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The Indian iGaming Opportunity Report: Insights for Sports Betting, Casino, Payments, and More

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GR8 Tech, the award-winning high-performance Sportsbook and iGaming platform, in partnership with iGB, offers a deep dive into the real opportunities—and real challenges—of India’s iGaming market.

With 1.4 billion people, 954 million internet users, and 448 million interested in gaming, India offers massive potential. But it’s not a market where global strategies can simply be copied and pasted. Success here demands a profound understanding of local player behavior, payment preferences, mobile-first user experience, and cricket’s dominance—insights all explored in GR8 Tech’s “2025 India Report: How to take advantage of the opportunity.”

Produced with the involvement of both local independent market experts and GR8 Tech professionals, the report examines everything from player behavior regarding sports betting and casinos to regulatory and taxation nuances. Some notable insights include:

  • Cricket Dominance: The IPL attracts more betting activity than any match involving the national team. Cricket accounts for a massive share of sports betting in India, with 20 players betting on cricket for every 2 on football and 1 on kabaddi.
  • Mobile-first audience: With 77% of online traffic coming from mobile devices, operators must optimize for mobile-first experiences to effectively engage players.
  • Live casino & slots lead revenue: While live casino games drive the most revenue (56.4%), slots make up 47.5% of the total volume of bets. Instant games like Aviator and JetX are gaining ground, with Aviator alone accounting for 21% of one operator’s GGR.
  • Skill-based games on the rise: Indian players are moving beyond luck-based games to more interactive, skill-based experiences. Games like Teen Patti, Andar Bahar, and crash games appeal to players looking for an active, strategic role in gameplay.
  • Fantasy Sports Boom: Fantasy sports, particularly fantasy cricket, are on the rise and are expected to generate ₹388 billion in revenue by 2026.
  • Localized Payment Preferences: Over 90% of deposits are made via the Unified Payments Interface, making it the dominant payment method for Indian players.

India’s iGaming market is incredibly complex and offers immense opportunities, and we cannot underestimate the value of local expertise for understanding it. This report is grounded in insights from people who live the dynamics daily and have immense experience to share. It is not about shortcuts or immediate wins, but about building a realistic, informed perspective so that when the moment comes, you are ready to act with clarity and purpose,” said Yevhen Krazhan, CSO at GR8 Tech.

With a mobile-first audience, a deep cultural connection to cricket, and rising demand for interactive, skill-based games, success in India requires local insight. From understanding player behavior to optimizing payments and product mix, the opportunity is real—but so is the need to get it right.

To help you navigate, GR8 Tech is sharing “India Report: How to Take Advantage of the Opportunity”—an essential guide to thriving in one of the world’s most promising markets.

Download the full report now and get ahead in India’s iGaming evolution.

 

About GR8 Tech

GR8 Tech is a high-performance Sportsbook and iGaming platform provider.

GR8 Tech’s core strengths lie in its robust technology and focus on a personalized approach based on business needs, geographic focus, or operational verticals. From comprehensive offerings like Hyper Turnkey to specialized solutions such as the Sportsbook iFrame, Infinite Casino Aggregation, or Platform Acceler8 set, GR8 Tech provides UNbeatable flexibility and performance to drive operators’ growth and success.

Trusted by top operators worldwide, GR8 Tech has over 45 successful cases and earned multiple recognitions for its high-performance sportsbook-driven platform, including accolades from the SiGMA Awards, International Investor Awards, and GamingTECH Awards.

The post The Indian iGaming Opportunity Report: Insights for Sports Betting, Casino, Payments, and More appeared first on European Gaming Industry News.

Asia

PG Soft unveiled as SiGMA South Asia sponsor

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PG Soft, a world-class digital mobile games company, has been unveiled as a sponsor of SiGMA South Asia 2025, taking place from November 30th to December 2nd at the Lumina Ballroom, Cinnamon Life City of Dreams, Colombo, Sri Lanka.

PG Soft’s sponsorship will ensure prominent brand visibility throughout the three-day event, including at key locations such as the registration desk and on the LED Arch at the hotel lobby entrance. A 40-second promotional video will also play on loop across the LED screen pillars within the hotel lobby.

Additionally, a PG Soft display image will feature in the same area, providing further exposure to SiGMA South Asia attendees as they arrive and move through the venue.  SiGMA South Asia 2025 is set to bring together leading stakeholders from across the global iGaming ecosystem for a dynamic summit that blends innovation, networking, and regional insight in one of Asia’s fastest-growing markets.

PG Soft’s spokesperson commented: “Sri Lanka is primed to be a pivotal market in South Asia, and we wanted to demonstrate our belief in its potential by sponsoring SiGMA South Asia. Colombo is the perfect place to connect, collaborate, and explore new opportunities across this rapidly developing region.”

