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Milestone Achievement: SOFTSWISS Jackpot Aggregator Elevates 50 Online Casino Brands to New Heights
The SOFTSWISS Jackpot Aggregator, a revolutionary solution for increasing player engagement and maximising operator revenue, has launched jackpot campaigns for an impressive roster of 50 online casino brands. Adding to the significance of this milestone, it is truly remarkable that the esteemed 50Crowns brand has become the 50th online casino powered by the cutting-edge solution offered by SOFTSWISS.
50Crowns is a multi-currency casino, operating under a Curacao licence, that allows players to bet using the most popular fiat and cryptocurrencies. The Royal Jackpot campaign, fuelled by the unmatched capabilities of the Jackpot Aggregator, is set to deliver an unparalleled gaming experience with its progressive prize pool across Minor, Major, and Grand categories, while unlocking tremendous potential and substantial gains for the operator.
SOFTSWISS, an award-winning software provider for the iGaming business, introduced the groundbreaking Jackpot Aggregator towards the end of 2021. Since its launch, the product has undergone notable advancements, especially during the previous year, significantly reinforcing its functionality. According to the company’s latest news, players across various client brands have successfully claimed a staggering number of over 16,000 jackpots. This outstanding achievement serves as a testament to the soaring popularity of jackpot campaigns among avid users, solidifying the Jackpot Aggregator’s position as a true game-changer in the industry.
The SOFTSWISS Jackpot Aggregator stands out in the market for its exceptional offering firstly because of its comprehensive service. The solution not only grants operators flexibility to customise jackpots based on their unique business goals but also offers full support from technical and business account managers. These experts guide operators through every stage of the jackpot campaign, from initial idea conception to successful launch and in-depth analysis. What sets the team behind this multi-functional solution apart is their extensive experience in running jackpot campaigns for multiple brands within the same online casino group, showcasing their professionalism and unrivalled expertise in delivering outstanding results.
The lineup of 50 brands powered by the Jackpot Aggregator features highly acclaimed representatives from the iGaming industry.
Aliaksei Douhin, Head of SOFTSWISS Jackpot Aggregator, comments on the product milestone: “It gives us great pleasure to witness the remarkable growth of the SOFTSWISS Jackpot Aggregator, both in terms of functionality and the number of brands that choose to launch jackpot campaigns with us. We are proud to announce that we now have 50 brands on board! I extend my heartfelt gratitude to the Jackpot Aggregator’s team for their exceptional professionalism and to our esteemed clients for placing their trust in us.
Over the past three months, we have made significant strides. For instance, the total amount of bets participating in our jackpot campaigns has surpassed 1 billion euro, marking a great milestone. We would also like to emphasise that, alongside the established methods of collaborating with players and game providers for running jackpot campaigns, our clients have developed their own highly effective strategies. These strategies have contributed significantly to enhancing the efficiency of jackpot campaigns and boosting business revenue.”
SOFTSWISS will be attending iGB Live! 2023, which takes place on 11–14 July in Amsterdam, to unveil the secrets of launching successful jackpot campaigns in online casinos.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
Bill & Coin 2 Dream Drop
Relax Gaming unveils a jackpot bounty in Bill & Coin 2 Dream Drop
The post Relax Gaming unveils a jackpot bounty in Bill & Coin 2 Dream Drop appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Chelsea Pinho Senior Casino Manager at Midnite
Playson Fortifies UK and Ireland Market With New Midnite Collaboration
Conor Jenner, Sales Manager at Playson, said: “Midnite has built impressive momentum in a highly competitive market, and we’re delighted to deliver our games to its player base across the UK and Ireland.
“By launching via Light & Wonder, we’ve ensured a smooth and efficient integration, bringing some of our most iconic hit titles to a new audience. We’re excited to build on this partnership as Midnite continues to scale.”
Chelsea Pinho, Senior Casino Manager at Midnite, said: “At Midnite, we’re focused on building a casino experience designed for digitally native players – intuitive, mobile-first and genuinely entertaining. Playson’s games align with that philosophy, combining engaging mechanics with strong long-term player appeal.
“We’re pleased to launch Playson’s content quickly and reliably, giving our players access to titles they already know and enjoy.”
The post Playson Fortifies UK and Ireland Market With New Midnite Collaboration appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
bingo
The Bingo Association Appoints Nicole Garrett as CEO
The Bingo Association (BA), the National Bingo Game Association (NBGA) and Meeron announced the appointment of Nicole Garrett as their new Chief Executive Officer. This leadership transition follows the confirmation that current CEO Miles Baron will step down at the end of June 2026.
Strategic Succession and Timeline
Nicole is set to join the organisations in Spring 2026. The appointment was made jointly by the respective association chairmen as part of a structured succession plan to ensure a seamless transition of leadership for the UK bingo sector.
Extensive Industry Expertise
Nicole Garrett joins the associations from Allwyn Group, the operator of the UK National Lottery. During her tenure as Group Head of Responsible Gaming, she spearheaded international initiatives centered on player protection and safer gambling.
Her professional background includes several high-profile leadership roles within the gaming and betting industry:
• Allwyn Group: Group Head of Responsible Gaming
• Bet365: Head of Corporate Affairs
• Betting and Gaming Council (BGC): Head of Policy.
Leading the Future of the Bingo Industry
With a proven track record in navigating complex regulatory reforms and stakeholder engagement, Nicole brings a wealth of strategic experience to her new role. Her expertise in social responsibility and policy development will be vital as she leads the Association through the evolving landscape of the gambling sector.
The chairmen of BA, NBGA and Meeron commented: “We are delighted to confirm the appointment of Nicole Garrett as our new CEO. Nicole brings an exceptional breadth of experience from across the wider gaming sector, with a strong track record in policy development, regulatory engagement, and responsible gaming. We are confident she will provide outstanding leadership as the bingo industry navigates an evolving regulatory and commercial landscape.”
Commenting on her appointment, Nicole Garrett said: “I am thrilled to be joining the Bingo Association (BA), the National Bingo Game Association (NBGA) and Meeron at such an important time for the bingo industry. Bingo plays a unique and valued role within local communities, and I am very much looking forward to working closely with members and stakeholders to support the sector and help shape its future.”
The post The Bingo Association Appoints Nicole Garrett as CEO appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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