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European Gaming Congress 2024

Greece

AEK BETSSON BC: A NEW ERA BEGINS AS BETSSON AND AEK UNITE IN NAMING RIGHTS AGREEMENT

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After two years as the Grand Sponsor of AEK BC, Betsson has proudly unveiled its new role as Naming Sponsor of the team, which notably means that the team’s name will now be AEK BETSSON BC, symbolising a shared journey of excellence.

Betsson Group and AEK BC have announced that they have decided to establish an even stronger collaborative partnership in celebration of their rich legacies. Betsson, marking its 60th anniversary in the gaming industry, and AEK, celebrating a century of history, have just announced a historic partnership upgrade.

After two years as the Grand Sponsor of AEK BC, Betsson has proudly unveiled its new role as Naming Sponsor of the team, which notably means that the team’s name will now be AEK BETSSON BC, symbolising a shared journey of excellence.

The announcement took place at The Mall Athens on Thursday, 12th October, where Betsson and AEK BETSSON BC revealed this development.

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Following the announcement, the attendees, including team members, Betsson representatives, and local media, watched the Greek film “1968.” This film pays tribute to AEK’s historic victory in 1968 when they clinched the European Cup in Athens, defeating Slavia Prague.

Speaking at the event, Makis Angelopoulos, President of AEK BETSSON BC, expressed, “This partnership marks an exciting chapter in our history, combining our strengths to achieve great success together. We are deeply appreciative of the help and unwavering support we’ve consistently received from Betsson. It is through such active partnerships that we can excel in our game and continue to make history.”

Thanos Marinos, Managing Director of Betsson Greece, said, “We are proud to continue our sponsorship of AEK BC for the third consecutive year and now be an integral part of AEK BETSSON BC’s name. I am particularly glad that Betsson is investing in sporting initiatives within Greece, as this enables us to give back to the communities where we operate and make a positive impact. Through sports, everyone benefits. It fosters community unity, encourages a healthy and active lifestyle, and offers our youth valuable opportunities for growth and development.”

Ronni Hartvig, Chief Commercial Officer at Betsson Group, emphasised, “At Betsson, we are committed to providing an excellent gaming experience. From the time we entered the Greek market, this commitment towards excellence has also been introduced into the events and sporting initiatives that we support, whereby we add excitement and value, enriching the fan experience. We can’t wait to see all the incredible opportunities this new partnership will bring.”

During the event, the new AEK BETSSON BC logo featuring the Betsson logo as a key part of the naming sponsorship was also unveiled.

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Greece

Stakelogic Live Pens Deal with Novibet for Mexican and Greek Markets

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Stakelogic Live has further cemented its position as an industry-leading live casino content provider thanks to a partnership with Novibet. The company’s complete suite of live casino games will be available on Novibet’s Mexican and Greek platforms. The integration will be completed via ORYX.

Novibet is a well-respected GameTech operator with a strong presence in both Mexico and Greece. This deal will see Novibet elevate its current casino offering thanks to the addition of Stakelogic Live’s innovative collection of live casino and tablet games.

This includes creative spins on classic titles like Speed Baccarat, Super Stake Blackjack, and European Roulette, as well as game-changing hits like Spin to Win, Super Wheel, and the exciting new Super Boost Blackjack VIP.

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Stakelogic Live has built a reputation around offering the most creative and immersive live-casino titles on the market. All of this edge-of-your-seat action is broadcast live from custom-built studios in Malta and The Netherlands using the most cutting-edge streaming and audio technology.

The studio is constantly finding new ways to create a more immersive and dynamic experience for its players, and players at Novibet will now be able to experience this first-hand.

Neil Tanti, Head of Sales at Stakelogic Live, said: “The Greek and Mexican markets are extremely important to us at Stakelogic Live, so partnering with an operator as well-established in both of them as Novibet was an easy decision.

Players in both of these markets have had extremely positive reactions to our products in the past, so this deal allows us to extend our presence there and offer our games to more players than ever before.”

