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VIRGIN BET AND PRESENTING STAR NATALIE PIKE BRING ‘WOMEN’S DAY’ TO DONCASTER RACECOURSE

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Virgin Bet is excited to announce the second iteration of its ‘Women’s Day’ event, which will take place at the Virgin Bet November Handicap on Saturday, 9th November, at Doncaster Racecourse.

 

The day will serve as a platform to celebrate women in racing, making it the latest effort in Virgin Bet’s long line of social impact initiatives to help create a more inclusive environment.

 Building on the success of the inaugural Women’s Day at Ayr Racecourse last season, this celebration aims to further highlight and honour the invaluable contributions of women in racing.

The event at Doncaster Racecourse is open to everyone, embodying Virgin Bet’s brand mission, ‘A Good Bet’. This campaign emphasises the brand’s dedication to breaking down pre-existing barriers within sports and culture at large.

As part of the day’s proceedings, in addition to enjoying Doncaster’s spectacular race offerings, attendees can attend two panels led by presenter Natalie Pike, with the first starting at 10:45 am in the Exhibition Hall. Combining celebration with insight, these discussions will encourage reflection and spark conversation, connecting racing fans with legendary women transforming horse racing while also addressing diversity in the sport.

Panellists will include:

 

Panel 1: Women of Horse Racing

  • Sophie Green (Trainee Clerk of the Course, Southwell Racecourse)
  • Charlotte Russel (General Manager, Go Racing In Yorkshire)
  • Rachel Harwood (Executive Director, Doncaster Racecourse)

 

Panel 2: Creative Inclusivity in Racing

  • Dawn Goodfellow (CEO, Racing Welfare)
  • Emma Kay (Founder, WalkSafe)

 

Additionally, as part of Virgin Bet’s raceday sponsorship, a donation will be made to Racing Welfare. Their work ensures the well-being and success of British horseracing’s workforce. Virgin Bet’s support for Racing Welfare highlights the importance of giving back to the community that keeps the industry running.

The Virgin Bet November Handicap marks the beginning of Virgin Bet’s continued partnership with Arena Racing Company (ARC) for a series of key meetings throughout the 2024/25 season. This partnership extends to fellow LiveScore Group brand LiveScore Bet.

Virgin Bet’s Personal Safety Partner, WalkSafe, will also be integrated into the race day. Founded in 2020, WalkSafe was developed to give the public as much information about their surroundings as possible. The app, WalkSafe+, enables users to plan the safest route home, along with a host of additional features to help ensure a safer experience for all.

Racegoers will be able to learn more about the innovative and free-to-download app over the course of the raceday, and get the chance to speak with its founder, Emma Kay, who strives every day to educate and highlight the importance of safety in all walks of life. Emma will also feature on one of the panels, sharing her insights and experiences as part of the discussions.

This second iteration of Women’s Day, now making its debut at Doncaster, serves as a potential alternative to traditional Ladies’ Day. Virgin Bet, in partnership with Doncaster Racecourse, is proud to continue fostering a celebratory environment, reminding everyone that racing truly welcomes all.

 

Dominic Vye, Marketing Director, Virgin Bet, said:

“Horse racing owes much of its success to the incredible women who contribute so much behind the scenes, and it’s time we celebrate their achievements. At Virgin Bet, as part of our ‘A Good Bet’ brand campaign, we want to make sport more accessible and highlight brilliance, no matter who the subject is, and this initiative is doing exactly that.”

 

Presenter and ‘Women’s Day Sponsored by Virgin Bet’ collaborator, Natalie Pike, added:

“It’s been amazing to return and once again be part of this fantastic initiative with the teams at Virgin Bet and Doncaster Racecourse. I hope this year’s event will continue to inspire and uplift the incredible women in horse racing. Creating an inclusive and safe environment for everyone in the sport is so important, and I’m proud to help bring attention to that.”

