Greece
Hellenic Gaming Commission Partners with Mindway AI to Launch Gamalyze on Official Website

The Hellenic Gaming Commission (HGC) proudly announces its latest partnership with Mindway AI, a leader in solutions for responsible gambling based on neuroscience, advanced AI and expert analysis. This collaboration marks a significant advancement in the Greek gaming sector with the integration of Gamalyze, an award-winning, gamified reinvention of the self-test, now available on the HGC’s official website.
Gamalyze is designed to enhance player protection by offering insights into individuals’ gambling behaviour. This pioneering tool evaluates and profiles players, enabling early identification of potentially harmful gambling patterns. By providing personalised feedback, it empowers individuals to make informed choices about their gaming activities. This initiative underscores the HGC’s commitment to safeguarding players while promoting a sustainable and responsible gaming environment.
Gamalyze is a revolutionary gamified reinvention of the traditional self-test, transforming it into an engaging online card game designed to enhance self-awareness in gambling-related risk profiles and decision-making. Leveraging insights from neuroimaging, Gamalyze evaluates each player’s decisions during gameplay, providing a comprehensive report that highlights their strategic approach and sensitivity to rewards and losses. This innovative platform not only offers personalised feedback but also delivers tailored advice, empowering players to better understand and manage their gambling behaviours.
The launch of Gamalyze on the HGC website represents a pivotal moment not only for Greece but also for the global gaming industry. As one of the first collaborations between an international gambling regulator and a world-class AI technology provider, this partnership sets a new benchmark for regulatory practices and player protection measures.
The President of the Hellenic Gaming Commission (HGC), Dimitrios Ntzanatos, stated: “The HGC leverages technology to enhance player protection. The integration of Gamalyze into the Commission’s website marks a significant step towards a safer and more sustainable gaming environment.”
Mindway AI’s CEO, Rasmus Kjaergaard, also expressed enthusiasm about the partnership: “Working with the Hellenic Gaming Commission exemplifies the impact of international cooperation in elevating standards across the gaming industry. We are excited to see Gamalyze empowering players in Greece and enhancing the HGC’s efforts in promoting responsible gambling.”
As the gaming landscape continues to evolve, the HGC and Mindway AI remain at the forefront of innovation, ensuring that player protection remains a top priority. Gamalyze is now accessible through the Hellenic Gaming Commission’s website, offering a new era of transparency and responsibility in the Greek market and beyond.
The post Hellenic Gaming Commission Partners with Mindway AI to Launch Gamalyze on Official Website appeared first on European Gaming Industry News.
Greece
Betsson Named Official Sponsor of Mykonos BC

Betsson has announced a new partnership with Mykonos Basketball Club, taking on the role of the basketball team’s naming sponsor. From the upcoming season, the club will compete as Mykonos Betsson BC in the top tier of Greek basketball, marking an important milestone for both the team and Betsson.
Through this agreement, Betsson supports the club in its debut season at the highest level of the sport, reinforcing a shared commitment to promoting sports development, fostering athletic education, encouraging fair play and strengthening social cohesion.
Thanos Marinos, Managing Director of Betsson in Greece, said: “For us at Betsson, the partnership with Mykonos BC goes beyond a sponsorship agreement. It is a relationship built on shared values, respect, and mutual ambition. With over 60 years of international experience in entertainment and gaming, Betsson combines its global footprint with the dynamic and international appeal of Mykonos, creating a collaboration with substance and long-term potential, both on and off the court. We are proud to support the team as it enters the top division and to contribute to initiatives that will create a lasting positive impact in the community.”
Alexandros Angeletakis, President of Mykonos BC, said: “Partnering with a leading international company like Betsson, gives us strength and confidence to face future challenges with optimism. Together, we are building solid foundations for the future with a shared vision of high performance, professionalism, and responsibility. Beyond the sports itself, we aim to strengthen our collaboration through initiatives that actively engage the local community and deliver tangible results.”
This sponsorship reflects Betsson’s broader strategy of investing in sport and community initiatives in markets where it operates, reinforcing its role as a partner that creates value in sport and in the communities it serves.
The post Betsson Named Official Sponsor of Mykonos BC appeared first on European Gaming Industry News.
Compliance Updates
Booming Games Secures Greek License Approval

Booming Games, a fast-growing provider of premium iGaming content, is proud to announce that it has successfully obtained a B2B license from the Hellenic Gaming Commission (HGC), marking another strategic step in its ongoing European expansion.
With this new license, Booming Games is now authorised to provide its acclaimed slot content to licensed operators in Greece. Greek players can look forward to enjoying top-performing titles such as Burning Classics, TNT Bonanza, Buffalo Hold and Win Extreme 10 000, Cash Pig, and Gold Gold Gold, 64 Gold Coins Hold and Win among many others.
This regulatory approval underscores Booming Games’ commitment to entering fully regulated markets and working closely with local authorities to ensure a compliant, secure, and entertaining experience for players. The Greek license adds to the company’s growing portfolio of certifications across key European jurisdictions, including the UK, Italy, Spain, Denmark, and Sweden.
Frederik Niehusen, Chief Commercial Officer at Booming Games, commented: “Securing our B2B license from the Hellenic Gaming Commission is a significant achievement and part of our strategic goal to strengthen our presence in regulated European markets. Greece is an exciting and fast-growing market, and we’re thrilled to be able to offer our content to licensed operators and their players across the country.”
The post Booming Games Secures Greek License Approval appeared first on European Gaming Industry News.
Greece
ImagineLive Announces Strategic Partnership with Winmasters

ImagineLive has announced a strategic partnership with Winmasters, one of Greece’s leading online gaming platforms. This collaboration marks Imaginelive’s official entry into the Greek market, further expanding its European footprint.
Winmasters’ strong regional presence and diverse gaming portfolio make them an ideal partner for ImagineLive, as both companies continue to deliver innovative and engaging experiences for the Greek market place. Imagine Live is the home of truly great table games and highly playable game show-style content that delivers a premium experience every time.
The post ImagineLive Announces Strategic Partnership with Winmasters appeared first on European Gaming Industry News.
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