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FairPlay Sports Media Forges Strategic Partnership with The Sporting News

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Collaboration to integrate FairPlay’s AI and betting technology to deliver readers a richer engagement experience and enhanced access to betting opportunities

FairPlay Sports Media, the fan and AI-powered global sports media network, has announced a landmark strategic technology partnership with The Sporting News, one of the world’s most iconic sports publishers, to deliver richer, AI-powered analysis and betting opportunities across its global markets.

The deal will see FairPlay deploy its advanced BetTech and monetisation capabilities, including real-time odds, offers, and bet builder comparison product across key The Sporting News global markets, including the UK, Spain, Brazil, and Mexico, while also providing strategic direction for its digital betting initiatives.

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FairPlay will work directly with The Sporting News teams to operate at the core of its broader betting approach, cultivating global operator relationships, and ultimately, further monetise its vast global platform. The publisher will continue to own content generation and organic performance services, while leveraging AI-powered technology to drive engagement.

Stuart Simms, Group CEO at FairPlay Sports Media, said: “The Sporting News has developed a passionate, engaged audience of global sports fans over decades of producing first-class insight and analysis. This collaboration will not only deliver best-in-class betting tech, but we will also provide our expertise in building out varied and brand new betting-associated revenue streams.

“By integrating the best of our AI-powered predictive sports data, which levels the playing field for sports fans and bettors, as well as a broad managed service of innovative betting products, we’re looking forward to deepening the relationship between The Sporting News and its loyal readers, while giving sports fans smarter tools to maximise their betting activities and enjoyment.”

Martyn Jones, co-CEO at The Sporting News, added: “We’re fast becoming one the biggest and most influential independent sports sites in the world and are well positioned for growth as we head into the start of the football, NFL, and NBA seasons, while looking forward to a huge 2026 World Cup.  This is an exciting partnership with FairPlay, that will provide a deeper layer of insight and context for our audience.

“Along with the integration of revenue-driving technology, we’re looking forward to establishing a long-term relationship that will position The Sporting News as the go-to resource for both sports news and betting opportunities.”

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The post FairPlay Sports Media Forges Strategic Partnership with The Sporting News appeared first on European Gaming Industry News.

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iGP expands iGaming Deck portfolio with BGaming integration

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iGP, the full-service iGaming platform and aggregator provider, has added BGaming to its expanding content aggregator, iGaming Deck, in a move that further supports its commitment to scalable, player-focused content delivery.

The partnership brings BGaming’s creative portfolio of over 200 games to iGaming Deck’s rapidly growing content suite, which now offers operators access to more than 10,000 titles from 100+ providers via a single API integration.

Known for its engaging game mechanics, crypto-friendly features, and bold design style, BGaming’s catalogue includes slots, crash, casual games, and more, enhancing the depth and diversity of iGaming Deck’s already comprehensive offering.

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The partnership reflects iGP’s continued investment in delivering value to operators through smart aggregation, as it scales iGaming Deck with quality content and tools that support sustainable growth across markets, such as iGP’s fortune wheel builder, Twist of Luck, and jackpot offering designed to help operators drive deeper player interaction and elevate campaigns.

Jovana Popovic Canaki, CEO at iGP, said: “We are building iGaming Deck to be the most efficient and impactful aggregator solution in the market, and BGaming is a fantastic fit for that vision. Their crypto expertise, proven performance, and distinctive game style align perfectly with the demands of forward-thinking operators.”

Olga Levshina, Chief Commercial Officer at BGaming, said: “Joining the iGaming Deck platform is a great opportunity for BGaming to expand our reach and bring our games to a wider network of operators. iGP’s integration model is fast and reliable, and we’re confident this partnership will deliver strong results for both teams.”

The post iGP expands iGaming Deck portfolio with BGaming integration appeared first on European Gaming Industry News.

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REEVO Aggregator Grows Stronger as Spinomenal Joins In

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REEVO is thrilled to announce a new partnership with Spinomenal, one of the industry’s most innovative content providers, known for their visually stunning and feature-rich HTML5 video slots.

With a portfolio of over 300 cutting-edge games and a global footprint backed by licenses in Malta, Romania, Greece, the UK, New Jersey, and more, Spinomenal’s unique Universe Concept and commitment to player engagement make them a perfect fit for REEVO’s dynamic aggregation platform.

This collaboration will see Spinomenal’s high-performing titles integrated seamlessly into REEVO’s ever-growing ecosystem, enabling REEVO partners to access world-class content that drives player acquisition and retention across key regulated markets.

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Daniel Cuc, Head of Account Management at REEVO, commented: “Partnering with Spinomenal is a testament to our drive to continuously bring the best-in-class content to our partners. Their immersive gameplay, innovative features, and global recognition make them an ideal addition to the REEVO aggregation platform. We’re excited to offer our clients even more value through this collaboration, as we continue scaling our reach and impact across regulated markets.”

Yossi Shayovits, Head of Business Development at Spinomenal added: “Partnering with REEVO adds further momentum to Spinomenal’s strategic expansion globally, with the Belgian market forming a major element.”

This partnership reinforces REEVO’s mission to become the go-to aggregator for premium iGaming content, delivering speed, scalability, and standout experiences to operators and players alike.

Stay tuned as REEVO continues to onboard the industry’s most exciting studios—fueling our collective growth, one partnership at a time.

The post REEVO Aggregator Grows Stronger as Spinomenal Joins In appeared first on European Gaming Industry News.

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ZITRO’S CONCEPT CABINET MAKES #1 DEBUT IN US EILERS-FANTINI REPORT

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Zitro continues to raise the bar in slot performance, with its CONCEPT cabinet debuting as the #1-ranking cabinet among US emerging suppliers in the July 2025 Eilers-Fantini Cabinet Performance Report.

This milestone underscores Zitro’s growing presence in the North American market and reflects strong operator demand for innovative form factors paired with high-performing content.

Further building on this momentum, Zitro’s latest title, Legendary Sword, has joined the Top Indexing NEW Games – Core, Video ranking, highlighting the company’s strength in delivering compelling game experiences that resonate with players.

“Our consistent focus on innovation and quality is what drives Zitro forward,” said Johnny Ortiz, Founder of Zitro. “This is a proud moment for us and every team member behind the CONCEPT cabinet. We’ve always believed our products could stand alongside the industry’s best — and seeing CONCEPT debut at #1 confirms that operators and players believe it too. And this is just the beginning of what we have in store for the market.”

The post ZITRO’S CONCEPT CABINET MAKES #1 DEBUT IN US EILERS-FANTINI REPORT appeared first on Gaming and Gambling Industry in the Americas.

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