Rachel Harwood, Executive Director of Doncaster Racecourse, continued:

“We are proud to celebrate Women’s Day here at Doncaster Racecourse. This initiative shines a spotlight on the essential role women play in our sport. It’s also a fantastic opportunity to remind everyone that racing is for everyone, and we hope all racegoers feel that sense of inclusivity and belonging.”

“We’re also delighted to have Virgin Bet’s Personal Safety Partner WalkSafe integrated as part of their sponsorships with us. The experience and safety for all spectators at our racecourses is a priority, so it’s fantastic to see this as part of Virgin Bet’s ‘A Good Bet’ initiatives, which aims to create a more inclusive and welcoming environment for all.”

 

To purchase tickets, please visit: www.tickets.doncaster-racecourse.co.uk

The post VIRGIN BET AND PRESENTING STAR NATALIE PIKE BRING ‘WOMEN’S DAY’ TO DONCASTER RACECOURSE appeared first on European Gaming Industry News.

22Bet Partners

22Bet Partners Launches €10,000 Total Prize Pool Affiliate Giveaway for New Partners

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22Bet Partners has launched a new social media giveaway designed to welcome new affiliates into its global partner network — this time with a €10,000 total prize pool waiting to be claimed.

The campaign, hosted on the company’s official Instagram page and running until April 15, will select ten winners, each receiving €1,000 credited to their affiliate account. The initiative offers new partners an opportunity to join the program while boosting their starting affiliate balance from day one.

Participation in the campaign follows a simple format familiar to anyone active on social media. To enter the giveaway, participants need to complete three steps:

Once the campaign concludes, ten winners will be randomly selected from participants who completed all steps and liked the post. Selected users will be contacted directly and asked to provide their Affiliate ID so the reward can be credited to their affiliate account.

More detailed participation rules and conditions can be found in the official giveaway post on the 22Bet Partners Instagram page.

The promotion is available exclusively to new affiliates joining the 22Bet Partners program. The initiative reflects the brand’s ongoing focus on expanding its global affiliate network and supporting partners who choose to grow alongside the platform.

General 22Bet Partners Terms & Conditions apply to this promotion.

The post 22Bet Partners Launches €10,000 Total Prize Pool Affiliate Giveaway for New Partners appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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LOUD and SuperGaming Launch Prime Rush in Brazil, Bringing Battle Royale and Extraction Gameplay for Mobile

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Prime Rush, a mobile shooter combining battle royale survival with extraction-style gameplay, has officially launched in Brazil on Google Play for Android and the App Store for iOS. Developed by SuperGaming in partnership with Spacecaps, the parent company of LOUD, the game has been built with direct feedback from Brazilian players and creators during its Closed Beta and Early Access phases.

Prime Rush introduces a unique twist to the traditional battle royale format. In addition to surviving until the end of the match, squads can secure an early victory by extracting Cosmium, a rare resource that spawns during the final circle. This dual win condition creates a match environment where squads must decide whether to outlast opponents in a final-circle finish or take a more tactical route to win through Cosmium extraction.

The game also features a flexible tactical ability system built for high-tempo mobile combat. Active Abilities such as DeadEye, Shield Dome, Super Speed, and Hunter’s Instinct allow players to approach matches through precision, defense, mobility, and intel respectively.

Bruno Bittencourt, CEO of LOUD, said:
“Brazil has one of the most passionate gaming communities in the world, yet we’ve spent years playing games that weren’t built with us in mind. Prime Rush is a game created for Brazilian players, shaped daily by the communities we’ve built over the past decade. We’ve been listening to them every single day. It’s a game that finally feels like home.”

Roby John, CEO and Co-founder of SuperGaming, added:
“Brazil has one of the most competitive mobile shooter audiences that we have seen, and from the start we wanted Prime Rush to be both authentic and accessible. For us, that meant building a game that feels true to Brazil while also making sure it runs smoothly across a broad range of devices so more players can experience it the way it was meant to be played.”

The battle takes place on the island of Maré, the setting for Prime Rush’s battle royale extraction experience. Prime Rush also includes a Mini TDM mode (Favela) — a quick 4v4 mode designed for shorter, high-intensity firefights on the go.