The post PG Soft unveiled as SiGMA South Asia sponsor appeared first on European Gaming Industry News.

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Brightstar Lottery Signs Contract with Pan Malaysian Pools

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Brightstar Lottery PLC announced that it has signed a contract with Pan Malaysian Pools SDN BHD (PMP), a licensed numbers forecast operator in Malaysia, to supply and deliver 1200 Retailer Pro S2 terminals as part of PMP’s ongoing quest to upgrade its business infrastructure. The Retailer Pro S2 offers high performance, reliability and a variety of options and peripherals to meet the current and future needs of lotteries and retailers.

“Deploying Brightstar’s Retailer Pro S2 terminals will provide several added benefits for PMP, our retailers, and players. The many components of this sophisticated terminal will support PMP in our efforts to offer modern experiences for our players, reliable solutions for retailers, and enhance productivity and profitability in our business that continuously funds The Community Chest, which establishes and develops schools throughout Malaysia,” said Tan Kong Han, PMP Managing Director.

“Brightstar’s Retailer Pro S2 represents the next-generation evolution of our industry-leading Retailer Pro terminal, now more compact, powerful, and flexible. Designed for dynamic retail environments like those in Malaysia, the S2 redefines player engagement by offering a range of interactive options that elevate the experience for PMP’s players,” said Marco Tasso, Brightstar Chief Operating Officer International and Italy Operations.

Engineered for speed and reliability, the Retailer Pro S2 features a 15.6″ full HD clerk-facing touchscreen and is powered by a high-performance processor that ensures rapid transaction processing. Its ergonomic, modular design supports multiple player-facing displays and a broad range of peripherals – including barcode scanners, fingerprint readers, NFC technology and webcams – enabling flexible and engaging player interactions. This next-generation terminal reflects Brightstar’s commitment to innovation and operational excellence across diverse retail environments.

Brightstar serves nearly 90 lottery customers and their players on six continents. It is the primary technology provider to 26 of the 46 lottery jurisdictions in the US and eight of the world’s 10 largest lotteries.

The post Brightstar Lottery Signs Contract with Pan Malaysian Pools appeared first on European Gaming Industry News.

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Himalayan Harmony Group Unveils Partnership with Some of Nepal’s Most Trusted Online Casino Brands

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Himalayan Harmony Group, one of the largest and most trusted gaming communities in Nepal, is excited to announce its recent partnerships with some of Nepal’s most trusted online casino brands, including 8MBets, eSewa12, MJ88, and Magar33.

Over the years, Himalayan Harmony Group has built a massive community through its reliability, accurate information, and commitment to providing a safe gaming experience. The new exclusive partnerships with the internationally acclaimed platforms offer members an exceptional online gaming experience featuring numerous exciting features, a user-friendly interface, and unlimited free bonuses.

“We’ve partnered with popular Nepalese superstars and developed a wide range of favorite local casino games tailored to Nepali players,” said a spokesperson for Himalayan Harmony Group. “Together, we welcome all players and affiliates to join our growing community built on fairness, security, and responsible gaming.”

With daily game updates, live results, exclusive offers, and a secure platform that promotes responsible gaming, Himalayan Harmony Group delivers a safe, modern, and bonus-packed gaming experience, offering players a whole new world of gaming.

The online casino brands partnered with Himalayan Harmony Group include:

8MBets Casino8MBets Online Casino Nepal is a leading online casino platform and app in Nepal for 2025. With a wide range of games, including slots, cricket, crash games, eSports, sports betting, live casino, card games, and fishing games, and a focus on maintaining a safe and transparent platform, 8MBets Online Casino Nepal ensures that user enjoyment is its top priority.

eSewa12 Casino: eSewa12 is an online casino website in Nepal, offering local players access to a variety of trusted real money games, including slots, live casino, sports betting, cricket betting, and eSports, as well as a range of lucrative bonuses and promotions.

Magar33 Casino: Magar33 Online Casino Nepal is a leading online casino platform and app in Nepal. With a commitment to user safety and convenience, Magar33 Online Casino Nepal makes sure that every spin, card draw, or bet is real and fun.

MJ88 CasinoMJ88 Casino Nepal is a new and vibrant online gaming and gambling platform that has been expanded from the renowned MJ88.cloud brand. With a focus on fairness, integrity, and innovation, MJ88 offers the Nepalese market a seamless and enjoyable gaming experience.

“Whether you’re looking for real-money entertainment or seeking collaboration opportunities with Nepal’s leading iGaming brands, the Himalayan Harmony Group is your gateway to success,” added the spokesperson for the platform.

Himalayan Harmony Group invites individuals to browse its website to discover the largest and most trusted gaming community in Nepal today.

The post Himalayan Harmony Group Unveils Partnership with Some of Nepal’s Most Trusted Online Casino Brands appeared first on European Gaming Industry News.

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