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The Indian iGaming Opportunity Report: Insights for Sports Betting, Casino, Payments, and More

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GR8 Tech, the award-winning high-performance Sportsbook and iGaming platform, in partnership with iGB, offers a deep dive into the real opportunities—and real challenges—of India’s iGaming market.

With 1.4 billion people, 954 million internet users, and 448 million interested in gaming, India offers massive potential. But it’s not a market where global strategies can simply be copied and pasted. Success here demands a profound understanding of local player behavior, payment preferences, mobile-first user experience, and cricket’s dominance—insights all explored in GR8 Tech’s “2025 India Report: How to take advantage of the opportunity.”

Produced with the involvement of both local independent market experts and GR8 Tech professionals, the report examines everything from player behavior regarding sports betting and casinos to regulatory and taxation nuances. Some notable insights include:

  • Cricket Dominance: The IPL attracts more betting activity than any match involving the national team. Cricket accounts for a massive share of sports betting in India, with 20 players betting on cricket for every 2 on football and 1 on kabaddi.
  • Mobile-first audience: With 77% of online traffic coming from mobile devices, operators must optimize for mobile-first experiences to effectively engage players.
  • Live casino & slots lead revenue: While live casino games drive the most revenue (56.4%), slots make up 47.5% of the total volume of bets. Instant games like Aviator and JetX are gaining ground, with Aviator alone accounting for 21% of one operator’s GGR.
  • Skill-based games on the rise: Indian players are moving beyond luck-based games to more interactive, skill-based experiences. Games like Teen Patti, Andar Bahar, and crash games appeal to players looking for an active, strategic role in gameplay.
  • Fantasy Sports Boom: Fantasy sports, particularly fantasy cricket, are on the rise and are expected to generate ₹388 billion in revenue by 2026.
  • Localized Payment Preferences: Over 90% of deposits are made via the Unified Payments Interface, making it the dominant payment method for Indian players.

India’s iGaming market is incredibly complex and offers immense opportunities, and we cannot underestimate the value of local expertise for understanding it. This report is grounded in insights from people who live the dynamics daily and have immense experience to share. It is not about shortcuts or immediate wins, but about building a realistic, informed perspective so that when the moment comes, you are ready to act with clarity and purpose,” said Yevhen Krazhan, CSO at GR8 Tech.

With a mobile-first audience, a deep cultural connection to cricket, and rising demand for interactive, skill-based games, success in India requires local insight. From understanding player behavior to optimizing payments and product mix, the opportunity is real—but so is the need to get it right.

To help you navigate, GR8 Tech is sharing “India Report: How to Take Advantage of the Opportunity”—an essential guide to thriving in one of the world’s most promising markets.

Download the full report now and get ahead in India’s iGaming evolution.

 

About GR8 Tech

GR8 Tech is a high-performance Sportsbook and iGaming platform provider.

GR8 Tech’s core strengths lie in its robust technology and focus on a personalized approach based on business needs, geographic focus, or operational verticals. From comprehensive offerings like Hyper Turnkey to specialized solutions such as the Sportsbook iFrame, Infinite Casino Aggregation, or Platform Acceler8 set, GR8 Tech provides UNbeatable flexibility and performance to drive operators’ growth and success.

Trusted by top operators worldwide, GR8 Tech has over 45 successful cases and earned multiple recognitions for its high-performance sportsbook-driven platform, including accolades from the SiGMA Awards, International Investor Awards, and GamingTECH Awards.

The post The Indian iGaming Opportunity Report: Insights for Sports Betting, Casino, Payments, and More appeared first on European Gaming Industry News.

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KONAMI GROUP’s Konami Gaming Inc. First to Submit Manufacturer License Application in Japan’s Emerging IR Market

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KONAMI GROUP CORPORATION’s long-established gaming & systems group company Konami Gaming Inc. announced it has become the first manufacturer to submit license applications with the Japan Casino Regulatory Commission (JCRC), government regulatory agency set forth by The Cabinet of Japan. Additionally, Konami is the first manufacturer to file across all applicable license categories. These filings represent milestone events for the nation’s regulatory framework, as Japan’s emerging integrated resort (IR) market progresses in responsible development. As a leading manufacturer of casino games and technology in 400+ regulated markets worldwide, Konami is taking proactive measures in support of the Japan IR market, highly relevant to the organisation’s rich heritage as a Japanese company.

“Konami’s early filing demonstrates our commitment and readiness to engage constructively with Japan’s regulatory framework from the outset. We have approached this process with a focus on transparency, preparation, and alignment with the stringent standards established by the JCRC,” said Lori Olk, senior vice president & chief compliance officer at Konami Gaming Inc.

