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Parimatch Tech at SiGMA Malta: Award-Winning Franchise Brand, AWS Cloud Ecosystem, and a New B2B Product Lineup

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Being one of the biggest iGaming events of the year, SiGMA Malta brought together over 25000 specialists from all over the world to share innovations, trends, case studies, and data. The international product company Parimatch Tech, a developer of technological and marketing solutions for the entertainment industry, joined the event, bringing its speakers to SiGMA’s program.

On November 17, Parimatch Tech’s CTO Artur Ashyrov and Deputy CTO, VP of Data, and Head of B2B Dmytro Fedyukov along with AWS’ Senior Account Manager Serhii Avramchuk presented a case study of Parimatch Tech’s partnership with AWS. Started 4 years ago, it brought a massive boost to the company’s development capabilities and operations, allowing it to migrate to a more efficient ecosystem and create smart solutions and features that significantly enhanced Parimatch Tech’s B2B product lineup.

“It became possible, in particular, thanks to AWS’ infra as a service. Designing a reliable, multi-AZ, HA infrastructure from scratch is a time- and resource-consuming task. It is always a choice between a longer TTM plus quality product and sacrificing some features for a shorter TTM. As a product-minded company, we couldn’t put up with any of these outcomes. So we opted for a smarter route, which allowed us to significantly reduce TTM without sacrificing the product’s quality,” explained Artur Ashyrov, Parimatch Tech CTO.

Over the years of AWS partnership, Parimatch Tech engineers have developed several features to enhance the flexibility, durability, and entertainment value of the Parimatch platform, such as Environment by Click development framework and a programmatic content recommendation engine. Based on all the innovations,

Parimatch Tech formed its B2B product lineup for the entertainment industry, which includes:

● Parimatch brand franchise – one of the leading international betting brands, known for its bold fiery spirit, a rocking list of partners, and a number of Operator awards, most recent of them being SiGMA 2022’s Sportsbook Operator of the Year.
● Platform – one of the fastest growing in Eastern Europe with millions of active users and the ability to handle millions of bet settlements at peak load during the main sports events without any downtime.
● BAAS (business as a service) – all-in-one solution that includes all the advantages of Parimatch Tech’s platform, industry expertise, and management excellence.

“Considering that eight out of ten sports betting operators do not work on their software, including companies operating in many regions with well-known brands, we felt ready to offer our solutions to third-party operational companies. Using our tech and expertise in the desired volume and relying on our unique set of experience, our partners will be able to quickly power-up and scale their operations,” pointed out Dmytro Fedyukov, Deputy CTO, VP of Data, and Head of B2B at Parimatch Tech.

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FashionTV Casino

FashionTV Gaming Group Rolls Out the Red Carpet for a Royal Night in Rome

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The “Royal Night in a Roman Palace” at Palazzo Brancaccio will mark a decade of success for the megabrand and honour its licensees and partners that together have revolutionised the online gaming industry by setting a new standard for branded luxury in iGaming. 

FashionTV Gaming Group, the exclusive licensor of the FashionTV megabrand for the online gaming industry, will celebrate a defining moment in iGaming history with an unforgettable Royal Gala and the prestigious Royal Salute Ceremony at the historic Palazzo Brancaccio in Rome.

This exclusive, invitation-only extravaganza will welcome the global iGaming elite, from CEOs and founders of the world’s leading gaming companies to innovators, celebrities, and visionaries, uniting to celebrate ten years of success in bringing fashion, glamour, and luxury style to the online gaming world.

The event will honour Fashion TV Gaming Group’s global network of licensees, the industry titans and future pillars who have reshaped and infused branded gaming with luxury through the creation of FashionTV branded games across all iGaming verticals, as well as standalone FashionTV Casino and Sports Brands.

The evening will begin with a royal reception in the palace’s grand entrance hall, where guests will be filmed by the FashionTV crew and photographed alongside the iconic FashionTV Wall of Fame, joined by top FashionTV models and international celebrities.

The programme will continue with the Royal Salute Ceremony, followed by an exquisite gala dinner prepared by Palazzo Brancaccio’s Executive Chef, Francesco Paolo Baretta. The celebration will reach its peak with a spectacular FashionTV Party, featuring world-class DJs, live performances, and the unmistakable glamour of the FashionTV experience.

This milestone year of remarkable achievements crowns a decade of success for FashionTV Gaming Group and its partners, including a new strategic business roadmap, landmark collaborations with global gaming powerhouses, and the launch of standalone FashionTV Casino and Sports Brands across Asia and the GCC, with more industry giants soon to be announced.

