Brazil
FairPlay Sports Media launches in Brazil with localized oddschecker brand

FairPlay Sports Media, the global sports media network fuelled by data and powered by fans, has launched in the Brazilian market with a localized version of its renowned odds comparison brand oddschecker.
Following ongoing success in the LATAM region, where the brand ranks as a top three traffic driver for sportsbooks in Mexico, Chile, Colombia, and Peru, Brazilian sports bettors will now be able to access localized, real-time odds grids at oddschecker.com/br, repurposed with market-specific APIs to ensure a seamless odds comparison experience.
The decision to launch in Brazil follows the recent regulation of sports betting, with FairPlayâs business and product strategy best-suited to legal markets where consumers are protected and sportsbooks operate in-line with generally agreed best practices.
FairPlay and its oddschecker brand have invested heavily in the region as of late, and this new launch also sees a number of new hires on the ground in Brazil to best operationalize the brand to become local sports betting experts, as well as delivering more effective operator partnerships.
Stuart Simms, Group CEO at FairPlay Sports Media, said: âThe Brazil market has huge potential, arguably similar to the US in its scale, and this is an ideal time to service the sports mad fans of the country with a quality, fully localised odds comparison service that will empower them with the insight and pricing edge to take on their favoured sportsbooks.
âWe are fully behind recent steps to regulate. We want to play by the rules, execute best practices and demonstrate values that weâve learned from other maturing markets to bring about a better betting ecosystem for all.â
Richard Gale, Chief Revenue Officer at FairPlay Sports Media, said: âThe Brazilian market is both challenging and hugely rewarding. With so many local and multi-national operators, our industry leading technology will provide consumers with true comparisons and a fairer betting space. With regulation coming in, now is the time for our brands, global expertise and multi-national media partnerships to properly enter the market.â
Oddscheckerâs Brazilian site will offer sports bettors the same, market-leading experience that users receive in other markets, with an added focus on sports relevant to the country, including soccer and U.S. sports.
Brazil
Games Global partners with Spin Gaming to launch Brazilâs first fully localised live casino offering

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Global provider collaborates with major SĂŁo Paulo-based studio to enhance its operations with class-leading technology
Games Global, a leading supplier of online gaming content, has teamed up with Spin Gaming, a pioneering Brazilian start-up in the live casino sector, to establish the marketâs first live dealer studio located and operated in the nation.
Operating since January 2025 from a state-of-the-art studio in SĂŁo Paulo, Spin Gaming has introduced a Tier A structure to the market, with dedicated studios and localised customer service built in full alignment with national regulations and designed to optimise the customer experience.
Fuelled by Games Globalâs agile, cutting-edge technology, Spin Gaming, powered by OnAir, will deliver premium live game streaming and technical support to its partners. Supplementing its local execution with Games Globalâs worldwide expertise positions the studio as a prominent new entertainment hub for Brazilian online casinos, with the venture primed for growth in the coming years.
While the deal signifies a key commercial and strategic move, it also marks the creation of the first Brazilian academy specialising in training live casino dealers, which is set to fuel the industry production chain by generating hundreds of jobs for natives.
This initiative represents a milestone for Brazilâs digital entertainment industry, as the country shifts from a consumer to a producer of immersive, secure, and legalised live betting experiences with a Brazilian identity and international reach.
Ricardo Regner, Director of LatAm at Games Global, said: âBrazil is a dynamic, ever-evolving market, and the importance of a local touch when it comes to operations in the country cannot be overstated.
âThis landmark deal with Spin Gaming not only highlights Games Globalâs unwavering commitment to delivering tailored solutions to local markets, but also highlights our drive to support iGaming infrastructure in emerging jurisdictions.â
Fred Ring, Co-Founder and CRO at Spin Gaming, said: âWe are proud to present a solution made in Brazil, by Brazilians, to international standards. Our studio is a benchmark in Latin America, and our team was trained at the countryâs first dealer and game presenter academy.
âThe partnership with Games Global allows us to leverage its extensive global iGaming expertise to streamline efficiency and elevate the overall quality of our offering as we continue our mission to become the local champion, a household name in the Brazilian live casino space.â
The post Games Global partners with Spin Gaming to launch Brazilâs first fully localised live casino offering appeared first on Gaming and Gambling Industry in the Americas.
Brazil
ThrillTech secures regulatory approvals to launch jackpots in Latam

