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Kambi Group plc and betPARX® extend sportsbook partnership

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Extension will see betPARX® continue to leverage Kambi’s award-winning sportsbook technology as the operator expands across the US

Kambi Group plc, the world’s trusted sports betting supplier, has agreed a contract extension with Greenwood Gaming and Entertainment (“Greenwood Gaming”), owner and operator of betPARX® and Pennsylvania’s largest casino gaming complex, Parx Casino®.

Kambi and Greenwood Gaming first signed a multi-year sportsbook agreement in November 2018.

The expansion agreement will see Kambi continue to provide Greenwood Gaming with its best-in-class technology and services, including its award-winning Bet Builder product, across multiple US states.

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European Gaming Congress 2024 (Warsaw, Poland)

Greenwood Gaming is currently live with a Kambi-powered on-property sportsbook at Parx Casino® in Pennsylvania and with retail partners Gun Lake Casino and Freehold Raceway in Michigan and New Jersey respectively. The betPARX® online sportsbook is also live in the same three states, with plans to enter additional states in the future.

Kambi, which was recently named Sportsbook Platform Supplier of the Year at the EGR B2B Awards, is live in 17 US states as it continues to establish itself as the sportsbook partner of choice to operators across North America.

Kristian Nylén, Kambi CEO and Co-Founder, said: “We are delighted to agree this contract extension with our valued partner Greenwood Gaming.

“Since we first partnered in 2018, it has been fantastic to watch betPARX® grow from a local operator in the Philadelphia area to a nationally recognised brand, and I am pleased that Kambi will continue to support the operator on its journey as it expands further across the United States.”

Matthew Cullen, betPARX® Senior Vice President of Interactive Gaming and Sports, said: “betPARX® is thrilled to continue working with Kambi and their award-winning technology as we grow our new, exciting brand nationally.”

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a leading B2B provider of iGaming solutions

Atlaslive’s Sportsbook Recognized with Silver Win at SBC Awards Latinoamérica 2024

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Atlaslive, a leading B2B provider of iGaming solutions, proudly announces its recognition as the Silver Winner in the “Rising Star in Sports Betting” category at the SBC Awards Latinoamérica 2024. This recognition confirms Atlaslive’s commitment to excellence and innovation in sports betting, underscoring the impact of its advanced Sportsbook technology on operators worldwide.

The event, held in Miami, recognized companies and professionals at the forefront of the iGaming and sports betting sectors across Latin America. With this award, Atlaslive reinforces its reputation as a trusted partner for operators, driven by a dedication to delivering exceptional, scalable solutions for today’s competitive iGaming landscape.

Lidiia Vakulenko, COO of Atlaslive, expressed her gratitude: “This award is a testament to our team’s dedication to crafting live technology that transforms the betting experience. We are honored by the industry’s recognition of our efforts to push the boundaries of innovation in sports betting. Atlaslive remains committed to empowering operators with top-tier tools and delivering unparalleled value to players worldwide.”

Atlaslive’s Sportsbook continues to set the standard in sports betting technology. With seamless API integration, advanced customization, a robust bonus engine, real-time data analytics, state-of-the-art risk management, and engaging features like Bet Builder, the Atlaslive Sportsbook is designed to drive user engagement, boost retention, and fuel growth for operators. Each feature aligns with Atlaslive’s mission to provide an unmatched betting experience, equipping operators to meet the needs of an evolving, global player base.

Atlaslive – the tech behind the game.

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European Gaming Congress 2024 (Warsaw, Poland)

About Atlaslive

Atlaslive, formerly known as Atlas-IAC, is a B2B software development company. The company specializes in creating a multifunctional and automated platform to optimize the workflow of sports betting and casino operators. Key components of the Atlaslive Platform include Sportsbook, Casino, Risk Management and Anti-Fraud Tools, CRM, Bonus Engine, Business Analytics, Payment Systems, and Retail Module.  Follow the company on LinkedIn to stay updated with the latest news in iGaming technology. Let’s discover how far iGaming tech can evolve.

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