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BetGames appoints Adam Lahouiri as new Head of Product

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Leading live dealer and betting games provider BetGames has appointed Adam Lahouiri as Head of Product to spearhead its ongoing content development drive.

Joining from Entain, Lahouiri will be leveraging his considerable industry experience and insight to support BetGames’ ambitious rollout of all new content, while exploring the optimisation and enhancement of its existing product proposition and customer development tools.

Lahouiri boasts an impressive track record of leading key product developments. His recent notable projects include the ideation and creation of successful live dealer games and devising and launching Ladbrokes’ live lobby platform, Game Show World. A concept that he curated alongside the Entain brand’s in-house product team.

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Part of the impressive Entain commercial team responsible for revenue and player growth across its portfolio, Lahouiri’s efforts will align with BetGames’ continuing strategy of catering to the changing needs of modern players.

In his new role he will be tasked with delivering his continued track record of innovation; bringing unique new and familiar game styles to the market that will maintain the provider’s market-leading reputation for player loyalty and extended engagement.

Commenting on the appointment, Ian Catchick, Chief Product and Business Development Officer said: “Adam joining our team is a major boost to our ongoing product development efforts.

“His skills and knowledge will be invaluable to the evolving demands of our goals to create new live and RNG content, both key areas that match the changing needs of our players while taking our existing products and developing them to further cement our status as the industry’s leading tier-one provider of bespoke studio content.”

“We see his new role as a fantastic opportunity to significantly boost our efforts to drive growth and revenue – providing long-term, sustainable entertainment for players, as well as creating live dealer and betting games content that engages and excites like no other. Welcome aboard, Adam!”

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Adam Lahouiri, Head of Product at BetGames, added: “Joining a truly tier-one supplier brand like BetGames is an incredible opportunity for me to leverage my experience in creating just the same kind of content that they themselves have become renowned for.

“Having enjoyed a fantastic career in live gaming, I’ve gained a unique insight into the products that make the vertical tick and the players that enjoy them.

“I’m thoroughly looking forward to getting started on bringing all my knowledge to bear on BetGames’ exciting content plans and doing my part to keep it at the fore of Live Casino experiences.”

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iGP expands iGaming Deck portfolio with BGaming integration

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iGP, the full-service iGaming platform and aggregator provider, has added BGaming to its expanding content aggregator, iGaming Deck, in a move that further supports its commitment to scalable, player-focused content delivery.

The partnership brings BGaming’s creative portfolio of over 200 games to iGaming Deck’s rapidly growing content suite, which now offers operators access to more than 10,000 titles from 100+ providers via a single API integration.

Known for its engaging game mechanics, crypto-friendly features, and bold design style, BGaming’s catalogue includes slots, crash, casual games, and more, enhancing the depth and diversity of iGaming Deck’s already comprehensive offering.

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The partnership reflects iGP’s continued investment in delivering value to operators through smart aggregation, as it scales iGaming Deck with quality content and tools that support sustainable growth across markets, such as iGP’s fortune wheel builder, Twist of Luck, and jackpot offering designed to help operators drive deeper player interaction and elevate campaigns.

Jovana Popovic Canaki, CEO at iGP, said: “We are building iGaming Deck to be the most efficient and impactful aggregator solution in the market, and BGaming is a fantastic fit for that vision. Their crypto expertise, proven performance, and distinctive game style align perfectly with the demands of forward-thinking operators.”

Olga Levshina, Chief Commercial Officer at BGaming, said: “Joining the iGaming Deck platform is a great opportunity for BGaming to expand our reach and bring our games to a wider network of operators. iGP’s integration model is fast and reliable, and we’re confident this partnership will deliver strong results for both teams.”

The post iGP expands iGaming Deck portfolio with BGaming integration appeared first on European Gaming Industry News.

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REEVO Aggregator Grows Stronger as Spinomenal Joins In

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REEVO is thrilled to announce a new partnership with Spinomenal, one of the industry’s most innovative content providers, known for their visually stunning and feature-rich HTML5 video slots.

With a portfolio of over 300 cutting-edge games and a global footprint backed by licenses in Malta, Romania, Greece, the UK, New Jersey, and more, Spinomenal’s unique Universe Concept and commitment to player engagement make them a perfect fit for REEVO’s dynamic aggregation platform.

This collaboration will see Spinomenal’s high-performing titles integrated seamlessly into REEVO’s ever-growing ecosystem, enabling REEVO partners to access world-class content that drives player acquisition and retention across key regulated markets.

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Daniel Cuc, Head of Account Management at REEVO, commented: “Partnering with Spinomenal is a testament to our drive to continuously bring the best-in-class content to our partners. Their immersive gameplay, innovative features, and global recognition make them an ideal addition to the REEVO aggregation platform. We’re excited to offer our clients even more value through this collaboration, as we continue scaling our reach and impact across regulated markets.”

Yossi Shayovits, Head of Business Development at Spinomenal added: “Partnering with REEVO adds further momentum to Spinomenal’s strategic expansion globally, with the Belgian market forming a major element.”

This partnership reinforces REEVO’s mission to become the go-to aggregator for premium iGaming content, delivering speed, scalability, and standout experiences to operators and players alike.

Stay tuned as REEVO continues to onboard the industry’s most exciting studios—fueling our collective growth, one partnership at a time.

The post REEVO Aggregator Grows Stronger as Spinomenal Joins In appeared first on European Gaming Industry News.

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Johnny Ortiz

ZITRO’S CONCEPT CABINET MAKES #1 DEBUT IN US EILERS-FANTINI REPORT

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Zitro continues to raise the bar in slot performance, with its CONCEPT cabinet debuting as the #1-ranking cabinet among US emerging suppliers in the July 2025 Eilers-Fantini Cabinet Performance Report.

This milestone underscores Zitro’s growing presence in the North American market and reflects strong operator demand for innovative form factors paired with high-performing content.

Further building on this momentum, Zitro’s latest title, Legendary Sword, has joined the Top Indexing NEW Games – Core, Video ranking, highlighting the company’s strength in delivering compelling game experiences that resonate with players.

“Our consistent focus on innovation and quality is what drives Zitro forward,” said Johnny Ortiz, Founder of Zitro. “This is a proud moment for us and every team member behind the CONCEPT cabinet. We’ve always believed our products could stand alongside the industry’s best — and seeing CONCEPT debut at #1 confirms that operators and players believe it too. And this is just the beginning of what we have in store for the market.”

The post ZITRO’S CONCEPT CABINET MAKES #1 DEBUT IN US EILERS-FANTINI REPORT appeared first on Gaming and Gambling Industry in the Americas.

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