Latest News
NEWCASTLE UNITED PARTNERS WITH ONLINE SPORTS BETTING BRAND BETMGM
Newcastle United has announced a multi-year partnership with newly launched UK ‘iGaming’ and online sports betting brand BetMGM.
New to the UK, the brand from MGM Resorts International taps into its Las Vegas heritage to bring the best in entertainment and betting from Nevada to Newcastle and far beyond.
BetMGM has become an official club partner for the 2023/24 season and its brand will be visible to match-goers and global TV viewers across St. James’ Park.
Commenting on the partnership, Newcastle United’s chief commercial officer, Peter Silverstone, said: “We are delighted to be introducing BetMGM as an official club partner.
“BetMGM already has a significant presence in the city of Newcastle, with the company’s UK office here, so it is a business that understands the football club, its fanbase and the region.
“We are very pleased to be taking this step together and I’d like to welcome BetMGM to our growing family of partners.”
Sam Behar, UK director at BetMGM, said: “Newcastle United’s re-entry into the world’s elite this season is a golden moment for the football club and its incredible fans.
“We are proud that the club has selected BetMGM as one of its betting partners for the upcoming season. With our launch in the UK, it is fantastic to have Newcastle United as part of our stable of Premier League partner clubs. The team’s ambition and drive perfectly align with our growth strategy and we can’t wait to get started.”
BetMGM provides its customers with ‘golden’ offers and products. Comedian and Hollywood A-lister Chris Rock fronts their national ad campaign sharing details on price boosts, enhanced bonuses and the industry leading free to play £2m prize for predicting six correct Premier League scores – ‘Golden Goals’. Furthermore, BetMGM offers exclusive content and one of the largest jackpots in the UK; currently totalling £15.4m.
Belatra Games
Belatra Games named Gold Plus Sponsor of Bloko Padel Tour 2026
Compliance Updates
Dutch Regulator Publishes Match-fixing Trend Analysis 2025
The Dutch gambling regulator, Kansspelautoriteit (KSA), has published its Match-fixing Trend Analysis for 2025.
The number of reports of possible match-fixing in 2025 remained roughly the same as in 2024. However, there was a change within the reports: gambling providers reported more athletes betting on their own competition, which wasn’t the case in 2024.
Gambling providers are obligated to prevent match-fixing as much as possible. They can do this, for example, by not offering bets on high-risk matches. If a provider suspects match-fixing, it can report it to the Sports Betting Intelligence Unit (SBIU) of the Royal Netherlands Gambling Authority (KSA). In recent years, the KSA has actively worked to raise awareness about filing these reports.
In 2025, the KSA received 12 reports of match-fixing from 9 different license holders, compared to 13 reports the previous year. It is striking that 4 of these reports concerned betting on the club’s own competition, while this category did not occur in 2024. In this context, the KSA increased its focus on preventative education for athletes in 2025, informing them about what is and is not permitted and the associated risks.
Last year, the KSA published a guideline, “Commitment to Integrity,” to provide providers with additional tools to combat match-fixing. Furthermore, an ongoing investigation into the sports betting offerings of various providers was conducted throughout 2025. This investigation resulted in several warnings and a penalty for prohibited offerings.
The post Dutch Regulator Publishes Match-fixing Trend Analysis 2025 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Betway
Formula 1 Announces Betway as its First Official Betting Operator
Formula 1 has announced that Super Group’s Betway will become the sport’s first Official Betting Operator from the start of the 2026 season as part of a multi-year deal.
Spanning countries across Europe, the Middle East and Africa, as well as Canada and Mexico, the deal represents the first of its kind in the F1 betting market. The partnership will build on ALT Sports Data’s expertise as the Official Betting Data Supplier of the series, providing real-time predictive analytics from Formula 1’s huge data banks, in addition to creating proprietary data and priced odds solutions.
As a sport that is built on strategy and millions of data points, this new partnership unlocks a modern and innovative way for eligible audiences over the age of 18 to engage with cutting edge metrics that are accurate, consistent and official.
Betway will enable eligible fans to place in-play bets on driver and team strategy – from safety car occurrences, pit windows, on-track battles and more – taking them ever-closer to the action.
The 2026 season marks one of the most anticipated and exciting starts to a Formula 1 campaign in its 76-year history, with the new regulations pushing the boundaries of technological development that are set to deliver even more action for fans. This creates a unique time for Betway to increase its presence in the sport and offer an unrivalled range of products that motorsport fans can engage with while watching the sport live.
Jonny Haworth, Director of Commercial Partnerships, Formula 1, said: “Sports betting is now a natural extension of how many modern fans engage with live events. As a series with vast and complex data sets, our innovative partnership with Betway allows our adult fans to take a step closer to the strategy and action that makes it so thrilling. While betting and sport have long gone hand in hand, this new product offering based on real-time and regulated data takes Formula 1 into a new cutting-edge dimension that offers event more engagement and excitement for fans.”
Neal Menashe, CEO of Super Group, said: “We are thrilled to sign our Betway sportsbook brand to the first deal of its kind in Formula 1. This partnership reinforces our commitment to sport at the highest level and will ensure our customers have access to some of the most innovative markets during race weekends. It promises to be a competitive season with fantastic races across the globe – we look forward to being a part of it.”
The post Formula 1 Announces Betway as its First Official Betting Operator appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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