Paysafe (NYSE: PSFE), a global leader in payment solutions, has announced a landmark strategic partnership with Pay.com, a premier payment orchestration platform. The collaboration positions Paysafe as a recommended acquirer for card transactions while integrating its full suite of alternative payment methods (APMs) into the Pay.com ecosystem.

This partnership is designed to empower online merchants by combining Paysafe’s 30 years of processing expertise with Pay.com’s intelligent orchestration technology to maximize transaction success rates worldwide.

Enhancing Checkout with Intelligent Orchestration

Pay.com’s platform leverages advanced orchestration and a centralized risk engine to optimize every transaction. By including Paysafe as a core acquirer option, merchants across e-commerce, travel, regulated iGaming, and financial services can now access seamless credit and debit card processing.

Key benefits for merchants include:

• Increased Authorization Rates: AI-driven routing ensures transactions are sent to the acquirer most likely to approve them.

• Reduced Friction: A centralized risk engine filters out fraud without slowing down legitimate customers.

• Global Reach: Access to Paysafe’s extensive processing network covering 48 currencies and 260 payment types.

Expanding the APM Suite: Skrill, Neteller, and paysafecard

To provide consumers with total flexibility, Pay.com has integrated Paysafe’s flagship digital wallets—Skrill and Neteller—as well as the paysafecard eCash solution.

• Skrill & Neteller: Boasting over two decades of heritage and availability in 130 countries, these wallets are “trust-marks” for high-value players in the iGaming and trading sectors.

• paysafecard: This voucher-based solution enables the cash-focused and privacy-conscious consumer to transact online safely, effectively bridging the gap between physical cash and digital commerce.

Strategic Vision for 2026 and Beyond

The partnership is already operational, with several Pay.com merchants currently processing live transactions through Paysafe. The roadmap for 2026 includes onboarding 20+ additional major merchants by year-end, signaling a rapid scaling of the joint offering.

“Our collaboration will likely be a game-changer for online merchants,” said Rob Gatto, Chief Revenue Officer at Paysafe. “By optimizing payment routing and enhancing approval rates, we are helping merchants strengthen their checkouts and, ultimately, their customer relationships.”

Nicholas Banerjee, Chief Revenue Officer at Pay.com, added: “Integrating Paysafe into our platform enhances the advanced orchestration capabilities we provide, helping merchants optimize every transaction. This partnership ensures our customers benefit from greater flexibility across card payments and a wide range of alternative payment methods.”

About Paysafe and Pay.com

Paysafe is a leading payments platform connecting businesses and consumers across 260 payment types. Its core purpose is to enable seamless transactions through industry-leading capabilities in processing, digital wallets, and online cash solutions.

Pay.com is an innovator in payment orchestration, offering merchants full control to route transactions optimally using a self-service rule engine and a centralized token vault.

For more information, visit the official Paysafe website or explore the Pay.com platform.

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Midnite, the UK Betting and Casino Partner for the 2026 Masters, is unveiling the Midnite Shuttle, a one-day only shuttle service to help snooker fans get from Alexandra Palace Train Station to Alexandra Palace on Sunday, January 18.

The shuttle, which will be operational between 11am to 1pm in the lead up to the afternoon session, will be easily visible to fans looking to take the weight off their feet, thanks to its Midnite green colour, which is quickly becoming synonymous with the sport of snooker. The activation also gives fans the unique chance to meet a snooker legend, as former World Champion, Ken Doherty, will be behind the wheel.

The Masters is one of snooker’s biggest calendar events and since its relocation to Alexandra Palace in 2012, dedicated fans have been annually trekking from the station to the venue.

Fans will be able to follow the signage at the bottom of the Ally Pally hill and use the QR to download the Midnite app if they haven’t already, to secure their seat on the shuttle.

After the continued success of Midnite’s partnership with the World Snooker Championship, Midnite is committed to delivering customers and fans the best event day experiences possible.

This includes the Midnite Maximum promotion, which has run throughout the tournament, offering 16 lucky fans each session the opportunity to win a £1,000 prize if there is a 147 maximum break. Additionally, this initiative has seen the introduction of the Midnite Lounge, a dedicated lounge space available to customers at Alexandra Palace as part of the brand’s wider visibility across the event.