Foteini Matthaiou, Casino Product & CRM Director at Novibet, said: “Stakelogic Live is a name players instantly associate with quality live casino content, and being able to bring this to our platform in Mexico and Greece helps us further establish our own position as a go-to operator for those looking for the best live-casino experience on the market.”

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The post Stakelogic Live Pens Deal with Novibet for Mexican and Greek Markets appeared first on European Gaming Industry News.

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Greece

Stakelogic Live Secures a Big Win with New Winmasters Partnership in Greece

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Industry-leading live casino content provider signs on the dotted line with popular operator for Greek expansion

Stakelogic Live, the innovative provider of live casino content and games, has put pen to paper on a new deal with popular casino operator Winmasters. This new partnership will see Stakelogic Live’s full suite of live casino games made available on Winmasters’ Greek website.

Greece-based players at Winmasters will now be able to fully immerse themselves in the thrilling live casino experience offered by Stakelogic Live. This includes innovative titles like Super Stake Roulette, Extended Blackjack, Speed Baccarat, and many more.

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In addition to an impressive array of classic card and table games, players can explore a captivating selection of game-show-style offerings. Notable among these are the interactive Spin to Win and the revolutionary Super Wheel, both of which have proven popular with players worldwide.

Stakelogic Live has set a gold standard for live casino content. All its games are broadcast live from state-of-the-art studios in Malta, utilising the best streaming and audio technology. Professional dealers, expertly trained to the highest level, oversee every game, working tirelessly to ensure players enjoy the most authentic live casino atmosphere imaginable.

Since securing a license from the Hellenic Gaming Commission in December 2023, Stakelogic Live has made Greece a key market. Winmasters now joins an elite roster of top-tier operators hosting the company’s live casino content as Stakelogic Live establishes itself as the must-have live casino content provider in the country.

Robert Stoyanov, Account Manager at Stakelogic Live, said: “The Greek market has been a key target for us in 2024, and the response from Greek players has truly surpassed all our initial expectations. It has been a huge success for us, and we want to continue to strike while the iron is hot by partnering with the best casinos in the country.

We are delighted to welcome Winmasters to our list of partners in the country. The operator is extremely popular within the region, and it has a deep understanding of what Greek players are looking for when they play live casino games.”

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Thanos Karakostas, Head of Product at Winmasters, said: “Partnering with Stakelogic Live on the Greek market highlights our commitment towards offering the best live casino experience to our players. We are happy on our 10th year anniversary to welcome Stakelogic, a premium quality live casino vendor, in our product offering and cannot wait to see our players embrace the games.”

The post Stakelogic Live Secures a Big Win with New Winmasters Partnership in Greece appeared first on European Gaming Industry News.

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Greece

Betsson, Aris BC and AEK Betsson BC Join Forces to Raise Awareness for Breast Cancer Prevention

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In a symbolic gesture of support for breast cancer awareness, Betsson, alongside Aris BC and AEK Betsson BC, united to deliver a strong message on Saturday, October 5, just before their game at “Nick Galis Hall”.

During the team presentations, the players from both Aris BC and AEK Betsson BC wore specially designed T-shirts displaying the message, “Early diagnosis saves lives”. Through this initiative, Betsson and the teams encouraged women to priorities their health by incorporating regular check-ups into their routine, emphasizing that early detection is key to saving lives.

Adding to the day’s activities, two fans took part in the season’s first Betsson “tic-tac-toe” event during halftime, further amplifying the campaign’s message.

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Marking October as Breast Cancer Awareness Month – an internationally campaign dedicated to raising awareness and educating people about breast cancer – Betsson and the two teams highlighted the importance of early detection in combating the disease. Breast cancer is one of the most common forms of cancer, but with early diagnosis, the survival rate exceeds 95%. Regular screenings and self-examinations are the most effective tools women can use to safeguard their health.

Betsson, through its sponsorship partnerships with Aris BC and AEK Betsson BC, emphasises that breast cancer is treatable when detected early. Public education and awareness are critical in saving lives, and this campaign serves as a reminder of the importance of early detection.

The post Betsson, Aris BC and AEK Betsson BC Join Forces to Raise Awareness for Breast Cancer Prevention appeared first on European Gaming Industry News.

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