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Playtech and Buzz Bingo strengthen partnership with a long-term software license agreement

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Playtech, the leading technology provider in the gambling industry, and Buzz Bingo, one of UK’s marketing-leading Bingo operators, are excited to announce a significant extension to their existing software license and services agreement. The agreement, which has been extended until 2031, solidifies the strong partnership between the two industry leaders.

At the core of this collaboration is the integration of Playtech’s cutting-edge seamless wallet technology. The seamless wallet delivers an Omni-channel customer experience, supported by an integrated Omni-channel customer wallet and a streamlined customer registration process. With the Information Management System (IMS) serving as the central player wallet for all channels, including Bingo, Casino, Live Dealer and POP, Cashier, and Native apps, players can enjoy a unified and cohesive gaming journey across various touchpoints.

Since the launch of buzzbingo.com in September 2018, the platform has experienced rapid growth and has quickly established itself as one of the leading online bingo brands in the UK. With a commitment to offering players a true Omni-channel experience, Buzz Bingo has successfully bridged the gap between retail and online gaming.

This long-term extension cements Buzz Bingo’s position as a key strategic partner for Playtech in the UK market. The integration of these diverse products positions Buzz Bingo to offer a comprehensive and immersive gaming experience to its ever-growing community of online players with the two industry giants highlighting their shared vision of delivering innovative and engaging gaming experiences to players across multiple channels.

Shimon Akad, COO at Playtech said, “We are thrilled to extend our partnership with Buzz Bingo, a UK retail bingo sector leader. This agreement further strengthens our commitment to delivering cutting-edge technology and best-in-class products to our valued partners. We are proud to support Buzz Bingo’s rapid growth in the online space and look forward to continuing our successful collaboration for many years to come.”

Dominic Mansour, CEO at Buzz Bingo, commented, “Playtech has been an invaluable partner to Buzz Bingo as we create seamless customer experiences across our digital platforms and retail venues. Playtech’s extensive suite of products are helping cement our position as the leading omni-channel bingo brand in the UK. We’re delighted to extend our agreement and continue working closely to deliver exceptional gaming experiences to our players wherever they choose to play.”

With their collective focus on innovation, player-centric offerings, and responsible operations, Playtech and Buzz Bingo are poised to shape a bright and prosperous future for the Omni-channel within the gaming industry in the UK, providing players with unparalleled entertainment and gaming experiences.

Compliance Updates

Former Playtech Director of Internal Audit & Risk Joins eGaming Integrity

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eGaming Integrity is delighted to announce the appointment of Robert Penfold as Head of Internal Audit, further strengthening the firm’s ability to support Isle of Man licence holders in responding to increasing regulatory scrutiny and upholding the island’s reputation for integrity.

Robert brings with him more than two decades of high-level experience in governance, risk, audit, and compliance across global gaming and financial services organisations. Most notably, Robert spent over eight years as Director of Internal Audit & Risk at Playtech plc, the world’s largest online gaming software and services supplier listed on the London Stock Exchange. In this role, he was a member of Playtech’s Audit, Risk and Governance Committees, overseeing global audit programmes and supporting the business in meeting complex regulatory requirements across multiple jurisdictions.

Robert has also held senior positions at bwin.party digital entertainment plc, where he led global risk management across regulated markets including Spain, Denmark, Italy, Belgium, France, and Gibraltar. More recently, he was engaged as Governance, Risk & Compliance Manager at the Isle of Man Government’s Attorney General Chambers, where he implemented new risk frameworks and data governance processes across multiple divisions.

Emma Shilling, Director at eGaming Integrity, commented: “This is a landmark appointment for us. Robert’s depth of experience, particularly his years at the helm of audit and risk at Playtech, represents a real step change for eGaming Integrity and our clients. His appointment evidences our commitment to providing heavyweight, board-level expertise to Isle of Man licence holders at a time when regulatory scrutiny has never been higher.”

Robert Penfold added: “I’m thrilled to be joining eGaming Integrity at such a pivotal time for the sector. I’ve spent much of my career working to ensure organisations not only meet regulatory requirements but build strong, resilient frameworks that protect their businesses and customers. I look forward to working with Emma and the team to help our clients strengthen their compliance and governance cultures.”

