Canada
MediaTroopers Secures Maryland License

MediaTroopers, the pioneering digital marketing agency specializing in online sports betting and casino, announced this week that it received its Maryland license and is planning to launch activities in the Old Line State. Approved by the Maryland Lottery and Gaming Control Agency, MediaTroopers is now able to offer its decades of combined expertise and top-quality sports betting and casino services to avid bettors in the state.
MediaTroopers’s Maryland Casinos/Sports Wagering Vendor License
MediaTroopers has established itself as a leading publisher in the sports betting, casino, poker, and iGaming US regulated markets. Similarly, the company is also an innovative agency in many newly legalized states.
MediaTroopers is licensed in 10 US states that require a license, and the company operates in a total of 19 states where online gambling is legal, and in Washington DC. MediaTroopers recently also launched its regulated Canadian operations in Ontario. Like many of its US states, Canada has been proven a roaring success with sports bettors looking for legal, safe betting.
MediaTroopers’ current operating grounds include several of Maryland’s close neighbours. The company has seen success in states like Pennsylvania, New Jersey, and Virginia. Therefore, by bringing its quality marketing services to Maryland, the company can reach a brand new audience base and deliver up-to-date news on all things sports betting and online gambling.
Sam Segal, the CEO of MediaTroopers, noted, “We are beyond thrilled to have received a Casinos/Sports Wagering Vendor License with the Maryland Lottery and Gaming Control Agency. While we already hold valid licensing and regulation in over a dozen US states, adding Maryland to our substantial portfolio enables us to continue providing our pioneering services to the Mid-Atlantic region of the US.”
MediaTroopers have grown exponentially, more than doubling the number of US states it is operational in over the past year. After being like in 7 states at the end of 2020, the prominent affiliate company is now active in over 16 US states, with Maryland following close behind. This solid expansion has been made possible thanks to MediaTroopers being one of the first companies to obtain licenses and enter new states as soon as they go live.
Exciting Time For Old Line State Bettors
Maryland welcomed its first retail sportsbooks back in December 2021, but the state is yet to launch its online sports betting market. Yet, online betting may come to the state much sooner than you think. John Martin, the Maryland Lottery and Gaming Control Agency director, stated that online sports betting will launch in the fall of 2022, just in time for the 2022 NFL season.
Nonetheless, Old Line State bettors will likely have a vast number of sportsbook operators available in the future, as Maryland’s legislation allows up to 60 mobile licenses.
Notable newcomers to Maryland’s betting market may include Barstool Sportsbook, whose parent company (Penn National) acquired a land-based casino in the state in 2020. Ultimately, this would pave the way for an online Barstool sports betting platform in MD. Furthermore, both FanDuel and DraftKings offered significant financial backing to efforts supporting the legalization of sports betting in Maryland in 2020. Therefore, we will likely see both brands launch online operations in the state.
MediaTroopers already has a strong portfolio of dozens of leading US gambling operators and sportsbooks under its belt, including DraftKings, FanDuel, PointsBet, Unibet, and more. As such, thanks to the marketing agency’s long-standing partnerships with the country’s biggest brands, MediaTroopers can promote its partners in MD once legal online betting goes live.
The Future of Maryland Sports Betting
When asked about the future potential of the state, Segal continued, “With the potential for up to 60 mobile betting operators to gain a license in Maryland, the state has the possibility to become one of the US’ most significant online betting markets.”
“Ultimately, Maryland is a state we here at MediaTroopers are really looking forward to working in,” Segal added. “We highly anticipate bringing Maryland bettors even more fun and excitement with legal, safe, and responsible sports betting.”
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Betty
Thunderkick commits to growth in Ontario with Betty partnership

