Premium esports betting solution supplier expands presence in the growing Brazilian market

DATA.BET has successfully concluded its first-ever stand appearance at BiS SiGMA Americas 2025, one of the largest iGaming events in the region, held on April 8-10 in São Paulo, Brazil. The event took place in Transamerica Expo and brought together over 17,500 participants.

The company made a strong impression with its dedicated expo booth, where representatives engaged with local operators and business partners to discuss development opportunities in the growing LatAm market. DATA.BET showcased its comprehensive suite of solutions, including an updated Single Page Application (SPA), along with tools that are also adapted for local betting projects, including Scoreboards, Pitch Tracker, and Streaming – all designed to enhance user engagement with the platform and optimize their betting experience, particularly for mobile devices.

Alongside a bar serving exclusive cocktails that capture the spirit and vibe of Brazil, DATA.BET fleshed out its interactive stand with cosplayers dressed as Jinx and Ahri – popular characters from League of Legends, one of the top games among LatAm fans. This creative approach helped visitors immerse themselves in the iGaming atmosphere while exploring the company’s extensive portfolio of esports disciplines, events, and betting markets.

Natalie Loshatynska, Head of PR & Marketing at DATA.BET, commented: “Our stand debut at BiS SiGMA Americas allowed us to connect with Brazilian operators at this major event, learn about their specific needs, and introduce our iGaming solution. We saw great interest in esports from visitors. Latin America is a key market with huge growth potential for our niche. We’re excited to bring our products to this dynamic region, and the positive reaction confirms our decision to take part in BiS SiGMA Americas was right.”

Another step in expanding into this dynamic market

DATA.BET strengthens its foothold in the Latin American market with its presence at BiS SiGMA Americas 2025. This marks the provider’s debut with the booth at Brazilian’s show, highlighting its ambitious plans to present its premium esports betting and virtual content solutions.

At the stand E140, DATA.BET’s team will connect with current and potential clients and partners to introduce esports betting and data products enhancements. Visitors can explore technically upgraded Single Page Application (SPA) and interactive widgets designed to optimize the betting experience, especially for mobile devices, and operational efficiency. In addition, the company offers extensive esports coverage with 35+ disciplines and over 12,500 live events monthly. Together with its virtual sports lineup that features 600,000 events yearly, DATA.BET provides a broad spectrum of betting content.

“As the industry evolves, we remain focused on equipping operators with comprehensive solutions needed to succeed,” said Otto Bonning, Head of Sales at DATA.BET. “LatAm represents a key market for many betting companies. Our presence at BiS SiGMA Americas 2025 underscores the  dedication to this region and businesses that aim to develop it, and we can’t wait to connect with leading professionals and partners.”