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Looking good: BGaming joins First Look Games

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Innovative studio to ramp up game promotion with access to award-winning platform that directly connects developers and publishers

BGaming has taken its marketing to the next level by partnering with First Look Games, the platform that allows game studios to connect directly with affiliates for the purpose of game promotion and brand awareness.

BGaming considers itself a dynamic online casino content provider that goes to great lengths to understand player preferences so that it can produce unique and engaging games and experiences that not only meet but exceed expectations.

By becoming a First Look Games studio partner, BGaming gains access to a branded library where it can upload information and assets for its full portfolio of popular online slot games.

This includes game sheets, logos, images, videos, and even demo links so that affiliates can offer their readers free-to-play      versions of each slot. Player verification for this is carried out by Age Checked, so this can be offered to players even if they are in highly regulated markets.

Affiliates can download information and assets from BGaming’s library in bulk or for individual titles and use them to create reviews, previews, and other content about the studio’s games.

BGaming also has the ability to give a selected number of affiliates a “first look” at the information and assets for its latest releases, allowing these publishers to create content ahead of launch to build anticipation and awareness of the game before it hits casino lobbies.

Elliott Resnick, Head of Commercial at First Look Games, said: “BGaming has a portfolio of epic slot games that have really hit the mark with players. Not only does the studio know how to produce a great-looking slot, but it also knows how to develop the gameplay to match.

“The BGaming team understands the reach that publishers have with different player cohorts, and how they can join forces with these publishers and tap into their audiences through First Look Games to really elevate game promotion and studio marketing activity.”

Kate Puteiko, Chief Marketing Officer at BGaming, added: “We are really proud of the games we produce and want to make as many players as possible aware of the slots in our portfolio. This deal with First Look Games and its access to premium publishers will allow us to do just that.”

The post Looking good: BGaming joins First Look Games appeared first on European Gaming Industry News.

Claire Osborne Managing Director of Interactive at Inspired Entertainment

Two new slots from Inspired — Coin Inferno Step ‘N’ Stack™ and Mummy It Up™

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Inspired Entertainment, Inc. is thrilled to unveil the release of two entertaining online and mobile slots: Coin Inferno Step ‘N’ Stack™ and Mummy It Up™, in the UK and Maltese iGaming markets.

Inspired is excited to unveil the release of their new two slot games, broadening the popular Cash Bank series.

Coin Inferno Step ’N’ Stack introduces a fiery twist to traditional slot gameplay with a 3×3 reel setup, five heated win-lines, and casino-themed symbols amidst a background of a raging sea of flames. Central to the base game are Cash Collector symbols that gather visible cash values, generating excitement and forming a pseudo-progressive coin stack that remains on the reels, amplifying the thrill with each spin. The thrill intensifies with the Win & Spin Bonus, where locked collectors, expanding reel rows, and resettable spins merge to form an exhilarating, continually escalating chase for hot cash prizes. For gamers seeking greater control and increased volatility, Fortune Spins, Fortune Bet, Gamble, and Bonus Buy choices offer exciting opportunities to intensify the action and pursue potentially larger payouts.

Mummy It Up with Cash Bank immerses players in a realm of ancient Egyptian magnificence, showcasing glimmering gold and timeless enigma. Nestled within opulent palaces embellished with scarabs, favorable beings, and treasures fit for Pharaohs, each spin ignites a spirit of exploration and the quest for exhilarating Cash Bank victories. The game expands its well-liked Cash Collection features through Cash Bank Free Spins, pseudo-persistence Scarab collections, and a Wheel Bonus Game that can grant free spins, bonus entry, or access to one of four shining Prize Pots: Mini, Minor, Major, or Grand. The game is additionally improved with enjoyable character reel modifiers and customizable gameplay features like Fortune Spins, Fortune Bet, Bonus Buy, and Gamble choices.

Claire Osborne, Managing Director of Interactive at Inspired Entertainment, said: “Inspired is starting 2026 with strong momentum, and these two launches set the tone for the year ahead. Coin Inferno Step ’N’ Stack and Mummy It Up both deliver fun and big win excitement for players, while supporting sustained player engagement and strong performance for operators. With a roadmap packed full of exciting new content, Inspired is well positioned to drive continued growth across the iGaming landscape.”

