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Racecourse Media Group’s innovative new in-play betting service welcomed by bookmakers

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Early performance indicates in-play betting service can grow turnover on racing by 5%

Racecourse Media Group’s (RMG) new in-play betting feed has been successfully launched with BetVictor and its other brands, Parimatch and TalkSPORT BET, along with William Hill, with RMG already seeing promising incremental turnover.

To provide the feed, RMG relies on the award-winning GPS tracking service, Coursetrack, which has recently launched a second-generation GPS tracker to provide enhanced accuracy and reliability. GPS co-ordinates are produced 20 times a second for every horse in every race from RMG’s 34 racecourses.

In-play prices are then generated from the GPS data by RMG’s pricing partner Pythia Sports and served to bookmakers via the Press Association. This service is complemented by RMG’s ultra-low latency streams (c.400 milliseconds) via Phenix Real Time Solutions and STATSPerform, which RMG introduced for its streaming services in June 2020.

Adam Barnes, Director of Product at Bet Victor said: “Bet Victor is delighted it can now offer in-play betting for horse racing. The key is having highly reliable and accurate tracking data to create confidence in pricing, both for us as operators but also for our customers – and the Coursetrack technology provides that. We’re very pleased with the results we’re seeing. Of course the bigger meetings have been popular but this isn’t just about increasing turnover on the marquee events, there’s a wider benefit for racing given the interest we’re seeing from customers on midweek meetings.

“We’re looking forward to continuing to work closely and innovate the product with RMG. Using our performance data and customer insights we can better understand how to enhance the in-play experience and explore what types of derivative markets we can look to develop and launch in the near future.”

Racecourse Media Group also welcomed William Hill to the in-play betting service in mid-February, and further bookmakers are in the process of integrating the service. The new in-play pricing service is being made available to all fixed-odds RMG streaming customers as part of its recent contract extensions.

Martin Stevenson, Chief Executive at RMG, said: “RMG has been asked to lead on the broadcast elements of the BHA industry strategy, and innovations such as in-play data and betting represents a real opportunity for our racecourses and the sport. It is finally bringing racing on a par with the data richness of other sports.

“We have been very pleased with the results from BetVictor and William Hill, and the technology is generating additional turnover for the sport, which is much needed after a challenging few years. Since launch, engagement and betting turnover have grown consistently and point towards in-play betting being able to grow turnover on racing by 5%.

“We are also considering how best to interpret the data on the Racing TV channel and digital platforms, incorporating the expertise of the likes of Angus McNae and Ruby Walsh, which can only grow the appeal and engagement with the sport.

“We are delighted to be working with our partners to deliver this innovative new service and we look forward to welcoming further bookmaker partners onboard.”

Freddy Galliers, Director at Pythia Sports, said: “We have been really excited about this project since day one. It’s provided a fascinating challenge with many complexities to overcome and working with Racecourse Media Group, to build this product from scratch, has been rewarding for the entire team.

“Pythia’s goal in moving into the B2B space was to work with rights holders to help innovate and evolve wagering opportunities in racing, and this project ticked all those boxes. The culmination has been to see the project go live with Bet Victor and William Hill. We are looking forward to working with more operators in 2023.”

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iQOO S8UL crowned champions of Rai Star x Gyan Gaming Cup, one of India’s largest MOBA Legends 5v5 tournaments

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iQOO S8UL, the MOBA Legends 5v5 team of S8UL Esports, emerged victorious at the Rai Star x Gyan Gaming Cup, one of India’s largest MOBA tournaments, with a nail-biting 4-3 win in the grand final held in Kolkata on February 18. The championship secured the team INR 12.5 lakh in prize money and reinforced S8UL Esports’ dominance in the Indian competitive MOBA scene.

The month-long tournament featured 1,024 teams in open qualifiers, culminating in a top-16 main event. Led by in-game leader Mohammad Saad (Apex), alongside Abhijeet Katkar (Abhi), Mehta Jay (J), Chirag Singh (Radium), Debasish Sana (Anti), and Joseph Nehhunjang (Kakarot), iQOO S8UL displayed remarkable composure and strategic execution throughout.