Andrew Mook, Midnite’s Head of Brand Marketing, said:

“Long-time snooker fans know just how arduous that trek up Ally Pally’s hill can be, and for the last week they’ve been dutifully making that journey. So what better way to start the final day of the tournament than giving customers the opportunity to skip the hill and take a shuttle right to the entrance of Ally Pally?

“We’ve been more focused than ever on giving customers a truly special experience at this year’s Masters tournament and this initiative gives snooker fans a chance to begin their day in comfort, ahead of what’s sure to be an exciting finals run.

“Alongside our Midnite Maximum promotion, which has given 16 lucky fans the opportunity to win £1,000 each session, we also launched the Midnite Lounge where customers can sign up for the promotion via QR code or just relax and enjoy the space between sessions.

“Midnite customers will be able to get their free shuttle service at the bottom of Ally Pally’s iconic hill and throughout the day they’ll be joined by snooker legend Ken Doherty, who will step behind the wheel.”

Please note that a photographer will be present taking photos of fans, with those pictures being uploaded on the social channels of Midnite and the World Snooker Tour. By attending, you consent to being photographed.

Event details

• Address: Alexandra Palace Station, Station Road, Alexandra Park, Greater London, N22 7ST

• Date: Sunday, January 18, 2026

• Time: Operational between 11am to 1pm

The post SKIP THE QUEUE WITH THE MIDNITE SHUTTLE: MIDNITE TEAMS UP WITH SNOOKER LEGEND TO OFFER FANS A FREE SHUTTLE SERVICE FROM ALLY PALLY STATION appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Voxbet, the leading technology company which enables sports bettors to speak and type their bets, has announced a product partnership with, PromptBet.ai, an AI-powered conversational bet discovery solution already live with regulated operators, creating a powerful synergy of their proprietary betting technologies.

Following Voxbet’s successful launch with At The Races ahead of last year’s Cheltenham Festival, and PromptBet.ai’s commercial rollout with Tier-1 regulated operators, it became evident that on-platform, AI-led betting assistants demonstrated a much broader set of use cases for bettors than was initially envisaged. With these tools increasingly important as knowledge hubs, this collaboration now seeks to combine voice search and accurate prompting with unmatched speed to create a superior betting experience for effortless bet discovery, navigation, support and action.

At current peak capacity, this high-intent, mass-scale approach is able to process upwards of 100 relevant, desired requests a second – far beyond the output of any LLM, such as ChatGPT and Gemini, in this betting-focussed sector, ensuring customers have rapid, seamless access to the sporting content and entertainment that resonates at any given moment.

This collaboration will allow users to conduct bet searches within milliseconds once commanded, with PromptBet.ai’s engine serving up refined bet discovery, statistics, and customer-service opportunities to responsibly accompany any request. This collective capacity is primed to both meet and scale with the evolving expectations of AI users.

Jonathan Power, Founder and MD of Voxbet, said: “From our experience at major events with big name partners, it’s clear that AI betting assistants get asked absolutely everything. This innovative partnership with PromptBet.ai helps us meet these varied, broad audience needs, and will demonstrate how big the world of chat commerce is going to be.

“Having admired each other’s work from afar, our early meetings were extremely productive and clearly demonstrated a shared philosophy in moving a somewhat dated traditional betting UI forwards. We strongly believe there’s nothing out there to rival our winning product combination. Indeed, we quickly recognised we were both tunnelling from different ends, with obvious synergies and potential economies of scale. To which end, we’ve decided to meet in the middle!”

Matteo Monteverdi, co-founder and Chairman at PromptBet.ai, added: “Having worked in a similar space to Voxbet, we knew that our respective skill sets and product functionalities offered complementary synergies. Now we know that we can unleash each other’s areas of expertise to fulfil a market and customer need that’s crying out for a fresh look at bet interaction.

“As digital commerce shifts from interfaces to experiences, PromptBet.ai offers a B2B conversational AI platform enabling real-money gaming operators to engage players through real-time, two-way conversations across chat, messaging, and voice, moving from clicking and tapping to natural dialogue. Our platform is already live and proven with regulated sportsbooks. We’ve established a solution on the front-end, and now working with Voxbet, we’re tapping into high intent commands that are becoming ever more prevalent in gaming. Together, we solve for a common friction in digital betting – discover the content that’s relevant to you, above all on mobile.”

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