Canada
Eastern Michigan University and Gen.G Level Up, Building The Next Generation of Esports Professionals After Concluding Successful Summer Programming

Global esports organization Gen.G and Eastern Michigan University announced the continuation of their partnership to prepare the next generation of leaders in the esports industry. After a successful summer tournament, EMU and Gen.G have welcomed back EMU Eagles to Ypsilanti with a series of campus kickoff events, the introduction of project-based internships, and the initiation of two Gen.G Foundation Scholarship recipients.
“Gen.G could not be more excited to continue expanding our programming with EMU,” said Arnold Hur, CEO for Gen.G. “EMU has been our trusted partner as we look to enrich the academic experiences for student athletes studying and working hard to have an impact on the future of the esports and gaming industry.”
The start of the 2022-2023 academic year at EMU marks the second year of Eagles Gaming Club and Gen.G supporting student gaming on EMU’s campus. Students can expect carefully curated events, built by the students and supported by the two organizations. Additionally, there will be support for student athletes recognized by EMU Esports who will begin traveling to tournaments, competing virtually and representing EMU nationally in new jerseys showcasing their Eagle pride.
EMU and Gen.G will also look to commit to producing more events like the Summer Showdown throughout the year. In July 2022, the Summer Showdown tournament featured teams of students from eight local high schools and universities. The tournament ended with four gaming titles earned at in-person competitions hosted at the EMU REC/IM Center. The winning teams included University of Michigan-Flint for Rocket League, Michigan State University for VALORANT, and University of Michigan-Ann Arbor for League of Legends. The Summer Showdown cements EMU’s position as a regional hub for gaming programming, building off of the success of Midwest Madness. Students in the region can expect additional similar tournaments throughout the school year.
“These are exciting upgrades for varsity support of student athletes at EMU, and we’re so glad to see our partnership with Gen.G enhancing experiences for Eagles Gaming Club,” said Justin Jett, Director of the EMU REC/IM Center. “The increased support for student athletes will be instrumental in building out the flourishing gaming community at EMU.”
In September, Gen.G announced two EMU students had been selected as recipients of the Gen.G Foundation Scholarship: Je’Naiya TimsIyad and Iyad Khattab. Each recipient received $10,000 to subsidize their tuition for this academic year and will have access to exclusive career and mentorship programming as members of the new scholarship class. Suho Chang, a student from the Gen.G Global Academy in Seoul will join Timslyad and Khattab as a student at EMU.
Now in its third year, the Gen.G Foundation Scholarship focuses on supporting women, people of color and low income students enrolled in a U.S. university or college who are interested in gaming, esports, entrepreneurship, journalism or content creation.
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Aaron LaBerge
PENN Entertainment Launches Stand-alone iCasino App, theScore Casino, in Ontario

PENN Entertainment announced that it has launched theScore Casino, a new stand-alone iCasino app in Ontario. The dedicated online casino experience leverages the popular theScore brand, which has been a mainstay in the Ontario market for decades. Now available on Android, iOS, and desktop, customers can login using their existing theScore Bet credentials, allowing for a seamless experience across online gaming platforms.
theScore Casino operates on the same cutting-edge proprietary technology platform as PENN’s online Hollywood Casino, which launched as a standalone product in the US in December. The product was recently ranked by Eilers & Krejcik as the #2 overall iCasino product in the US.
theScore Casino, also available within theScore Bet app, offers a variety of online slots, table games, and live dealer content, including original titles from PENN Game Studios, the company’s in-house game development studio. theScore Casino also includes bespoke live dealer tables and exclusive games such as Blue Jays Blackjack, an original title leveraging theScore Bet’s partnership with the Toronto Blue Jays.
“We’re excited to introduce our dedicated iCasino product in Ontario under the well-known and trusted theScore brand. We’ve built a strong online gaming foothold in the Ontario market and are primed to deliver an even better casino experience with our proven stand-alone app. Our customer-friendly platform features more than 1200 games, dozens of original titles and intuitive game play that distinguishes our product and positions us for even greater success,” said Aaron LaBerge, Chief Technology Officer and Head of Interactive at PENN Entertainment.
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Canada
ELK Studios Expands Partnership with SkillOnNet to Ontario Market