Independent slots studio Thunderkick has agreed a deal with Ontario-based operator Betty to supply the rapidly growing online casino with a diverse collection of globally popular titles.
Betty, an official partner of sporting franchises Toronto Maple Leafs and Toronto Raptors, has risen to prominence since its 2022 establishment, when it was built following the consultation of 300 casino players to create the optimal iGaming environment.
Distinguishing itself from North American competitors by catering specifically to slot enthusiasts rather than sports bettors, the operator has curated a portfolio of 2,800 games, hand-picked to deliver customers maximum entertainment value.
Thunderkick’s content is the latest to be integrated into Betty’s online casino, and the agreement will see a selection of its most popular titles, including The Wildos 2, Midas Golden Touch 3, and Esqueleto Explosivo 3, made available to a greater number of Ontarian players.
Thunderkick marked its debut in the Canadian province in Q2 of 2024, and has since partnered with a network of leading operators to improve its market position. The collaboration with Betty will further amplify its visibility in a key jurisdiction as the provider looks to reinforce its reputation as a global slot developer.
Svante Sahlström, CCO at Thunderkick, said: “It’s our mission at Thunderkick to go deeper, not wider, in 2025. That means forging meaningful, lasting relationships in target markets as opposed to securing as many commercial deals as possible.
“Since entering Ontario over 12 months ago, we have worked tirelessly to enhance our presence in the province, and working with leading brands such as Betty allows us to bring our unique games to a deeper pool of Canadian players.”
Paraskeva Smirnova, Casino Operations Manager at Betty, added: “Betty’s USP has always been our drive to build a slot portfolio with the very best titles from the industry’s most creative suppliers.
“Thunderkick’s passion for slot development is there for all to see, and the introduction of its games to our casino further elevates the consumer experience.”
The post Thunderkick commits to growth in Ontario with Betty partnership appeared first on Gaming and Gambling Industry in the Americas.
BCLC
Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026

BCLC is pleased to announce the return of the New Horizons in Safer Gambling Conference, taking place November 2–4, 2026, at the JW Marriott Parq Vancouver.
This global event brings leading voices in research, policy and industry together to explore innovative approaches to safer gambling. Attendees can expect two days of forward-thinking dialogue, evidence-based insights and collaborative solutions to help shape the future of player health.
Sponsorship Opportunities Now Available
New to the 2026 conference, BCLC is excited to offer sponsorship opportunities to organizations that share BCLC’s passion for safer gambling. Benefits of sponsoring New Horizons 2026 include industry visibility, leadership recognition and meaningful engagement with a global audience. To learn more about sponsorship, please e-mail [email protected].
Registration and program details will be released later this fall.
The post Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026 appeared first on Gaming and Gambling Industry in the Americas.
Canada
absolutebet Secures AGCO Registration as an Internet Gaming Operator in Ontario

Internet Gaming Operator by the Alcohol and Gaming Commission of Ontario (AGCO).
This significant milestone authorizes absolutebet to offer regulated iGaming services in Ontario’s legal market under the oversight of AGCO and iGaming Ontario (iGO).
The registration marks a key step in absolutebet’s mission to bring a trusted, responsible, and innovative online casino experience to Ontario players. absolutebet is committed to operating with integrity and transparency, meeting all provincial standards for player protection, responsible gambling, anti-money laundering, and game integrity.
“Securing AGCO registration is more than a milestone—it’s the start of absolutebet’s journey in one of the most exciting regulated markets in the world,” said Chen Truman, Founder of absolutebet. “We are building a brand that will grow with the Ontario community and set the stage for future expansion.”
On the regulatory milestone, Krisztina Kalla, Legal & Regulatory Compliance Advisor of absolutebet, commented: “I’m incredibly proud to see all the hard work behind this license pay off. Securing AGCO registration has taken months of preparation and close collaboration with regulators and partners. I am very happy to see the result of that work, and even more excited as we move into the launch phase and open up the absolutebet community to Ontario players in a fun and responsible way.”
Ontario is recognized as one of the most competitive and fast-growing regulated iGaming markets in North America. With AGCO registration secured, absolutebet will move forward with the final stages of its iGO onboarding process in preparation for launch.
The post absolutebet Secures AGCO Registration as an Internet Gaming Operator in Ontario appeared first on Gaming and Gambling Industry in the Americas.
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