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PRAGMATIC PLAY PARTNERS WITH THE FACTORY GAMING TO EXPAND LATAM PRESENCE

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The provider teams up with The Factory Gaming for further expansion in Latam

Pragmatic Play, a leading content supplier to the iGaming industry, has signed a deal with platform provider The Factory Gaming to fortify its position in the rapidly growing Latin American gaming market.

Pragmatic Play will integrate its extensive portfolio of Slots, Live Casino, and Virtual Sports content onto The Factory Gaming’s online casino platform, elevating its participant reach globally.

The Factory Gaming’s operator partners will benefit from Pragmatic Play’s award-winning portfolio, which has proven to be a success across LatAm.

It is the latest deal signed by Pragmatic Play on the continent, where it continues to expand its commercial footprint at an impressive pace.

Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “This partnership underscores Pragmatic Play’s commitment to expanding its footprint in key markets across Latin America. By joining forces, we are confident that Pragmatic Play will deliver exceptional gaming content and drive mutual success in the region.”

René Sepúlveda, CEO of The Factory Gaming, added: “We are thrilled to integrate Pragmatic Play’s content onto our platform.

“Partnering with Pragmatic Play is a significant step forward for us as we continue to enhance our gaming offerings and cater to the evolving needs of our customers.”

betting innovation

DATA.BET Expands at SiGMA South America 2026

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DATA.BET has reinforced its ambitions in Latin America by making a strong return to BiS SiGMA South America 2026, one of the region’s most influential iGaming events.

With a significantly larger presence and an expanded product suite, the company demonstrated a clear evolution from its earlier identity as an esports-centric provider into a comprehensive sportsbook solutions partner.

Held in São Paulo, the event provided the perfect stage for DATA.BET to showcase its full-scale betting ecosystem. The company presented an integrated portfolio that spans traditional sports betting, esports wagering, and virtual sports—positioning itself as a one-stop solution for operators targeting regulated markets, particularly in Brazil.

A key highlight of DATA.BET’s offering is its GLI certification for Brazil. This certification is a major advantage for operators, as it removes the need for additional technical approvals and significantly shortens time-to-market. In a rapidly developing regulatory environment like Brazil’s, this capability gives partners a competitive edge when launching or scaling their betting platforms.

At the exhibition stand, visitors explored several product enhancements designed to improve both operator efficiency and player engagement. Among the updates were revamped Statistical Widgets and the esports-focused Timeline Widget, both aimed at delivering richer real-time insights and more immersive user experiences. The introduction of features such as One-Click Bet and Early Payout further underscores DATA.BET’s commitment to streamlining the betting journey while adding flexibility and excitement for end users.

In addition to officially announced upgrades, the company also teased an upcoming feature currently in development. While details remain under wraps, DATA.BET indicated that this innovation will push engagement standards even higher, reflecting its ongoing investment in next-generation betting technology.

Beyond technology, the company ensured its booth stood out through an engaging and interactive atmosphere. Cosplayers portraying popular League of Legends characters Jinx and Ahri attracted steady attention, reinforcing DATA.BET’s roots in esports culture while bridging the gap to mainstream sports betting audiences. A dynamic kinetic screen added a visual centerpiece, helping to maintain strong visitor engagement throughout the event.

According to Natalie Loshatynska, Head of PR & Marketing at DATA.BET, the company’s return to SiGMA South America marks a significant milestone. She emphasized that the transformation from an esports-focused provider to a full sportsbook ecosystem reflects both strategic growth and a deep commitment to local markets. With expanded coverage, localized certification, and tailored tools, DATA.BET is positioning itself as a leading supplier across key verticals including esports, traditional sports, and virtual betting.

This strategic shift aligns with broader industry trends, as Latin America—particularly Brazil—continues to emerge as one of the fastest-growing regulated betting markets globally. By investing in technology, compliance, and localized solutions, DATA.BET aims to empower operators to capitalize on these opportunities while delivering high-quality betting experiences to users.