The team’s path to victory included:

  • Quarterfinals: 2-0 win over Megatron Esports (Bo3)

  • Semifinals: 3-1 victory over PEAK (Bo5)

  • Group A Finals: 4-0 sweep of Elusivity Esports (Bo7)

  • Grand Final: 4-3 triumph against Godlike Esports (Bo7)

Animesh Agarwal, Co-founder of S8UL Esports, commented: “This win is a testament to our long-term vision and structured support system for elite players. The Indian MOBA ecosystem is growing rapidly, and victories like this validate our investment in building top-tier lineups and nurturing talent.”

IGL Mohammad Saad (Apex) added: “The grand final was one of the most intense series we’ve played. This title belongs to everyone who believed in us.”

The victory strengthens S8UL Esports’ reputation as a leading Indian esports organization, highlighting its commitment to developing elite talent and elevating India’s presence in both national and global esports arenas.

The post iQOO S8UL crowned champions of Rai Star x Gyan Gaming Cup, one of India’s largest MOBA Legends 5v5 tournaments appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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PG Soft returns with dual sponsorship for SiGMA Africa 2026

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PG Soft, a leading mobile games developer, returns to SiGMA Africa 2026, taking place from March 3–5 at The Grand Arena, GrandWest Casino and Entertainment World in Cape Town, South Africa, with two high-profile sponsorships.

Africa remains a rapidly growing and increasingly savvy iGaming market, forming a key part of PG Soft’s long-term expansion strategy.

The HD Screen at Entrance Sponsorship puts PG Soft’s logo on giant screens next to registration, accompanied by a looped promotional video showcasing its diverse game portfolio to every attendee.

Meanwhile, the Registration Counter Sponsorship gives the brand prominent exposure at the start of the SiGMA experience, featuring full branding and two dedicated screens for maximum visibility.

The dual sponsorship underscores PG Soft’s commitment to the African iGaming market and its ongoing strategic growth in the region.

A PG Soft spokesperson said: “Africa continues to be an exciting frontier for iGaming innovation and growth. By sponsoring SiGMA Africa once again, we’re reaffirming our dedication to this vibrant market and our belief in its potential. We look forward to connecting with industry leaders and partners at one of the continent’s premier gaming events.”

The post PG Soft returns with dual sponsorship for SiGMA Africa 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Belatra

Rods at the ready for Belatra’s Ice Bass slot

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Belatra, the innovative online slots developer, is back with the highly anticipated sequel to its hit Blast the Bass, introducing Ice Bass.

The familiar fisherman returns, swapping summer gear for a heavy-duty parka and an ice drill, ready to fish beneath a frozen lake for a maximum win of 5,000x. Each spin is accompanied by an energetic soundtrack that intensifies as players progress through the game’s new levels.

Fish icons represent both standard payline elements and credit symbols, with multipliers ranging from 2x to 1000x. The Fisherman-Wild, appearing exclusively in Free Games, collects all visible values on the screen, with multiple Fishermen multiplying the haul.

Players can unlock boosters during the pre-game fishing phase—triggered by three or more Scatters in Free Games—that add Fishermen, extra spins, or guaranteed Fish symbols. The round continues until the dreaded Old Boot is hooked, with the Booster panel stacking rewards and multipliers as the feature progresses.

Hot Mode, activated by five Scatters in the base game, immediately awards active multipliers and additional games. Players can increase Scatter frequency with the Bet +25% option or jump straight into Free Games or Hot Mode using the Buy Bonus feature.

Misha Voinich, Head of Business Development at Belatra, commented: “Get your winter gear ready for our slick new Ice Bass, a worthy follow-up to the much-loved Blast the Bass. We wanted to create a game that packs the same punch as the original but in a thrilling winter setting—and the team has delivered a game that’s scorching hot even below zero!”

The post Rods at the ready for Belatra’s Ice Bass slot appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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