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Playmaker Taps Taz Patel, Kristine Bill for C-Suite Positions to Accelerate Growth in 2023

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Playmaker, a leading social media sports and entertainment content platform, announced two C-Suite appointments, bringing nearly three decades of experience across sports media, strategic marketing and business development to its team. Taz Patel joins the company to assume the role of Chief Business Officer, and Kristine Bill has been promoted to Chief Operations Officer. The position of Chief Business Officer is a role new to Playmaker, while Bill is succeeding former COO Rob Elder.

“The appointments of both Taz and Kristine clearly articulate the strategic vision and aggressive growth goals we have set for ourselves in 2023,” said Brandon Harris, CEO of Playmaker. “In the coming months, Playmaker is keenly focused on expanding our roster of creative talent, bringing to life more public-facing events and developing and redefining strategic brand partnerships, all while continuing to publish the first-rate sports and entertainment content Playmaker has become so well known for. Taz and Kristine will be instrumental in leaning into the momentum Playmaker created in 2022, and springboarding our brand to new levels of creativity, influence and notoriety.”

Patel’s responsibilities as Chief Business Officer include scaling the brand’s revenue, expanding platform integrations and securing strategic partnerships to further enhance the company’s progression. Patel is a renowned early-stage startup operator with multiple exits over the past decade and previously founded Captiv8, a leading venture backed AI Influencer Marketing platform. His most notable exits included BlueLithium and Interclick, both acquired by Yahoo!, where Patel contributed to meaningful revenue growth via agency and brand partnerships.

“The early-stage companies that successfully scale talent, resources and profit have many of the characteristics Playmaker currently exhibits, most notably a lean operation, correctly leveraging technology and partnerships to maximize its output,” said Patel. “The sports industry is currently in a renaissance period, moving from its traditional state to the true intersection of entertainment, media and technology. I’m looking forward to utilizing my experience to broaden Playmaker’s sphere of influence and industry market share.”

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Bill has been with Playmaker since July 2022, where she most recently served as Senior Vice President of Marketing & Events. In this new position, she will be tasked with leading all initiatives related to marketing, public relations, social media, creator content and e-commerce. Prior to joining Playmaker, she held roles with STN Digital, Blast Motion Inc. and GMR Marketing.

“The needs of today’s sports fans are rapidly changing and, as a company, Playmaker is constantly seeking to identify the next great experience, digitally or in-person,” said Bill. “This year we’ll be expanding Playmaker’s influencer program and developing engaging newsletters focused on specific areas within sports, entertainment and culture, as well as expanding our brand footprint with sponsorships and creative content activations at key tentpole sporting events. I’m excited to work with our world-class team of creatives and partners to provide our engaged audience with the exceptional experiences they demand.”

Playmaker experienced exponential growth throughout 2022 despite a series of market challenges brought on throughout the year. The rising platform saw a 300% jump in year-over-year revenue anchored by significant growth across its 30 social media channels, reaching more than 20 million followers and gaining new strategic partnerships with companies such as Pepsi, PointsBet and No House Advantage. Playmaker supported its financial growth by investing in people — specifically operational, marketing and financial employees — as well as new popular and emerging content creators such as Adam Garfield, Cam Smith and Nyrie Iskandarian. This expansion of talent brought Playmaker’s headcount from 12 to 60 in 2022, a 400% increase. In December 2022, Playmaker was named one of the Best Employers in Sports by notable sports business outlet Front Office Sports.

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INCENTIVE GAMES SECURES ONTARIO GAMING LICENSE

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Incentive Games, a leading B2B games provider, is proud to announce that it has been awarded an Ontario Gaming License by the Alcohol and Gaming Commission of Ontario (AGCO), effective today. This achievement enables the company to offer its portfolio of real-money games to licensed operators and players across the province.

The license underscores the Incentive Games’ commitment to meeting the highest standards of compliance, security, and operational excellence. The rigorous application process demands robust security protocols and comprehensive responsible gaming measures and affirms the company’s readiness to enter one of Canada’s most dynamic iGaming markets.

The North American market is a strategic focus for Incentive Games, and this milestone follows closely on the heels of the company receiving its Provisional Michigan gaming licence from the Michigan Gaming Control Board earlier this month.

Incentive Games will distribute its real-money gaming content in Ontario through Incentive Studios, the company’s dedicated Real-Money Gaming division, ensuring a focused and tailored approach to the market.

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“Ontario represents a huge opportunity for us, and securing this license is a proud moment for the whole team,” said John Gordon, Chief Executive Officer at Incentive Games. “It reinforces our dedication to meeting the highest standards while delivering compelling real-money content. We’re looking forward to building strong relationships in the region and continuing our momentum across regulated markets worldwide.”

The post INCENTIVE GAMES SECURES ONTARIO GAMING LICENSE appeared first on Gaming and Gambling Industry in the Americas.

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AGLC Announces New Board Chair

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Alberta Gaming, Liquor and Cannabis (AGLC) has announced the appointment of Larry Spagnolo as the new Board Chair, effective August 15, 2025. This announcement follows the official Order in Council issued by the Alberta Government and marks a new chapter in AGLC’s ongoing commitment to support communities, encourage responsible choices and position Alberta as the best place to do business.

Larry brings a wealth of experience in technology and business leadership to the AGLC Board and will play an integral role in guiding AGLC’s strategic direction. He is currently serving as VP and GM of Emerson’s SaaS SCADA business and has held senior roles at Zedi and Telus, driving innovation, growth, and global success.

A strong advocate for education and community, Larry serves as Vice Chair of Athabasca University’s Board of Governors and has held board roles with NAIT and Polytechnics Canada. He was awarded the King Charles III Coronation Medal for his community contributions.

AGLC and the Board of Directors extend their heartfelt thanks to Len Rhodes for his leadership and dedication as Board Chair since August 2019. He decided not to seek a third term and will continue to serve in this role until August 14, 2025. Len led AGLC through some significant milestones, including reducing red tape by 51%, growth of the emerging cannabis industry and ensuring AGLC delivered a balanced approach to business development, social responsibility, and regulatory oversight.

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Pinnacle Ontario live with CasinoEngine in North America debut

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EveryMatrix has expanded its partnership with tier-1 operator Pinnacle powering its new casino in Ontario, Canada, using CasinoEngine platform technology – the first time its platform solution has gone live in North America. 

The latest agreement builds on the two companies’ previous collaboration that saw EveryMatrix’s CasinoEngine productivity platform power the well-known brand’s global casino offering.

The new launch takes the relationship to North America, marking EveryMatrix’s debut CasinoEngine platform integration in that market.

BonusEngine, EveryMatrix’s cross-vertical bonusing tool will be integrated in the second phase of launch. This will equip Pinnacle Ontario with a host of bonus types as well as AI-powered bonus abuse solution Bonus Guardian.

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BonusEngine is the first of multiple engagement tools from EveryMatrix’s EngageSuite that Pinnacle plans to integrate.

With this comprehensive toolkit at its disposal, and the opportunity to add even more casino products in the future, Pinnacle Ontario can tailor campaigns, segment audiences, and reward players more effectively, creating a world-class digital entertainment experience for its customers.

EveryMatrix has more than 300 global customers and holds North American licences in Ontario, New Jersey, Michigan, West Virginia, Connecticut and Pennsylvania.

Stian Enger Petersen, CEO, Casino, EveryMatrix, said: “This launch marks a key milestone for EveryMatrix as we bring our market-leading CasinoEngine platform to Canada for the first time.

“We’re delighted to expand our partnership with Pinnacle and support their ambitions in Ontario with a powerful combination of platform, content, and engagement tools that are proven to drive success.”

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