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Peru and Brazil to provide launchpad for Latam expansion as ThrillTech strengthens presence in emerging regulated markets
ThrillTech, the B2B jackpot specialist, has taken a significant step forward in its international growth strategy after securing a B2B licence in Peru and regulatory certification in Brazil.
The approvals clear the path for ThrillTech to launch its proprietary player-funded jackpot solutions in Latin America for the first time, bringing its flagship ThrillPots product to one of the worldâs most exciting and emerging regions for iGaming.
Latin America has become a focal point for operators in recent years, with Brazilâs market liberalisation and Peruâs structured regulatory framework, as set out by the countryâs ministry of foreign trade and tourism (MINCETUR), providing fertile ground for innovative engagement tools.
By working tirelessly to secure entry into both countries, ThrillTech is positioning itself to support operators with compliant, performance-driven jackpot mechanics that can drive revenue and enhance retention.
Peter Mares, CTO and co-founder of ThrillTech, said: âExpanding into Latin America is a milestone moment for us. The region is bursting with opportunity, but it also demands solutions that are flexible, transparent, and built to scale. With a licence in Peru and certification in Brazil, we are ready to deliver the same measurable revenue impact to operators in Latam that weâve already proven in Europe.
ThrillTechâs products are designed to provide operators with new revenue streams through side-bet jackpots, while also offering real-time engagement mechanics via cash-only rewards.
Already integrated with multiple tier-one operators in Europe, ThrillTech is now primed to replicate that success in Latam by delivering regulator-approved solutions to local operators.
The post ThrillTech secures regulatory approvals to launch jackpots in Latam appeared first on Gaming and Gambling Industry in the Americas.
Brazil
Inspired Extends Brazil Presence with EstrelaBet Partnership

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Inspired Entertainment, Inc., a leading provider of B2B gaming content, systems, and solutions, has expanded its presence in Brazil through a newly launched partnership with EstrelaBet, a leading Brazilian gaming tech company. The collaboration brings Inspiredâs acclaimed portfolio of iGaming titles to EstrelaBetâs growing player base, further demonstrating the Companyâs commitment to the regionâs gaming industry.
Through integration facilitated by Softswiss, EstrelaBet players in Brazil will now have access to a wide selection of Inspiredâs top-performing online and mobile slot titles, including localized versions of global hits such as Big Fishing Fortune (Super Pescaria da Fortuna), Golden Winner
(CampeĂŁo de Ouro), Cops ânâ Robbers Bigger Big Money
(PolĂcia e LadrĂŁo Bolada), Centurion Big Money
(Centurion Muita Grana), among others. The rollout will also include regular new content releases, offering a balance of fan-favourite classics, innovative mechanics, and seasonal experiences designed to maximize player engagement and retention.
Claire Osborne, Vice President of Interactive at Inspired Entertainment, said: âWeâre thrilled to partner with EstrelaBet to bring our diverse portfolio of fun games to Brazilian players. From proven hits to innovative seasonal content, our titles are designed to entertain, captivate, and perform. This partnership marks another important step in expanding Inspiredâs reach in one of the worldâs most exciting and fast-growing iGaming markets.â
Fellipe Fraga, Chief Business Officer at EstrelaBet, added: âThis collaboration positions EstrelaBet at the forefront of the Brazilian iGaming sector by offering our players access to some of the most recognized and entertaining slots content available. Inspiredâs reputation for quality and variety makes them an ideal partner, and we look forward to delivering their games to our growing audiences across Brazil.â
With localized branding, strong thematic appeal, and a track record of high performance across regulated markets, Inspiredâs iGaming content is well positioned to captivate Brazilâs rapidly expanding online player base while delivering added value to operators.
The post Inspired Extends Brazil Presence with EstrelaBet Partnership appeared first on Gaming and Gambling Industry in the Americas.
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