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PRAGMATIC PLAY EXPANDS BETSSON PARTNERSHIP WITH BETSAFE AGREEMENT

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Pragmatic Play, a leading content provider to the iGaming industry, is expanding its deal with Betsson Group as the operator takes Spanish-language Roulette live with one of its brands, Betsafe.

With Betsafe gearing up to expand further into Latin America, the deal sees Betsson Group leverage the expertise and extensive reach of Pragmatic Play, whose titles have garnered immense popularity and recognition throughout the region. Pragmatic Play’s Roulette features its innovative Live Casino customisable branding, allowing bespoke customisation and dedicated branded environments. With a range of cutting-edge technologies, the product gives operators full control over the game’s look and feel.  

Home to 20 brands across the world, Betsson Group is a major partner for Pragmatic Play. The two companies strengthened ties earlier this year with Pragmatic Play supplying Live Casino customisable branding to Betsson’s Swedish operator, Jalla Casino. Building upon this partnership, Betsafe is the latest Betsson Group brand to add Pragmatic Play’s premium Live Casino content as part of an extended agreement. 

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Betsafe, a well-established site since 2006, has rapidly earned a reputation as one of the most respected gaming sites in the world. Renowned for its popularity in the Nordics and Eastern Europe, Betsafe is now making significant strides in penetrating the burgeoning Latin American market. Pragmatic Play’s long-standing partnership with Betsson Group now spans multiple brands and countries, with the recent agreements marking Pragmatic Play’s continued growth of its Live Casino supply in key markets worldwide.

Irina Cornides, Chief Operating Officer at Pragmatic Play, commented: “A customised brand experience paired with a localised language for Roulette is a powerful combination, and we are thrilled to be adding value to Betsson Group’s Betsafe brand and its Spanish-speaking players. 

“Pragmatic Play has gone from strength to strength in Latin America and we are excited to be bringing our bespoke branded Roulette with Betsafe as it expands into the region, giving even more players access to immersive Live Casino experiences that power up new possibilities of play.”  

Andrea Rossi, Commercial Director of Southern Europe and LatAm at Betsson Group, commented: “Pragmatic Play’s Live Casino customisable branding has already proven a hit across our operator estate, and we are delighted to bring it to our Betsafe customers.  

“We’re confident our players will enjoy the immersive Roulette experience and look forward to working closely together for the foreseeable future.”  

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Million Games Expands Blackjack Portfolio with Million Blackjack London Deal

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Million Games is proud to announce the latest game launch of Million Blackjack London Deal, an authentic European-style blackjack experience designed for real players. This latest addition to the Million Blackjack series follows their first launch of Million Blackjack Peek, offering players an alternative way to enjoy the classic casino favourite.

Unlike its American-rules counterpart, Million Blackjack London Deal features a distinctive dealing style – cards are dealt one at a time, and the dealer takes only one card in the initial round. This subtle yet strategic difference brings a fresh challenge to blackjack enthusiasts, requiring sharper decision-making and an enhanced focus on game strategy.

Thomas Nimstad, CEO of Million Games, commented on the significance of introducing both versions under their traditional names: “We wanted to give players the true blackjack experience. With Million Blackjack Peek and Million Blackjack London Deal, we’re providing real players with the versions they know and love, allowing them to engage with the game in its purest form.”

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Million Games remains committed to delivering high-quality, player-focused experiences, and Million Blackjack London Deal is a testament to this dedication. Whether players prefer the American Peek version or the European London Deal format, Million Games ensures a seamless and engaging blackjack experience.

The post Million Games Expands Blackjack Portfolio with Million Blackjack London Deal appeared first on European Gaming Industry News.

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CryptoWins.com Expands Portfolio with 30 New Slots from NetGame Integration

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40% Match deposit bonus on new NetGame slots for all players this week

CryptoWins the cryptocurrency-only casino that celebrated its 1st anniversary in November 2024, has launched 30 exciting new slots by NetGame, including popular titles like African KingDiamond ShotHit in VegasVolcano Fruits, and Wild Buffalo. This expansion brings CryptoWins’ total game count to over 470, across 11 software providers.

NetGame’s slots offer an exceptional playing experience through original math models, vibrant art, and unique bonus mechanics. Each game features elements like Free Spins, Progressive Jackpots, Tumbling Reels, Pick’em Bonuses, Re-Spins, Fortune Wheels, Win Both Ways, and more.

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Diamond Shot blends classic fruit symbols with exciting bonus features, including three types of scatters: a regular one, a stacked one for bigger prizes, and one that unlocks the tile match bonus with up to 25 free spins and a 3x multiplier, plus the possibility of a special wild.

Hit in Vegas takes you to Sin City with a 25x multiplier in the base game and a 1000x multiplier on the Wheel of Fortune. With 15 free spin features offering locked wilds, highest symbols only, and scatter pay wins, a fortune could be yours.

“At CryptoWins, we’re committed to bringing players the best entertainment possible, and with each new partnership, we expand our diverse game offerings. The cryptocurrency landscape continues to evolve, and we’re excited to be at the forefront,” says Michael Hilary, CryptoWins Manager.

In addition to the NetGame launch, CryptoWins introduced new slots from Rival in November and Felix Gaming earlier this year. The casino is also set to introduce brand-new types of games this Spring.

NEW GAMES MATCH BONUSES
Available February 26 – March 2, 2025

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1/ 40% Match Bonus on deposits $5 – $250
Redeem: 1x per day
Valid: Netgame Slots
Wager: 37x
Code: NETGAME

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CryptoWins continues to raise the bar for online gaming, providing innovative and secure experiences for cryptocurrency enthusiasts.

The post CryptoWins.com Expands Portfolio with 30 New Slots from NetGame Integration appeared first on European Gaming Industry News.

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Altenar serves up improved tennis vertical

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The upgraded offering will give operators access to increased in-play opportunities and new micro markets

Altenar has enhanced its sportsbook offering with an upgraded tennis vertical, now featuring official TDI data through a strategic integration with Sportradar.

The recent launch brings fast, live data from ATP and Challenger Tour events, increasing the number of in-play betting opportunities and introducing innovative micro markets. By leveraging Sportradar’s advanced AI and deep tennis data from TDI, Altenar can now process hundreds of thousands of data points from every match, offering a significant boost in betting options for users.

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The introduction of micro markets allows users to bet on events with an immediate result, such as next serve, break points or the total number of shots in a point. This new feature is expected to enhance the user experience and drive further engagement, as micro markets have already proven to be successful in soccer and major US sports.

Altenar’s commitment to utilising premium data from official rights holders underlines its focus on delivering a superior sportsbook experience. The improvements aim to boost retention rates for operators, ultimately leading to greater revenue.

Antonis Karakousis, Director of Operations at Altenar, said: “This is a pivotal opportunity to achieve our growth ambitions. By integrating cutting-edge tennis data, we are providing unique betting options and the lowest possible latency across all our operators, driving innovation in the industry.”

The post Altenar serves up improved tennis vertical appeared first on European Gaming Industry News.

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