienced approximately 33% IVT (Invalid Traffic), meaning roughly one-third of traffic was fraudulent or invalid. (Source: Pixalate — Q3 2025 Global Ad Fraud Benchmark Report).
These numbers aren’t just statistics — they reveal that a huge portion of advertising budgets is being spent not on real users, but on fake traffic, fabricated clicks, and bot-generated installs.
Depending on traffic sources and buying models, particularly in programmatic (DSP) environments, fraud levels can vary dramatically. In some cases, IVT may be as low as 5%, while in others it can exceed 50% where controls are weak. This means many advertisers are making campaign decisions based on data that was never real to begin with.
What IVT Really Means — And Why It’s Critical
IVT isn’t just “low-quality traffic.” It is traffic that can never convert into a real user or paying customer.
It includes:
- Bots and automated scripts
- Click farms and device emulators
- Hidden impressions and background clicks
- Fabricated installs and in-app events
When 33% of traffic is IVT, every third dollar spent is paying for actions that will never generate revenue. Multiple studies show IVT in mobile advertising frequently exceeds 20–30%, and can be even higher for certain platforms, GEOs, or traffic types. Fraud is not an edge case — it is a structural risk in in-app advertising.
Why Mobile Ad Fraud Is Getting Smarter
Despite widespread adoption of anti-fraud systems, techniques continue to evolve. Basic bot filtering is no longer enough. Common schemes include:
- Bot Installs & Bot Activity: Automated installs and simulated engagement mimicking real users.
- Click Injection / Click Hijacking: Apps intercept last clicks before installation and claim attribution.
- Click Spamming / Click Flooding: Mass fake clicks inflate activity signals and steal organic installs.
- Device Farms & Real Device Spoofing: Hundreds of devices generate fake installs and events, rotating identifiers.
- SDK Spoofing & Postback Fraud: Fake install or in-app event data sent directly to attribution systems.
- In-App Event Spoofing: Fabricated postbacks make reports appear normal, but no real users exist behind them.
How to Avoid Wasting Your In-App Budget
Fraud prevention is systematic verification and disciplined traffic management, not paranoia.
- Use an MMP With Advanced Anti-Fraud Protection
- Rely on trusted mobile measurement partners (Adjust, AppsFlyer).
- Enable built-in fraud detection — attribution without fraud protection is incomplete.
- Analyze CTIT (Click-to-Install Time)
- Extremely short CTIT → potential click injection
- Extremely long/uniform CTIT → potential click flooding
- Unnaturally consistent timing → possible automation
- Monitor CTCT (Click-to-Click Time)
- Short CTCT (<100 ms) detects script bots and click farms
- Check New Device Rate
- If 90%+ of devices are “new,” this indicates device farms resetting IDFA/GAID
- Track Assisted Installs
- High percentage of assists → organic hijacking (Click Flooding)
- Monitor Behavioral Anomalies
- Retention curves: bots may fabricate “perfect” retention
- Payments and cards: bots use virtual cards or $0 balances to bypass checks
- Key metrics: rebill rate, actual payment success
- Additional metrics: event depth, session duration, purchase timing, LTV distribution
- Work With Blacklists and Whitelists
- Build placement-level blacklists
- Identify reliable publishers via whitelists
- Audit sub-publishers continuously
- Remove suspicious sources early
- Check Infrastructure Signals
- Datacenter IPs (AWS, DigitalOcean, Hetzner) → block 100%
- Geo mismatch (click from India, install from US) → fraud
How to Win Against Fraud
With up to 33% of in-app traffic being invalid, advertisers aren’t just underperforming — they’re paying for illusions. Fraud can masquerade as growth, but the real advantage comes from knowing which traffic is real.
At Traffy, we specialize in mobile anti-fraud and help advertisers ensure every dollar reaches real users. A comprehensive fraud audit or traffic safeguard can protect ROI, reduce wasted spend, and provide predictable, scalable growth.
The post How Mobile Ad Fraud Drains In-App Budgets — and How to Avoid It appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
AI
PEC.BET Partners with Tugi Tark to Strengthen Sportsbook Offerings
AI-driven customer support company Tugi Tark has revealed a collaboration with PEC.BET, a recently established sportsbook and online casino operator that offers players access to various bookmakers via a single account. The collaboration integrates Tugi Tark’s customer support system and iGaming-focused AI agents into PEC.BET’s player assistance operations as the operator launches in the market.
PEC.BET functions on a cutting-edge multi-bookmaker sportsbook system that embraces winners. Grounded in transparency and accessibility, PEC.BET recognized customer service infrastructure as a critical operational focus from the outset and chose Tugi Tark for this purpose to create its support system.
“As a new operator, it was important for us to put the right operational foundations in place from the beginning,” said a spokesperson PEC.BET. “Our multi-bookmaker model means we welcome winners, which shapes how we approach player relationships. Working with Tugi Tark allows us to support players efficiently while ensuring our internal team remains focused on more complex player matters and VIP care.”
Tugi Tark’s AI platform for customer service offers PEC.BET a unified space to oversee player assistance through various channels. AI agents help with initial resolutions, while more complicated issues are forwarded to support personnel. This method allows PEC.BET to uphold consistent service while adjusting to rising demand as the operator expands.
“PEC.BET is entering the market with a clear focus on transparency and accessibility for players,” said Harpo Lilja, CEO of Tugi Tark. “Our role is to provide a support layer that can operate consistently from day one and scale alongside the platform as it grows.”
The post PEC.BET Partners with Tugi Tark to Strengthen Sportsbook Offerings appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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