At launch, the game introduces a lineup of new Brazilian heroes including Juliana, Rafael, Miguel, Rogério, Dos Santos, Julia, and Gustavo, with character customization allowing players to personalize their experience. Players can also customize their weapon experience with the new Evo-X skins. These are upgradeable gun skins featuring three switchable chromas, enhanced visuals and VFX, unique inspect and reload animations, custom fire SFX, unique kill feed treatment, and distinct muzzle and tracer effects.

Prime Rush goes live with multiple limited-time modes including DeadEye Rush, Pants in the Air, and Weapon Roulette, offering players shorter duration matches for quick jump-in and jump-out sessions beyond its core battle royale extraction gameplay.

The game launches with its first Ranked Season, allowing players to climb through Bronze, Silver, Gold, Platinum, Diamond, Champion, Legend, and Cosmic.

Season 1 Battle Pass: Street Legends is also here, bringing a new lineup of rewards for players as they progress through the season. These include:

  • New Avatars: Laura, Juliana, Rafael

  • Weapon Skins: Subliminar, Grafitada, Suavidade, Firmeza, Raiz, Brabo, AK-BR7

  • Melee Weapon: Chinela (Slipper)

  • Vehicle Skin: Lenda Urbana

  • Additional Rewards: Stickers, Dive Trails, Emotes, and Portraits

Prime Rush System Requirements
Powered by SuperPlatform, SuperGaming’s in-house tech stack, Prime Rush currently supports Android 7 and above with 4GB RAM, as well as iOS 15 and above. Based on Early Access performance reports, the game delivers a stable 40 FPS on lower-end devices with recommended graphics settings, while mid-to-high-end devices can achieve up to 60 FPS.

This makes Prime Rush playable across a wide range of mobile devices, helping ensure that more players in Brazil can access the game on both Android and iOS. SuperGaming is continuously optimizing Prime Rush to support more devices over time. Performance and visual fidelity may vary depending on hardware and user-selected graphics settings.

Players can check out the launch trailer here: https://www.youtube.com/watch?v=Op5KreKoLmY

The post LOUD and SuperGaming Launch Prime Rush in Brazil, Bringing Battle Royale and Extraction Gameplay for Mobile appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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BETER

FeedConstruct Powers BETER’s Integration with LV Bet as Official Technology Partner

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FeedConstruct, a leading provider of sports betting technology solutions, has been appointed as the official technology partner facilitating BETER’s integration with LV Bet. Using FeedConstruct’s advanced infrastructure, BETER’s exclusive esports and sports content is now fully accessible to LV Bet players, ensuring a seamless and high-quality betting experience.

This partnership highlights FeedConstruct’s role in delivering scalable, reliable, and high-performance solutions that streamline content deployment for operators while supporting providers in reaching new audiences. By simplifying integration and optimizing distribution, FeedConstruct helps reduce time-to-market and ensures consistent performance at scale.

“We are proud to support BETER in its collaboration with LV Bet,” said Arsen Baghdasaryan, CCO at FeedConstruct. “Our technology enables fast, stable content delivery, helping providers expand commercially and operators offer reliable, revenue-driving solutions.”

Chuck Robinson, CRO at BETER, added: “FeedConstruct’s expertise allowed us to integrate seamlessly with LV Bet. Their technology ensures our fast-paced content is delivered efficiently and reliably, enhancing the betting experience for users.”

Marcin Doszczeczko, CEO at LV Bet, said: “Esports and short-format competitions are rapidly growing. Integrating BETER content via FeedConstruct strengthens our live offering, boosts player retention, and diversifies revenue streams. This partnership is a key part of our 2026 product strategy.”

The collaboration reinforces FeedConstruct’s commitment to connecting leading content providers with operators through innovative, scalable technology solutions that drive engagement, retention, and commercial growth.

The post FeedConstruct Powers BETER’s Integration with LV Bet as Official Technology Partner appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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