Robert’s appointment adds further depth to eGaming Integrity’s team of industry experts and former regulators, reinforcing its position as the Isle of Man’s leading provider of mock audits, remediation, and internal audit services for the island’s eGaming licence holders.

The post Former Playtech Director of Internal Audit & Risk Joins eGaming Integrity appeared first on European Gaming Industry News.

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Anastasia Rimskaya Chief Account Officer at Aviatrix

Aviatrix live with Wildz following Wildz Group integration

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Innovative crash game Aviatrix has integrated with leading operator Wildz Group, in a partnership that sees it launch with flagship casino Wildz and a selection of other, high-performing brands.

The launch is made possible via a Relax Gaming integration, giving Wildz Group players access to Aviatrix’s award-winning gameplay. In addition to Wildz, the title is now available at Spinz, Caxino, Tuplaus, Chipz and Wheelz.

Anastasia Rimskaya, Chief Account Officer at Aviatrix, said: “Wildz Group has built an outstanding reputation for delivering player-first entertainment, and we’re delighted that Aviatrix is joining that journey. We’re certain Aviatrix’s unique take on the crash genre will engage the full Wildz Group network, and we’d like to thank Relax Gaming for a swift and seamless integration.”

Jani Koskinen, Chief Marketing Officer at Wildz Group, said: “We’re always looking to add content that brings something new to our players, and Aviatrix fits the bill perfectly. Its blend of innovation and engagement is a great match for our casinos, and we’re excited to roll it out across our portfolio following a successful launch at Wildz.”

Since its debut a little over two years ago, Aviatrix has rapidly grown in popularity, thanks to a relentless focus on innovation and a commitment to keeping gameplay exciting for an expanding global audience.

The post Aviatrix live with Wildz following Wildz Group integration appeared first on European Gaming Industry News.

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243 Chili

Tom Horn Gaming Turns Up the Heat with 243 Chili

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Tom Horn Gaming is turning up the heat with its latest release, 243 Chili – a fiery fruit slot that blends vibrant visuals with proven mechanics to boost player engagement and operators’ revenues.

Set under the blazing Mexican sun, the reels of 243 Chili burst with colour, bringing together ripe tropical fruits and sizzling chillies. The visuals add flavour, but it’s the gameplay that sets the reels on fire with 243 Wild wins, 5 simple winlines transforming into 243 ways to win,  respins, and multipliers of up to x5.

Tom Horn’s proven 243 Wild respin feature, a favourite among players who enjoy short, fast-paced feature cycles with high win potential, takes centre stage in this game. When the 243 Wild lands on the 2nd, 3rd, or 4th reel in a winning combination, it triggers the criss-cross mode with a respin and dynamic multipliers that can climb up to x5.

The addition of QuickX™, Tom Horn’s proprietary bonus buy feature, allows higher-stakes players and thrill-seekers to jump straight into the hottest action – a guaranteed respin round with a multiplier. By purchasing a multiplier of their choice, ranging from x1 to x5, players can increase the intensity of their experience.   Playing with an x1 to x4  multiplier allows for a progression up to an x5 multiplier. This rare addition of a bonus buy option to the classic fruit slot game gives 243 Chili a competitive edge and makes it stand out in a crowded fruit slots market.

243 Chili brings together one of our most successful mechanics – 243 wild respin – enhanced with QuickX™, giving players even more control over their gameplay, said Ondrej LapidesCEO at Tom Horn Gaming. It’s a perfect example of how we balance simplicity with innovation in a simple yet engaging slot that is set to drive higher revenues for our operator partner.

243 Chili delivers medium volatility gameplay across a 5×3 game grid, with bet levels ranging from €0.50 to €100. From seasoned punters to casual players who are drawn to colourful graphics and easy-to-grasp game mechanics, the game speaks to a diverse player base. Its mobile-optimised design ensures that players can enjoy quick spins and crisp visuals on any device.

243 Chili goes on general release on 7 October worldwide.

The post Tom Horn Gaming Turns Up the Heat with 243 Chili appeared first on European Gaming Industry News.

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