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PUBG MOBILE Reveals Esports Partnership Program – PUBG MOBILE Super League

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PUBG MOBILE has officially unveiled its first-ever esports partnership program, the PUBG MOBILE Partnership Program, which will help pro teams grow their competitiveness, popularity, and contribution to the PUBG MOBILE ecosystem. The program will kick off in Southeast Asia, with PMSL SEA. With guaranteed slots for PMPL and PMSL SEA, fans and teams alike will benefit from this new chapter in PUBG MOBILE Esports. PMSL SEA will kick off in March with a Spring Season, with the Fall Season taking place in August.

The PMSL will bring together top pro teams in each region, increasing opportunities for pro players and bringing more amazing action to fans. Teams that join the PMSL will grow together as official partners of PUBG MOBILE, increasing their exposure to fans and building their competitive performance. League partnership also comes with guaranteed slots in a team’s respective PMPL and PMSL region.

Through this close collaboration between partner teams, PUBG MOBILE and league partners, the PUBG MOBILE Partnership Program will continue to grow the esports ecosystem of each region, taking PUBG MOBILE Esports to the next level!

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Southeast Asia will now feature a PMSL league, building on its storied history as the first region that hosted PMPL and the popularity of esports in the region, where nearly two-thirds of gamers in Greater Southeast Asia engage with esports. The PMSL SEA will substitute the PMPL SEA championship, becoming the top layer of the PMPL. The top teams of PMPL will be promoted to PMSL, playing in both PMPL and PMSL. Regardless of the PMPL placement, all teams in the Partnership Program will have a fixed slot in PMSL. There will be two seasons each year, a Spring and Fall Season. Based on their performance in both seasons of the PMPL and PMSL, the top teams will be promoted to PUBG MOBILE Global Championship (PMGC).

“We’re incredibly excited to kick off this new chapter in PUBG MOBILE Esports by launching the PUBG MOBILE Partnership Program,” said James Yang, Director of PUBG MOBILE Global Esports. “We have so many amazing teams across the world that have been a huge part of what makes PUBG MOBILE successful, and we now have the opportunity to work even closer with them. Through the Partnership Program and the respective PMSL, teams, players and fans will have a greatly improved experience as the opportunities pro teams can provide continue to grow.”

With all these changes fans won’t have to wait long for PMPL action, as PMPL SEA begins on February 15th! Teams from Indonesia, Vietnam, Thailand, Malaysia and the SEA Wild Card (Philippines, Myanmar, Cambodia and Singapore) will all kick off their regional Spring Season this Wednesday, as they battle to qualify for the new PMSL SEA League.

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NODWIN Gaming Partners with Sony LIV for Streaming Rights of Esports World Cup 2025

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NODWIN Gaming, South Asia’s leading esports and gaming company, has announced that Sony LIV has acquired the Hindi and English language media rights for select matches of the Esports World Cup (EWC) 2025, further amplifying the tournament’s reach and representation across India.

As part of the partnership, Sony LIV will stream select matches from the Esports World Cup in India, bringing the action to millions of fans in languages they resonate with. The Hindi-language broadcast will be available exclusively on the Sony LIV app and official website.

In addition, Sony LIV will also stream the weekly shows, behind-the-scenes features and player interactions spotlighting EWC athletes and teams, curated for both core and casual esports audiences. This collaboration follows NODWIN Gaming’s recent partnership with the Esports World Cup Foundation (EWCF) to manage media rights and regional distribution across South Asia.

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Akshat Rathee, Co-Founder and Managing Director of NODWIN Gaming, said: “Our goal is to bring the Esports World Cup to as many passionate fans across South Asia as possible, and this partnership with Sony LIV is a major step in that direction. It combines Sony LIV’s incredible reach with NODWIN’s focus on building localized, fan-first esports experiences. With both Hindi and premium English content, we are creating a viewing experience that feels personal, immersive, and truly regional.”

With the addition of Sony LIV as the exclusive Hindi broadcast partner and NODWIN Gaming as the strategic regional media and marketing partner, the EWC is poised to reach unprecedented heights in South Asia. This aligns with the mission of making esports more inclusive, accessible and locally relevant.

With top-tier Indian talent competing across multiple titles, the Esports World Cup 2025 presents a unique opportunity to showcase India’s growing presence in global esports and to unite audiences around a shared national dream.

The post NODWIN Gaming Partners with Sony LIV for Streaming Rights of Esports World Cup 2025 appeared first on European Gaming Industry News.

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SEGA SAMMY CREATION Launches “Prosperity Peaks™” in Macau

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SEGA SAMMY CREATION INC. proudly announces the first installation of Prosperity Peaks™, the latest addition to their successful Dice series, now live on casino floors in Macau. Building on the proven success of its earlier Dice games, this new title continues the legacy with powerful features and a design tailored for Asian players.

The Asian themed Prosperity Peaks™ retains the fan-favorite Dice Wild and Wild Reels features that have defined the series, while introducing an enhanced Jackpot Bonus that delivers more frequent and rewarding win opportunities. Players will experience the thrill of hitting Jackpots more often, adding extra excitement to every spin.

The company stated today that “The Prosperity Peaks™ Link game is designed uniquely for Asia and it’s highly anticipated when we first showcased in recent gaming shows. We deliberately brings all the elements fun and excitement to promote better entertainment on the gaming floor altogether.”

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The initial launch in Macau is just the beginning. Prosperity Peaks™ will also be coming soon to additional properties throughout Macau and extended to other key markets.

The post SEGA SAMMY CREATION Launches “Prosperity Peaks™” in Macau appeared first on European Gaming Industry News.

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12BET Goes Crypto with Big Rewards

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As cryptocurrency adoption surges worldwide—driven by landmark legislation and growing investor confidence—12BET, continues to lead in embracing digital innovation. Recent U.S. Congressional moves to pass crypto-focused legislation, alongside India’s evolving regulatory stance, mark a global shift towards mainstream acceptance of digital assets.

12BET, a pioneering name in the igaming world since 2007, invites crypto users to experience fast, secure and flexible transactions through its wide range of supported cryptocurrencies. Players can choose from the widely used USD-pegged stablecoin USDT (Tether), Bitcoin (BTC), Ethereum (ETH) and the community-favourite Dogecoin (DOGE). These crypto-friendly payment options ensure seamless access to 12BET’s full entertainment portfolio—meeting the expectations of a new generation of tech-forward players.

“As cryptocurrency continues to reshape how people handle money, we’re proud to give our players modern payment options that reflect our values of fairness and transparency. We’re building a platform that moves in step with global innovation and player-first features,” said Rory Anderson, spokesperson for 12BET.

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To celebrate this growing momentum, 12BET is offering all eligible users a spin on their Lucky Wheel, with prizes including an iPhone 16 Pro Max, a 2.5g 999 gold bar and a DJI Osmo Pocket 3—available for a limited time.

This move comes amid growing global crypto adoption, with recent legislative efforts like the GENIUS Act and CLARITY Act in the US, and increased regulatory clarity in markets like India. As the global crypto market surpasses $4 trillion, 12BET is doubling down on its mission to deliver a future-ready, player-first gaming experience.

The post 12BET Goes Crypto with Big Rewards appeared first on European Gaming Industry News.

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