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Exciting and innovative new horse racing service launched in betting shops

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Betting shop punters’ experience of wagering on horseracing is being transformed via a new and stimulating Self Service Betting Terminal (SSBT) product.

Quantum Leap Solutions (QLS) and Pythia Sports have combined to provide the innovative service for content from 37 British racecourses – via Racecourse Media Group (RMG) – on Playtech terminals.

Phase 1 of the enhanced SSBT racing product delivers a range of new betting opportunities in shops, via:

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  • Enhanced, data-rich racecards for the traditional racing customers
  • New derivative markets for the traditional SSBT user and new racing customers
  • These new markets include head-to-head, betting without the favourite, odd vs even, place only betting, fancied horses vs the field, and much more
  • Intuitive and easy design, making betting simple for all customers
  • Deeper data and insight providing hints and tips for the novice and expert

Phase 2 of the product is set to include in-play betting, which currently isn’t available over the counter in shops.

RMG have collaborated with Pythia Sports, who have created seamless pricing for bookmakers, and Quantum Leap Solutions (QLS), who have provided the slick design and easy-to-use navigation to provide an innovative racing product for Playtech SSBTs.

Racing from the 37 British racecourses will be displayed on the new SSBTs and available in the shops of Entain (Coral and Ladbrokes), Betfred, Boyle Sports, Paddy Power and Jennings, as well as all UK and Irish independent shops.

Nick Mills, Chief Commercial Officer of RMG, said: “Around 80% of football bets are now staked via SSBTs in betting shops, but the number drops off spectacularly when it comes to racing. This exciting new product provides markets and an experience that is much better suited to the preferences of SSBT users and will accordingly directly drive revenues and engagement with the sport.”

Yori Arami, VP, Sports Commercial at Playtech, said: “Having rolled this fantastic product out to our entire UK and Irish customer base, we are delighted with the positive feedback from customers as well as the popularity of this innovative, new betting offering. For example, the new betting markets are already delivering over 10% of business from these racetracks, with our expectation that this will increase significantly in the coming months.”

Mark Fellows, of QLS, said: “We have delivered an innovative product for the traditional horse racing customer and one which attracts non-racing SSBT customers. We have made the form study quicker and more fun by providing an interactive tool that visualises the effect of factors that determines the outcome of the day’s races. We also wanted to cut to the chase in determining ‘where is the value?’, ‘who’s the form horse?’; ‘what do the tipsters fancy?’ and ‘what does the market say?’”

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Freddy Galliers, Director at Pythia Sports, said: “This has been an exciting project for Pythia Sports to work on with RMG in delivering odds to Playtech and its SSBT clients in the UK. RMG’s decision to introduce innovative betting content from all of its tracks is being well-received by SSBT users and has the potential to reshape the way horse racing is bet on in shops.”

Compliance Updates

Romania Blocks 30 Unlicensed Gambling Websites

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Romania’s gambling authority, the ONJN, has blacklisted 30 gambling websites after finding they were offering online casino and sports betting without local licences. Internet service providers (ISPs) now have 15 days to cut access, redirecting users to an official ONJN page explaining the block.

The 30 blocked sites range from obscure names to platforms that had been attracting steady traffic. Domains include wazbee.casino, jacktop.com, roostake.com, a string of “nv” branded casinos (nv5.casino through nv93.casino), and several under the ybets label.

Some of these platforms appeared almost overnight and marketed heavily on social media. Others had been active for months, drawing Romanian players with offers that licensed brands simply cannot match under current advertising rules.

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The ruling obliges Romanian ISPs to redirect any traffic from the blacklisted domains to a designated ONJN IP address. Players trying to access those sites will instead see a page confirming the operator is not authorised to operate in Romania.

The post Romania Blocks 30 Unlicensed Gambling Websites appeared first on European Gaming Industry News.