As competition intensifies in the region, companies that can combine regulatory readiness with innovative product offerings are likely to lead the market. DATA.BET’s performance at BiS SiGMA South America 2026 suggests it is well on its way to becoming a dominant force in the evolving Latin American betting landscape.


The post DATA.BET Expands at SiGMA South America 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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DATA.BET Returned to BiS SiGMA South America 2026

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The company showcased its full betting portfolio to São Paulo.

DATA.BET, a leading sportsbook solution supplier, has successfully wrapped up its participation at BiS SiGMA South America 2026, one of the largest iGaming events in Latin America. The company was back on the expo floor with a significantly larger stand and a wider portfolio, marking a clear shift from the previous positioning as an esports-first company to a full-spectrum betting ecosystem.

The team presented a complete sportsbook offering covering sports, esports, and virtual specifically tailored for casino and sports betting brands looking to enter or expand in the regulated market. The company holds GLI certification for Brazil, which eliminates the need for additional technical validation and allows operators to reduce time to launch.

At the stand, attendees got a closer look at a range of recent updates, including refreshed Statistical Widgets and the esports Timeline Widget. The company unveiled One-Click Bet and Early Payout, and shared an early look at a new feature yet to be officially announced, aimed at raising the bar for player engagement.

The stand brought the energy visitors have come to expect from DATA.BET. Cosplayers dressed as Jinx and Ahri, fan-favorite characters from League of Legends, drew consistent attention throughout the event, while a kinetic screen added an interactive visual element that kept foot traffic engaged.

“Returning to BiS SiGMA South America this year felt like a natural checkpoint for the team. Last time we were here, DATA.BET was an esports-focused company. This time, we came back with a full sportsbook solution, strengthened by extended coverage, local certification, and products and tools specifically adapted for local clients. All of these steps demonstrate the commitment to establishing ourselves in Brazil as a leading supplier with expertise in key betting verticals: esports, sports, and virtual sports,” said Natalie Loshatynska, Head of PR & Marketing at DATA.BET.

DATA.BET continues to invest in its technology and coverage to support partners targeting one of the fastest-growing regulated betting markets in the region.

 

The post DATA.BET Returned to BiS SiGMA South America 2026 appeared first on Americas iGaming & Sports Betting News.

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BiS Awards 2026

EGT and EGT Digital have been honored with the Best VLT Solution prize at the BiS Awards 2026

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EGT, in collaboration with EGT Digital, has been distinguished for their joint video lottery product for Brazil at the prestigious BiS Awards 2026, highlighting excellence in the country’s rapidly growing gaming and betting industry. The companies took the accolade in the Best VLT Solution category at an official ceremony held on April 7 in Sao Paulo as part of the BiS SiGMA South America event.

The award comes in recognition of the successful debut of VLT terminals in the regulated state of Paraíba, where they had their first large-scale installation at the beginning of this year, generating strong player interest and demonstrating impressive results ever since.

In addition, EGT’s VLT product has been approved in a Proof of Concept (PoC) process under the Rio de Janeiro State Lottery, and will soon be available to the gaming audience in this state as well.

The omnichannel solution, delivered jointly by EGT and EGT Digital, provides a complete Video Lottery Terminal (VLT) ecosystem, featuring land-based equipment, a technological platform, and a rich library of gaming content. Developed according to the international standards, it has been adapted to meet the specific requirements of the Brazilian market and its regulatory framework.

Celina Guedes, Regional Director Brazil at EGT, commented: “It is an honor to us to be acknowledged by the BiS Awards competition, which is a benchmark for outstanding achievements in the sector. Our complete omnichannel VLT solution is designed to perform across different industry segments and is about to unleash its enormous potential in the near future. The prize is proof that we are able to fulfil the ever-increasing demands placed on providers and even set new higher standards in the extremely competitive gaming ecosystem in Brazil and the Latin American region as a whole.”

The post EGT and EGT Digital have been honored with the Best VLT Solution prize at the BiS Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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