Moshe Cohen, Founder & President of FashionTV Gaming Group, said: “The Royal Salute Ceremony is more than a celebration; it’s a statement. In Rome, we honour our licensees, the pioneers who believed in our vision, joined our journey, and turned a dream into reality, alongside the current industry titans and the future pillars of our world.”

The post FashionTV Gaming Group Rolls Out the Red Carpet for a Royal Night in Rome appeared first on European Gaming Industry News.

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Galaxsys Partners with Wild Wild Apps to Strengthen Its B2C Market Expansion

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Galaxsys teams up with Wild Wild Apps to expand its B2C reach, bringing fast and slot games to new audiences through WWA’s scalable, high-performance app ecosystem.

Galaxsys, an award-winning fast and slot games provider, is pleased to announce a new strategic partnership with Wild Wild Apps (WWA) — a leading global app rental service recognized for its innovation, stability, and scalability. This collaboration marks a significant milestone in Galaxsys’ ongoing expansion into the B2C market segment, further highlighting the company’s ambition to deliver engaging gaming experiences to players through reliable and high-performance platforms.

Wild Wild Apps has built a strong reputation worldwide with its portfolio of verified iOS, Android, and PWA apps, offering constant updates, rich designs, and reliable traffic flow. In 2025 alone, the company developed over 750 apps, achieved more than 40 million installs, maintained 60 active apps, and attracted over 10,000 new clients and partners.

Teni Grigoryan, Chief Sales and Partner Management Officer, commented: “Our collaboration with Wild Wild Apps is a natural next step in our continued expansion into the B2C space. WWA’s technological flexibility and proven track record in traffic flow optimization perfectly align with our vision to bring Galaxsys games to new markets and audiences with greater accessibility and engagement.”

Kate Krukava, Head of Sales at Wild Wild Apps, added: “We’re proud to support Galaxsys’ B2C expansion strategy through our app rental ecosystem, ensuring their games reach users swiftly and seamlessly. At Wild Wild Apps, we don’t just build apps — we create growth tools. Every product we launch is designed for efficiency, scale, and impact. Together with Galaxsys, we share the same vision and drive to lead in what we do.”

This collaboration highlights Galaxsys’ commitment to growth and innovation, supported by Wild Wild Apps’ platform to drive efficiency, scale, and continued excellence across its gaming portfolio.

The post Galaxsys Partners with Wild Wild Apps to Strengthen Its B2C Market Expansion appeared first on European Gaming Industry News.

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Anton Ivannikov CPO at Playson

Fiery stacked multipliers lead the way in Playson’s Flaming Bells: Hold and Win

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Multipliers of up to 10x and a 5,000x Grand Jackpot spark gameplay into life

Playson, the accomplished digital entertainment supplier, turns up the heat in its scorching new release Flaming Bells: Hold and Win, where nostalgic gameplay is reinspired with a 5,000x Grand Jackpot, Extra Bonus Game and valuable Multipliers.

Breathing new life into the retention-proven Hold and Win Bonus Game, Multiplier symbols can apply a random value of up to 10x per cell before disappearing to allow more symbols to drop. In a boost to win potential, Multipliers that land on a reel position already occupied with one see the values stacked, with the new amount adding to the existing value.

Bonus play is also enhanced through the inclusion of Mini, Minor and Major Jackpots, with fortunate players who fill the entire grid securing the red-hot Grand Jackpot standing at 5,000x.

Collect symbols gather all visible cash values from the reels, including other Collect icons and the three in-game Jackpot symbol values.

During the Main Game, any Bonus or flaming Collect symbols that land on the reels pose the chance of triggering the Extra Bonus Game. Enough Bonus or Collect symbols are added to the grid to activate the additional feature, which benefits from a guaranteed drop of Multipliers.

Playson’s Flaming Bells: Hold and Win underlines the supplier’s effortless ability to enrich its partners’ offering with meticulous enhancements to its top-performing mechanics, capturing the imagination of slot enthusiasts globally.

Anton Ivannikov, CPO at Playson, said:Flaming Bells: Hold and Win delivers everything players love about the classic Hold and Win format while turning up the ante with fiery new twists.

“With stacked Multipliers, an Extra Bonus Game and a 5,000x Grand Jackpot, we have created a game that is both familiar and fresh – perfectly balancing nostalgia with intriguing developments.”

The post Fiery stacked multipliers lead the way in Playson’s Flaming Bells: Hold and Win appeared first on European Gaming Industry News.

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