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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

VGO Promo, a long-standing platform known for bridging the worlds of cryptocasinos, cryptocurrency exchanges and CSGO skins gaming, has announced a comprehensive expansion of its verification framework designed to bring transparency to online promotional offers. The updated system enhances how users evaluate bonuses across three intersecting ecosystems. Founded during the peak of the CSGO skins economy, VGO Promo originally provided referral codes for case opening websites and virtual item platforms. As the industry evolved towards blockchain based gaming, Bitcoingambling and crypto trading, VGO Promo expanded its scope to support modern platforms including Roobet, Stake, Rollbit, CSGORoll, Duelbits, Binance, OKX, ByBit, Bitget and various case opening services within the CSGO community. The updated verification framework applies a structured, cross industry methodology to help users navigate rapidly changing promotional conditions.

FanDuel has announced the launch of Pass The Leg, a first-of-its-kind in-app feature that transforms traditional parlay betting into a shared, social experience just in time for holiday gatherings. Pass The Leg allows customers to build a single group parlay collaboratively, with each participant adding their own leg before placing individual bets using their own funds. Designed to bring friends and family together around one of the biggest football days of the year whether near or far, the feature allows users to start or join a Group Build, invite others to contribute picks, and then add the completed parlay to their personal betslip. Each contributor can also take advantage of a dedicated Pass The Leg Profit Boost, amplifying the excitement and potential payout of the shared pick. Available exclusively for the three NFL games taking place on Thanksgiving Day, Pass The Leg marks the first true multi-user parlay-building experience offered by a major U.S. sportsbook operator.

Partnerships

The St. Louis Blues announced an agreement designating DraftKings an Official Sports Betting and Daily Fantasy Operator of the Blues. The announcement comes ahead of the launch of legal sports betting in Missouri scheduled for Dec. 1, 2025. DraftKings has been an Official Sports Betting, Daily Fantasy Sports and iGaming Partner of the National Hockey League since 2021. As part of the agreement, DraftKings will spotlight responsible gaming through a pregame, in-arena feature, encouraging fans to play responsibly, have fun and access DraftKings’ comprehensive suite of responsible gaming tools and resources. DraftKings will have rights to use St. Louis Blues intellectual property — including team trademarks and logos — across marketing and promotional materials. The collaboration will feature in-arena signage, brand integrations across television and radio and exclusive hospitality experiences throughout the season, all designed to elevate fan engagement at the Enterprise Centre and beyond.

Signature Systems Inc (SSI) has announced a new partnership with Yellow Dog Software. The integration connects Yellow Dog’s advanced inventory capabilities with SSI’s PDQ POS system, enabling operators to streamline operations, improve cost control and gain real-time visibility across their properties. The partnership was initiated to meet the inventory needs of Osage Casinos, a major name in tribal gaming. The integration, which went live in September, was first deployed to support convenience store reporting and ordering across the properties.

The post Gaming Americas Weekly Roundup – November 24-30 appeared first on European Gaming Industry News.

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MK Lightning has announced a new Platinum Sponsorship agreement with MERKUR Casino Milton Keynes for the 2025/26 season.

As part of the partnership, the MERKUR Milton Keynes Casino logo will feature prominently on the players’ short covers throughout the campaign, as well as branding on the Away Bench at Planet Ice Milton Keynes.

The announcement comes ahead of the highly anticipated opening of the brand-new MERKUR Casino at Xscape Milton Keynes on 1 November 2025. The venue will offer a cutting-edge entertainment experience in the heart of the city, featuring a brand-new multi-screen sports bar. The new space will offer food and drink and feature multiple large screens showing all major live sports, creating a lively social hub for fans to gather and enjoy the action together.

Speaking on the partnership, Tom Roberts said: “We’re thrilled to welcome MERKUR Casino Milton Keynes to the Lightning family as a Platinum Sponsor. Their commitment to bringing entertainment and energy makes them a fantastic partner for the season ahead.”

MERKUR Casino UK’s chief executive office Mark Schertle, said: “It’s really exciting for us to be partnering with MK Lightning, and supporting a professional team that plays locally. As we prepare to open the doors to our brand new casino at Xscape Milton Keynes, it is great to support the Lightning. We’re really looking forward to cheering the team on through the season and it’s great to be able to play a part in contributing to the sporting scene here in Milton Keynes.

“One of the values we hold at MERKUR, is that we always look to give back to the communities in which we operate in. Whether this is through our charity initiative programme or sponsorships, it is always extremely rewarding to see the MERKUR sun proudly displayed.”

This partnership reflects MK Lightning’s continued drive to build strong relationships with local and national businesses, while ensuring the team has the backing needed to succeed on and off the ice.

The post MK Lightning Announces MERKUR Casino Milton Keynes as Platinum Sponsor for 2025/26 Season appeared first on European Gaming Industry News.

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A joint Nordic research project is now mapping gambling habits and gambling problems – 150,000 people in the Nordic region are participating in the sample.

The post Spelinspektionen: Data collection for unique Nordic gaming study begins appeared first on European Gaming Industry News.