eSports
IESF and Sidewalk Entertainment Partner to Promote a New Variety of Esports

The International Esports Federation (IESF) has signed a Memorandum of Understanding (MOU) with Sidewalk Entertainment, an artificial intelligence (AI) tech company. IESF and Sidewalk will work together to promote a new variety of esports, which utilizes the physical movement of athletes.
Together, IESF and Sidewalk will use STEPIN, a random dance challenge service that uses real time motion-tracking AI technology created by Sidewalk. Using the platform, the two organizations will bring together esports and dancing by providing opportunities to learn, practice and battle. All users will have the opportunity to see the reply of their skeletal joints. IESF and Sidewalk will also collaborate on a special activity using STEPIN at the upcoming World Esports Championships Finals in Bali, Indonesia.
This partnership will help explore new developments in esports, combining dance and interactive social media experiences, as well as international STEPIN tournaments. It will also contribute to uniting the World Esports Family by connecting K-pop and esports fans worldwide.
IESF Secretary General Boban Totovski said: “IESF is thrilled to work together with Sidewalk Entertainment to bring something new to the esports ecosystem. We are pleased to be taking part in a new digital content culture of K-pop dance and working towards our mission of serving as an exchange platform and network for esports stakeholders and securing valuable partnerships within the World Esports Family.”
Sidewalk Entertainment Kibong Kook said “We are so glad to be in partnership with IESF and bring a new joy to K-pop and esports fans around the world. The K-pop industry and esports industry both are growing rapidly in the global market. We will link both industries with the AI technology of STEPIN to create a new chapter of esports industry.”
IESF recently held the World Esports Summit, which brought together over 200 stakeholders from the World Esports Family and the broader esports ecosystem to discuss key issues in esports and the future of responsible esports worldwide. IESF is constantly evolving to best serve its members and secure the future of responsible esports.
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eSports
Esports Charts to deliver comprehensive viewership data to GeoGuessr

Esports Charts, the leading esports viewership analytics provider, is partnering with GeoGuessr, the world’s favourite geography‑guessing game, to deliver detailed analytics for its esports tournaments. The collaboration will give organizers clear insights into audience engagement and viewership patterns across events.
As part of the partnership, Esports Charts provides tournament dashboard data for the GeoGuessr competitions. Organizers can track engagement trends, compare performance across regions, and make data-driven decisions for future events.
“Esports Charts is thrilled to support GeoGuessr’s esports events. Our team even enjoys the game together during team activities, so it’s fun to combine that passion with our analytics expertise. By providing clear insights into viewership and engagement, we hope to help the organizers nurture and grow GeoGuessr’s competitive scene globally.” – Sergii Rudenko, CSO at Esports Charts
The recent GeoGuessr World Championship 2025 set new viewership records, reflecting the game’s growing presence in esports. In recent years, GeoGuessr has expanded its competitive offerings with larger prize pools, longer seasons, and more events.
“This year’s World Championship has been an incredible journey across four countries. We extend our gratitude to the passionate GeoGuessr community, talented players, and all of our partners who made this possible. Our partnership with Esports Charts plays a key role in helping us gain valuable audience insights, allowing us to continuously grow and elevate the GeoGuessr esports scene. – Mikael Falgard, Head of GeoGuessr Esports
The collaboration marks another step in the development of GeoGuessr’s esports scene and strengthens Esports Charts’ role as a leading provider of competitive gaming analytics.
The post Esports Charts to deliver comprehensive viewership data to GeoGuessr appeared first on European Gaming Industry News.
eSports
Global Esports Federation confirms program for Los Angeles 2026 Global Esports Games

The Global Esports Federation at its 16th Board Meeting approved the draft program for the Los Angeles 2026 Global Esports Games, to be held in December 2026. This follows the earlier announcement of Los Angeles as host city at a major ceremony hosted by Los Angeles Times Media Group Executive Chairman & CEO Dr. Patrick Soon-Shiong, Los Angeles Mayor Karen Bass, and El Segundo Mayor Chris Pimentel—now marking a significant milestone on the road to GEF’s flagship event in the United States.
The GEF Board also unanimously elected Paul J. Foster as President of the Global Esports Federation. Paul, who is GEF Chief Executive Officer, was appointed President ad interim following the resignation of founding President Chris Chan in July, and now assumes the role of President & CEO through December 2027.
In addition, the GEF Board approved the establishment of frameworks to develop the esports ecosystem in the United States, anchored in Los Angeles. This initiative will strengthen the GEF’s connections with stakeholders worldwide and reinforce its mission to elevate esports for all.
The outcomes of GEF 16th Board Meeting reaffirm the GEF’s role as a convening platform, uniting athletes, publishers, Member Federations, and partners to power the future of esports globally.
The post Global Esports Federation confirms program for Los Angeles 2026 Global Esports Games appeared first on Gaming and Gambling Industry in the Americas.
eSports
TEAM VITALITY AND HUMMEL LAUNCH ALTERNATE JERSEY AND EXCLUSIVE APPAREL COLLECTION

- Team Vitality launches 2025 Alternate Jersey and an exclusive apparel collection, bringing a new level of energy and excitement for fans.
- The jersey, featuring a white base with red and blue accents, pays homage to the French flag and will be worn by all Team Vitality athletes at major esports events taking place in France later this year, including the Rocket League Worlds and EVO Nice.
- The Alternate Jersey is available today for €79.99, both online and at Team Vitality’s official Paris store.
Team Vitality is proud to unveil its new Alternate Jersey, accompanied by an exclusive apparel collection. This launch completes the club’s annual merchandise lineup, following the release of the black Pro Jersey earlier this year and the iconic yellow US-style Jersey worn during the Austin Major triumph.
This Alternate edition, featuring the French blue, white and red, honours Team Vitality’s Parisian roots while celebrating the major esports events set to close out the year in France.
The jersey will feature on the global stage with the Rocket League team at the World Championships from September 12 to 14.
PERFORMANCE MEETS LIFESTYLE
The Alternate Collection features a new, stylish jersey and a limited-edition clothing line that blends performance and lifestyle. As with every year, the Alternate Jersey is traditionally white, serving as a complement to the black Pro Jersey released earlier in the year.
Designed in collaboration with hummel, the jersey combines comfort and performance, offering a lightweight fit built to withstand the demands of competitive play. The accompanying exclusive apparel collection follows the same artistic vision, offering clothing and accessories designed for everyday wear. This brand-new lifestyle range, along with exclusive items, reflects the club’s distinctive style.
ALTERNATE JERSEY
- Team Vitality’s Alternate 2025 Jersey – €79.99
- Team Vitality’s Alternate 2025 Sleeves – €29.99
- Exclusive Vitality Alternate 2025 Pack – €79.99 (includes 1 Alternate Jersey and a complimentary pair of exclusive sleeves)
LIFESTYLE COLLECTION
- Team Vitality Alternate 2025 Sweatshirt – €59.99
- Team Vitality Alternate 2025 T-Shirt – €29.99
- Team Vitality Alternate 2025 Jacket – €69.99
- Team Vitality Alternate 2025 Joggers – €54.99
ACCESSORIES
- Team Vitality Alternate 2025 Scarf – €19.99
- Team Vitality Alternate 2025 Flag – €24.99
- Collector Cards (set of 3 or 8 trading cards) – €5.99
- Mouse Pad (small / large) – €19.99 / €29.99
The post TEAM VITALITY AND HUMMEL LAUNCH ALTERNATE JERSEY AND EXCLUSIVE APPAREL COLLECTION appeared first on Gaming and Gambling Industry in the Americas.
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