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New Report from Yield Sec Reveals the Extent of Illegal Gambling Across Europe

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The latest report from Yield Sec has revealed the extent of illegal gambling across Europe, showing that unlicensed operators dominate the EU market. According to the EU 27 Europe: Online Gambling Marketplace 2024 study, unregulated firms captured 71% of gross gaming yield (GGY) across the 27 EU member states, generating €80.6 billion out of an estimated €114.3 billion market.

In contrast, licensed operators — regulated and subject to tax and compliance obligations — accounted for just €33.6 billion, representing 29% of the market.

The report warns that the rapid growth of illegal platforms is creating a crisis for Europe’s regulated gambling industry, government revenues and consumer safety. In 2024, 92% of all gambling-related content viewed by EU consumers originated from unlicensed operators. This visibility led to widespread engagement, with 81 million Europeans — 18% of the population — interacting with illegal gambling services during the year.

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The financial impact is severe. Yield Sec estimates that EU governments lost €20 billion in tax revenue in 2024 as illegal operators outpaced their regulated counterparts. For every €1 earned by a licensed operator, unlicensed competitors made €2.40, creating what the report calls a “Jenga tower” imbalance — where tighter rules on regulated firms strengthen their illegal rivals.

The surge in black-market gambling coincided with high-profile sporting events like the European Championships and the Olympic Games, which provided opportunities for illicit platforms to thrive. These operators used aggressive marketing tactics, including bonuses far exceeding legal limits, paired with unauthorised live broadcasts to attract bettors.

Unregulated companies also exploited cryptocurrency gambling, prediction markets and social media platforms such as TikTok, Twitch and Instagram. Some employed fake reviews, national flags, bank logos and even deepfake technology to create fake celebrity endorsements, further deceiving consumers.

Yield Sec calls for coordinated efforts between governments, regulators, and industry stakeholders to detect and dismantle illegal networks, implement strict monitoring, and enforce penalties.

The post New Report from Yield Sec Reveals the Extent of Illegal Gambling Across Europe appeared first on European Gaming Industry News.

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New Indian Law Aims to Curb Online Money Gambling Sector, Prohibits Related Advertising

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Following the passage of the Promotion and Regulation of Online Gaming Bill 2025 on August 21, the government of India imposes a complete ban on online money games, alongside the advertisements related to the sector.

Passed by the parliament, any financial transactions related to these platforms would be considered unlawful as stated under the Information Technology Act of 2000. The legislation also aims to establish a national-level regulatory authority that will govern the categorising and registration of online games.

The said authority shall issue guidelines, codes of practice and directions for compliance, with strict punishments induced, leading to imprisonment for up to three years, and a fine to one crore rupees or 114,017 USD.

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The advertisement of the said games is also punishable with similar penalties, with imprisonment up to two years and a fine of up to fifty lakh rupees 1140 USD.

While the law prohibited online money gaming such poker, rummy and fantasy sports that offer cash rewards, e-sports are considered and recognised as a legitimate competitive sport in India, and is not included in the total ban, as well as online social games or casual games that are recreational in nature.

This draws that the bill-turned-law, used a “balanced approach” since recognising that the online gaming sector is one of the most dynamic segments in the digital and creative economy, hence, still allowing esports and online social games.

This came after the report of over 45 crore or 45,000,000 people were reportedly affected by online money games and have lost more than Rs. 20,000 crores or 2,280.414 USD, according to Shri Ashwini Vaishnaw, Union Minister for Electronics and Information Technology.

According to the same ministry, the total ban was driven by the following reasons:

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• Addiction and Financial Ruin

• Mental Health and Suicide

• Fraud and Money Laundering

• Threat to National Security

• Closing Legal Loopholes

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• Encouraging Healthy Alternatives

Meanwhile, the bill also stated that while the online gaming authority governs the registration of online games, the central government still has the authority to frame the rules for the promotion and advertisement of e-sports, online social games and other rules related under the law.

In total, the legislation aims to safeguard vulnerable populations, particularly the middle class and youth by introducing these strict regulations and a greater emphasis on brand responsibility and ethical advertising.

The post New Indian Law Aims to Curb Online Money Gambling Sector, Prohibits Related Advertising appeared first on European Gaming Industry News.

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