PlayOJO, SlotsMagic and SpinGenie to carry ELK Studios’ games in Ontario
Global entertainment brand SkillOnNet and innovative Swedish game creator Elk Studios have cemented their longstanding partnership with the launch of ELK’s groundbreaking portfolio in the Ontario market.
ELK Studios is responsible for some of the industry’s most innovative and engaging online casino games. Now, players at SkillOnNet’s Ontario-licensed casinos, PlayOJO, SlotsMagic and SpinGenie, will be able to experience the feature-packed delights of hit titles like Nitropolis, Tinkerbot and Pirot, as well as new release Orbitfall, and the studio’s signature X-iter and CollectR mechanics.
The expansion marks a milestone for ELK Studios as it continues to grow its footprint in regulated markets worldwide. SkillOnNet recently successfully launched the studio’s portfolio in the Spanish and Mexican markets through its Spanish-language brands and expects the studio’s games to make a similarly immediate impact with Ontario players.
Ontario has become a hugely important growth market since the province launched regulated online gaming in 2022. It was worth $2.4 billion in 2024, with $63 billion in wagering, the lion’s share coming from online casinos.
Jani Kontturi, Head of Games at SkillOnNet said: “ELK Studios is known for its high-quality games that blend unique storytelling and humour with high levels of engagement and playability, which is why we’re delighted to introduce them to Ontario. We believe they will perform successfully, as they have in other markets around the world.”
Vaida Cirtautaite, CCO at ELK Studios said: “SkillOnNet has been an invaluable partner in our growth journey, and we are thrilled to expand our collaboration into Ontario. We’re excited to bring our innovative games to a new wave of players in this dynamic market.”
The post ELK Studios Expands Partnership with SkillOnNet to Ontario Market appeared first on Gaming and Gambling Industry in the Americas.
AGCO
Playnetic granted Ontario supplier license

Global B2B iGaming content provider secures first Canadian market entry following the successful submission and approval of its gaming-related supplier application
Playnetic, the in-demand global B2B iGaming content provider known for its quality games, reliable delivery and outstanding customer service, has announced the approval of its gaming-related supplier application by the Alcohol and Gaming Commission of Ontario (AGCO).
With the AGCO licensing process being recognised in the industry for its rigorous standards and thorough due diligence, the new certification confirms Playnetic was able to meet the high levels of integrity and regulatory compliance needed to legally distribute its content within the province.
As a result of the approval, Playnetic has now secured its first Canadian market entry and will be able to provide its library of innovative games to licensed operators in the Ontario region – with this starting point paving the way for further expansion into other regulated provinces in future.
Given signs of change emerging within the Canadian market and Alberta making progress toward a regulated online model – likely drawing from Ontario’s framework – this license positions Playnetic strongly to expand its footprint in the country and further solidifies the company’s ambitious growth plans.
In the meantime, Playnetic has already begun making groundwork with key operators in the Ontario region and is looking forward to going live with some exciting brands over the coming months. The company will also be attending SBC’s Canadian Gaming Summit from June 17-19, where both existing and new potential partners alike are welcome to stop by and meet the team.
Dan Phillips, Chief Executive Officer at Playnetic, said: “Acquiring AGCO approval for our gaming-related supplier application is undoubtedly a big step for Playnetic. The new license not only secures our first Canadian market entry, but also reaffirms Playnetic’s position as a trusted provider in iGaming and underlines our commitment to compliance and operational excellence.”
Julian Borg-Barthet, Chief Commercial Officer at Playnetic, said: “We’re very excited to now be in a position to offer our library of innovative gaming content in Ontario, and the groundwork to do that with some of the region’s biggest licensed operators is already underway. Over time, we’re confident this license will also help us expand further into current markets and emerging regulated provinces, such as Alberta.”
The post Playnetic granted Ontario supplier license appeared first on Gaming and Gambling Industry in the Americas.
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