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European Gaming Congress 2024

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GeoLocs by mkodo announces revolutionary geolocation partnership with Rootz

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mkodo limited (“mkodo”) has signed a partnership to provide its geolocation service GeoLocs to Rootz and the operator’s flagship online casino Wildz.

The award-winning online casino brand will integrate the dedicated iGaming geolocation platform within its offering, allowing players across the region of Ontario in Canada to engage safely, securely and fraud-free.

GeoLocs is a leading geolocation verification service specialising in North American sports betting and iGaming markets. The platform was built specifically to support iGaming operators, ensuring they are operating in licenced jurisdictions and guaranteeing that they are providing responsible gaming to their customers.

GeoLocs provides Rootz with a world-class solution, supporting the casino operator with an improved compliance strategy, maximised revenue opportunities and regulatory requirements. Through GeoLocs, Rootz is also providing its players with a smooth user experience when it comes to location verification. Users can verify their location very quickly, directly within the app or website, eliminating any lengthy location approval processes.

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Stuart Godfree, Managing Director at mkodo, said: “We’re excited to work with Rootz in Ontario to offer their players the best user experience for geolocation verification. We’re proud to be supporting their iGaming launch in Ontario as we continue to establish GeoLocs as a leading geolocation verification service in this territory.”

Tony Kjäldström, Chief Product Officer at Rootz, added: “GeoLocs is a perfect choice for our geolocation verification needs for players in Ontario. The technology and expertise behind GeoLocs, as well as the knowledge of regulations and compliance in the region, have been key in supporting us to license and operate in the regulated Canadian market. The partnership with mkodo supports Rootz with delivering an online betting experience like no other by offering our players a seamless experience that meets the compliance and regulatory demands of the territory.”

Canada

ComeOn Group adds sportsbook to its offering in Ontario

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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.

ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.

ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.

Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”

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*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)

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BCLC

INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform

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INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.

The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.

INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.

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Canada

IAGR announces Toronto as host city for 2025 conference

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Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.

The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.

‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.

‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’

AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’

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Stay tuned for registration details early next year.

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