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ProgressPlay to launch revolutionary new platform at ICE2023
Whitelabel and platform provider ProgressPlay will be building on 2022 success with a quick start to 2023 that has at its centre the launch of the company’s revolutionary new platform at ICE2023 in London. The company took the new platform in beta to SiGMA Europe last November “wowing operators already hooked-up to the Whitelabel specialist”.
The new platform is loaded with cutting-edge innovation and offers powerful features and functionality that interface with any third-party provider. It is the ideal blank slate for operators to quickly develop and introduce new casino brands.
The decision to utilise the world’s premier iGaming show in London as the launch site is designed to bring the new platform to as broad a cross-section of the global iGaming community as possible in the biggest impact arena. In recent months, ProgressPlay has set benchmarks with a new Responsible Gambling Team, extensive media coverage, investment in new technology and recognition in award shows.
ProgressPlay has made a name for itself as a pioneer in the Whitelabel industry and was most recently shortlisted for the prestigious EGR B2B Awards highlighting the company’s 10 year single-minded quest for technology and service excellence. The popular service provider gains additional value from this significant platform re-engineering investment, which primarily benefits the B2B channel and runs all the way out to enhanced player experience.
ProgressPlay’s new API-based platform embodies a revolutionary new look with an intuitive UI/UX and lightning-fast finger-responsive screen navigation. The company provides UKGC, MGA, and Ireland licenses, more than 4000+ casino games, 140+ different sports, payment processing, VIP management, CRM, customer support, localization, multicurrency, gamification, flexible bonus system, compliance, risk, affiliate program, player management and more.
ProgressPlay CEO Itai Loewenstein said: “Launching the new platform is a huge milestone and I believe we are bringing to ICE the industry’s most adaptable, quick, and reliable platform. In beta it has been enabling our partners to see how to use it to sharply distinguish their brands and gaming offers and really move their ability to engage across jurisdictions.”
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WinSpirit Casino Launches Gift Shop

WinSpirit Gift Shop is a thrilling virtual store where players can exchange in-game currency, called coins, for bonuses and real money.
The Gift Shop is already live on WinSpirit, featuring 170+ exclusive items available for purchase.
How it works
Players can start earning coins immediately after registration. With €50 equivalent wagered in bonus or real money, they will receive 1 coin. Additional coins can be obtained through quests and tournaments.
What can be bought in the Gift Shop
- Free Spins
- Real Money
- Cash Bonuses
- Sports Bonuses
- Combo Gifts
Each item has a fixed coin price. Once purchased, rewards appear in the Bonuses section of the player’s profile and need to be activated. Some items can be purchased multiple times.
The Gift Shop opens at the start of each month and closes at the end. All the unused coins expire at the end of each month. New gifts will also be added to the Gift Shop periodicaly, ensuring the experience remains fresh and exciting for players. At the same time a player will be able to again redempt previously claimed gifts, when a new shop opens.
“We’re thrilled to launch the Gift Shop — it’s a feature that gives players even more value from their gameplay. Our players already love the generous bonuses at WinSpirit — and with the Gift Shop, there’s even more to explore and enjoy. In just a few weeks of testing, over 15,000 players have already given it a try!” – says Oleksandr Kotsenko, Business Development Lead at WinSpirit Casino.
WinSpirit is a trusted online casino with a solid reputation across all major review platforms, including AskGamblers (8.9/10), Casino Guru (8.6/10), and Trustpilot (4.6/5). The platform features over 9,999 games, 24/7 customer support via live chat and email, various responsible gambling tools and exclusive promotions available on the website and social media.
The post WinSpirit Casino Launches Gift Shop appeared first on European Gaming Industry News.
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Midnite ramps up brand-building activity with Sky Media partnership

Deal follows World Snooker Championship sponsorship and debut TV advertisement
UK challenger sportsbook and casino Midnite is accelerating its brand-building efforts by entering a partnership with Sky Media.
The agreement will see Midnite promoted via Sky Sports Racing and Sky Sports News.
Midnite will have regular slots throughout each week on Sky Sports Racing, with updates presented by racing broadcaster Tom Lee to provide viewers with an update on markets, odds movers and insights. The first Midnite slot is due to go live on Sky Sports Racing today (April 10).
Midnite will also become a channel sponsor of Sky Sports News in the 11pm to 5am period, starting in May. This agreement will see Midnite’s idents at the start of each show and between commercial breaks during the broadcast.
Midnite, launched in 2018 by Nick Wright and Daniel Qu, has accelerated its “above the line” marketing activity in the past few weeks, launching its first TV advertising campaign and signing a deal to become a partner of the 2025 World Snooker Championships.
Co-founder Wright said: “We’re building a new breed of betting app, one that’s simpler, faster and unlocks more ways to play.
“Partnering with Sky Media is another major step forward in building the Midnite brand. Appearing regularly on Sky Sports Racing and becoming a channel sponsor on Sky Sports News puts us right in front of a passionate and engaged sports audience.
“This is all part of our mission to grow awareness and trust in Midnite through high-impact, premium channels. We’re just getting started and there’s plenty more to come.”
The post Midnite ramps up brand-building activity with Sky Media partnership appeared first on European Gaming Industry News.
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Kendoo strengthens Hold and Win portfolio with Pig Up

The post Kendoo strengthens Hold and Win portfolio with Pig Up appeared first on European Gaming Industry News.
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