Construction is currently underway for the first integrated resort in Japan—an expansive development planned for 2030 opening by one of the world’s largest casino and entertainment operators. Against this backdrop, Konami’s early submission positions the company to participate during the formative stages of this emerging regulated market. Committed to the long-term health of Japan’s IR market, Konami has invested significant resources in localisation, documentation and operational planning to ensure alignment with the nation’s legal, regulatory and cultural expectations. The supplier has leveraged its longstanding compliance infrastructure, governance processes and global licensing experience to fulfill detailed requirements of the Japanese regulatory framework.

“This milestone in Konami’s application process with the JCRC represents a significant, coordinated effort across multiple business units and jurisdictions, supported by decades of experience operating in highly regulated gaming markets worldwide. As Japan continues to expand its IR framework, Konami remains focused on supporting regulatory objectives and partnering with stakeholders to deliver compliant, high-quality gaming solutions tailored to the needs of the Japanese market,” said Tom Jingoli, president & chief operating officer at Konami Gaming.

The post KONAMI GROUP’s Konami Gaming Inc. First to Submit Manufacturer License Application in Japan’s Emerging IR Market appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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The UAE Lottery joins SAGIP outreach with Philippine Consulate and Infinite Communities

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The UAE Lottery, operated by The Game LLC (a Momentum Group company), participated in the SAGIP community outreach initiative on 28 June, 2026 at the Philippine Consulate General in Dubai, alongside the Philippine Consulate General in Dubai and Northern Emirates and Infinite Communities.

SAGIP—“Rescue” in Filipino—was positioned by organisers as an immediate support programme for Filipino community members navigating difficult circumstances. The session combined career coaching, counselling and wellness assessments, alongside distribution of essential grocery packs.

The programme also drew voluntary support from local Filipino businesses, HR practitioners, medical and healthcare professionals, psychologists and community volunteers, according to the organisers.

Consul Aleah Marie Gica said: “The Filipino community in the UAE has always demonstrated resilience and unity during difficult times. Community outreach programs such as SAGIP reflect the strength of collaboration between institutions and community organisations working together to support those most in need.”

Elena C. Cruz, Founder and CEO of Infinite Communities, said: “Through our Good Neighbour initiative and our collaboration with The UAE Lottery and the Philippine Consulate, we hope to create a safe and supportive environment where individuals feel seen, supported, and empowered to move forward with dignity and confidence.”

Suzan Kazzi, Associate Director of CSR at Momentum – The UAE Lottery, added: “At a time when many members of the Filipino community are facing various challenges, we aim to provide not only immediate relief through grocery pack distribution, but also pathways toward resilience and renewed opportunities. Through our HR specialists who volunteered their time and expertise, the career coaching sessions were designed to help beneficiaries navigate uncertainty, regain confidence, and reconnect with employment opportunities through practical advice and guidance.”

The post The UAE Lottery joins SAGIP outreach with Philippine Consulate and Infinite Communities appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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OS Studios names Ishaan Arya country manager to lead India expansion

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OS Studios has appointed Ishaan Arya as Country Manager for India, tasking him with leading the agency’s expansion across newly established hubs in Bengaluru, New Delhi, and Mumbai. The appointment was announced on 25 June, 2026 in Bengaluru.

OS Studios, a Project Worldwide agency, said it recently entered the Indian market and will deploy its ‘Fan Z’ approach for brands looking to engage with gaming, esports and live events audiences in South Asia. The company said the expansion will leverage the infrastructure and production capabilities of sister agency George P. Johnson (GPJ) India.

“The future of gaming will be shaped by the communities that care about it most, and few markets embody that more than India,” said John Higgins, CEO of OS Studios. “To build something meaningful, you have to be part of the culture, not looking in from the outside. Ishaan understands that better than anyone. He’s exactly the kind of leader we want building the future of OS Studios in India.”

In the role, Arya will oversee operations, drive strategic brand partnerships, and scale local capabilities, according to the company. “Brands are investing heavily in Indian gaming, but true fan experience is too often an afterthought,” said Rasheed Sait, Chief Growth Officer for India and South Asia at Project Worldwide. “Alongside GPJ India’s experiential footprint, OS Studios will set a new standard for fan engagement in the region.”

Arya previously co-founded The Esports Club and most recently served as Vice President of Partnerships at Nodwin Gaming, where he led Comic Con India. “A massive gap remains between brand intent and authentic community engagement in India,” said Arya. “I’m thrilled to leverage Project Worldwide and GPJ India’s operational strength to build culture-defining experiences for brands and fans alike.”

The post OS Studios names Ishaan Arya country manager to lead India expansion appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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