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Longlist Revealed For The William Hill Sports Book of the Year 2023 Award – and £30,000 Top Prize
- 18 books selected for the longlist including current professional snooker player Ronnie O’Sullivan, and three-time winner Duncan Hamilton
- 13 different sports featured including two fiction books
- 100% growth for longlisted female authors
The longlist for the 35th William Hill Sports Book of the Year Award – the world’s most valuable literary sports-writing prize – has been revealed today (Thursday 28th September), featuring a diverse selection of sports from squash and snooker to swimming and surfing.
The 18-book longlist was selected from more than 150 entries following a rigorous judging process from a panel with expertise in both sports and literature including The Athletic’s Nancy Froston, sports presenter Matt Williams and William Hill’s Neil Foggin.
Books making this year’s longlist celebrate a diverse world of sports literature, covering tales and insight from 13 different sports. From gripping memoirs to thrilling narratives and insightful analysis from some of the most compelling sporting stars, the longlisted books have one common thread: a profound passion for sports and sporting literature.
Six female authors make this year’s cut, doubling the number from previous years.
Three-time William Hill Sports Book of the Year winner Duncan Hamilton is in the running for this year’s Award, alongside arguably one of the greatest snooker players of all time, Ronnie O’Sullivan.
The William Hill Sports Book of the Year 2023 Longlist (alphabetical by author surname):
- 1923: The Mystery of Lot 212 and a Tour de France Obsession by Ned Boulting
- Hope and Glory: Rugby League in Thatcher’s Britain by Anthony Broxton
- Inshallah United: A Story of Faith and Football by Nooruddean Choudry
- Unfair Play: The Battle for Women’s Sport by Sharron Davies with Craig Lord
- Good for a Girl: My Life Running in a Man’s World by Lauren Fleshman
- The Silence of the Stands: Finding the Joy in Football’s Lost Season by Daniel Gray
- Answered Prayers: England and the 1966 World Cup by Duncan Hamilton
- Tinseltown: Hollywood and the Beautiful Game – a Match Made in Wrexham by Ian Herbert
- Althea: The Life of Tennis Champion Althea Gibson by Sally H. Jacobs
- Nazaré: Life and Death with the Big Wave Surfers by Matt Majendie
- Western Lane by Chetna Maroo
- The Hard Parts: A Story of Courage and Triumph by Oksana Masters
- Unbreakable by Ronnie O’Sullivan
- Concussed: Sport’s Uncomfortable Truth by Sam Peters
- On Days Like These: The Lost Memoir of a Goalkeeper by Tim Rich
- Nowhere to Run: The Ridiculous Life of a Semi-Professional Football Club Chairman by Jonathan Sayer
- Kick The Latch by Kathryn Scanlan
- The Tour: The Story of the England Cricket Team Overseas 1877 – 2023 by Simon Wilde
Award panellist and renowned sports broadcaster, Matt Williams said: “This year’s longlist showcases the diversity of sports and the many ways in which they inspire, entertain, and unite communities.
“We received an unprecedented number of outstanding entries from talented authors this year, including a high volume of contributions from both female authors and international writers. Whittling these down was no small feat, resulting in an historic moment for the Awards as we reveal a list of 18 longlisted books, which encompasses fiction and non-fiction.
“These remarkable titles explore the depths of sportsmanship, triumphs and challenges across the sporting industry including sexism, and the devastating effects that head injuries have on sportspeople. All the longlisted books not only have a great story to tell but their writing captivates the reader and is the best in sporting literature.
“I’ve thoroughly enjoyed reading so many inspirational books from the most talented of authors and I’m excited to see which of the 18 books comes out on top.”
Now in its 35th year, the William Hill Sports Book of the Year Award is dedicated to rewarding excellence in sports-writing and provides authors and publishers a platform to showcase and promote their book. The first William Hill Sports Book of the Year Award took place in 1989, earning it the title of the longest-established competition in the industry.
The shortlist for the William Hill Sports Book of the Year 2023 Award will be unveiled on 26th October, with the winner declared on 30th November 2023 at an official award ceremony at BAFTA 195 Piccadilly, London. The Award has a £30,000 cash prize for the winner and the shortlisted authors will each receive £3,000 and a leather-bound copy of their book.
Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino
Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK.
Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others.
Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market.
The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards.
Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally.
Magnus Olsson, Chief Commercial Officer of Play’n GO, said:
“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.”
Mark Good, representing Ivy Casino, said:
“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.”
Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO.
In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company.
The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.
Brand Activation
Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals
Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.
New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.
“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”
Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.
The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.
Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.
The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.
First-of-its-kind agreement sees video game-inspired instant content launched via Hub88’s aggregation platform
Hub88 has strengthened its content portfolio by entering a strategic partnership with ZOOT Studios, a new supplier producing high-quality interactive instant games for a global audience.
The agreement makes ZOOT’s debut portfolio of more than 55 releases available to Hub88’s vast network of operators, marking the supplier’s first major launch with an aggregator.
ZOOT Studios specialises in fast-paced instant games built around trends, social media-driven behaviour and striking visual design. Titles such as Dubai Chocolate Tower, Beer Pong and Sub Crush promise Hub88’s partners culturally relevant content that draws wide audiences, with support for both FIAT and crypto currencies.
As part of the deal, Hub88’s network will be among the first to access ZOOT Studios’ content, with Dice, Crash, Mines, Plinko, Sports, Tower and Arcade games tailored to the evolving preferences of digital-first players.
The deal demonstrates Hub88’s focus on versatility and its position as a must-have distribution partner to some of the industry’s most exciting emerging studios.
Jess Inglott, Head of Supplier Relations at Hub88, said: “ZOOT Studios is turning heads by releasing the next generation of instant win entertainment. Their vision to offer operators high-quality content that speaks to modern audiences aligns well with our strategy. Partnerships like this allow us to deliver value and new levels of player engagement on an even bigger scale.”
Sean Ryan, CEO at ZOOT Studios, said: “We’re delighted to have Hub88 as our partner. The aggregator’s extensive operator network and high-tech integration capabilities make them a perfect match for our future-facing game portfolio.”
The post Hub88 partners with ZOOT Studios to bring next-generation instant games to operators appeared first on Gaming and Gambling Industry Newsroom.
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