The post Two new slots from Inspired — Coin Inferno Step ‘N’ Stack™ and Mummy It Up™ appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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ELA Games

Following ICE 2026 Triumph, ELA Games Officially Releases “Wealth of the East”

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ELA Games is excited to announce the official B2B launch of Wealth of the East. The game, now accessible to partners, was initially introduced to the industry as the studio’s highlight during the three-day event in Barcelona, where it attracted the attention of numerous operators and aggregators because of its unique combination of slot mechanics and tabletop gaming.

The unique unveiling at ICE turned out to be a significant triumph, paving the way for the complete rollout. The ELA Games exhibit gathered industry representatives to engage with the game’s distinctive selling proposition: a twenty-sided Dice (D20) element that adds a tactile, physical sensation to digital slot gaming.

A Festivity of Wealth

The reels of Wealth of the East sparkle with the vibrant essence of an Eastern celebration. The gameplay is centered around the charming figure God Fu, a god of wealth serving as the Wild symbol in the game. He may arrive at any moment, and when he shows up, all Dice on the display spring to life, uncovering multipliers that enhance every coin visible or activate instant Jackpots. These empowered coins provide instant payouts, rewarding players as soon as they appear.

Sparking the Hold & Win Safe

The game showcases a visually impressive progression system crafted to uphold the festive theme and decorated with vibrant reds and golds. Every gathered coin also flies upward into the Golden Pot located above the reels, gradually enriching it with festive treasure that players can see and experience.

As the pot overflows, the screen bursts into red and gold as the Hold & Win game starts. Players receive 3 respins and a setup prepared to collect gold. In this intense feature, the elusive Imperial Lotus can appear, boosting multiple rewards simultaneously and elevating the entire round to new levels.

Game Stats:

● Reels: 5×3
● Lines: 10
● Max Win: x5,000
● Max Exposure: €250,000
● Buy Bonus: Yes
● Volatility: Mid
● RTP: 93.97% / 96.06%

Marharyta Yerina, Managing Director of ELA Games, commented: “Wealth of the East was the perfect title for us to showcase at ICE 2026. We took the classic t’Eastern Celebration’ theme and gave it a distinct twist with the God Fu character and his twenty-sided dice. It adds an original, tactile layer of excitement that players really respond to. The ‘Rising Pot’ visualizes the journey toward the bonus, keeping the excitement building spin after spin. We can’t wait for the industry to see the celebration in action.”

The post Following ICE 2026 Triumph, ELA Games Officially Releases “Wealth of the East” appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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QTech Games add more content muscle with Reflex Gaming portfolio

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QTech Games, the leading game aggregator for all emerging markets, has signed its latest supplier partnership with Reflex Gaming, the UK’s largest independently owned omnichannel game supplier, enabling its platform customers to access the studio’s expansive slots catalogue.

Established in 2004, Reflex Gaming’s prolific production line run of legendary games has catapulted the supplier to igaming prominence and recognition, offering a diverse array of gaming experiences across both digital and analogue markets, and driving through new innovations in gaming, including the creation of entirely new gaming categories.

Reflex Gaming creates the highest quality digital gaming content for license to many of the world’s leading casino operators, as evidenced by its steady stream of recent hit titles, including Candy Crazed Pandas DoubleMax, Big Game Fishing Christmas Catch, The Cursed Idol, and 8 Balls of Fire Blazing Bounty. All of these games and more are now available via QTech’s premier platform, which is taking the widest range of online games to international markets, with established names sitting alongside the industry’s most exciting up-and-coming providers.

This collaboration naturally broadens Reflex Gaming’s international scope, unlocking untapped regions for diversified growth, above all in Africa and Latin America.

QTech Games CEO, Philip Doftvik, said: “We’re dedicated to constantly launching more and more first-class content and product innovation that drives revenue for our partners. So, this deal with Reflex Gaming extends our impressive sequential pipeline into 2026 – and we’ve so much more to come this year! In today’s marketplace, only premium games of the highest standard separate you from the crowd. So, we look forward to sharing their wide spectrum of games with both leading and challenger operator brands in emerging markets worldwide.”

Mat Ingram, Chief Product Officer at Reflex Gaming, added: “At Reflex Gaming, we pride ourselves on working with the sector’s biggest and most commercially recognised partners, and QTech Games fits our growth plan perfectly, as we continue to expand our horizons into new territories, leveraging our brand’s values which . QTech’s platform is a gateway to global audiences, so we can’t wait to see how our highly engaging games perform across a greenfield landscape of emerging markets.”

The post QTech Games add more content muscle with Reflex Gaming portfolio appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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