Latest News
Parimatch Tech CMO Position Overturned as the Company Moves Toward Business Decentralisation
Starting from June 2022, the CMO position in Parimatch Tech will be absent. The decision results from Parimatch Tech’s business strategy renewal, prioritising business diversification and expansion into new markets. The stream leaders’ and marketing executives’ roles in different regions become more prominent, with the local expertise and market knowledge allowing them to be more autonomous and independent. This fits Parimatch Tech’s new business strategy, which moves toward a decentralised approach. The gambling market pushes marketing teams to be agile. Thus, the Parimatch Tech marketing team finds room for development through tailor-made decisions.
The marketing department will branch out into two key streams with individual leaders: Brand and Marketing Performance. Parimatch Tech believes that this configuration will suit the business diversification approach better. Brand Performance department will continue developing the Parimatch brand worldwide with all the power of global contracts, but considering the local impact. The Marketing Performance team will bring all the tools and expertise for performance marketing activities. The CMO position as a concept will be overturned.
‘I joined Parimatch Tech 9 years ago as an operator in the Payment Department. Almost three years ago, I became the CMO. Being able and encouraged to experiment and try bold approaches is an invaluable experience which I appreciate deeply. My team and I created and breathed life into numerous ambitious projects, some of which were one of a kind. Thanks to them, Parimatch Tech became what it is today — a successful technology-driven modern company. I would like to thank Parimatch Tech management for their trust, and I am confident that the immense business growth that we all saw over the last few years resulted from our synergy,’ says Ivan Liashenko, CMO at Parimatch Tech.
‘The evolution of marketing in Parimatch Tech under Ivan’s leadership was a truly fantastic journey. Multiple projects that looked like start-ups just a year ago have expanded into separate streams with dozens of employees. Thanks to that, marketing is no longer a uniform structure—there are several independent streams that branched out of Parimatch Tech marketing, joined by a mutual goal of helping the business grow. To stay up-to-date with the current business expansion speeds, implement the strategy of geo-diversification, focus more attention on multi-brand approaches, and sustain the development of the Parimatch brand, we have made a mutual decision to change the structure of the marketing department. As the necessity of decentralisation rises, and the stream leads’ roles become more prominent, we have agreed that the CMO position does not fit the current business strategy. Ivan is a great and ambitious professional, and the last three years he spent as the CMO were some of the most successful for Parimatch Tech business-wise. Parimatch Tech wishes Ivan the best in his future endeavours,’ says Evgen Belousov, Deputy CEO at Parimatch Tech.
The decision to overturn the CMO position follows the recent restructuring of the Parimatch Tech management model after the Russian invasion of Ukraine and the recent business diversification strategy. On April 1, 2022, Parimatch Tech moved from the two co-CEOs to a singular CEO model. Roman Syrotian focused 100% of his time on the Supervisory Board activities, and Maksym Liashko became the CEO. Anna Motruk, who held two roles before the management restructuring (Chief Finance Officer & Deputy CEO), left her CFO position to focus on the Deputy CEO role. Evgen Belousov, ex-Chief Revenue Officer at Parimatch Tech, has also been appointed Deputy CEO.
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BLAST
Fortnite Championship Series Major 1 Summit heads to Düsseldorf for the first time
Epic Games and BLAST have today announced that the first Fortnite Championship Series (FNCS) LAN of the year is heading to Düsseldorf, Germany for the very first time.
The Fortnite Major 1 Summit will take place live inside the PSD Bank Dome on May 30 and 31, 2026. In the heart of Western Germany, Fortnite will take over the state-of-the-art PSD Bank Dome Arena, home of the Düsseldorfer EG hockey team, for two days of thrilling Fortnite action.
The top duos from all seven regions will battle live to be crowned Fortnite Major 1 Summit champions, take home a share of the $1,000,000 prize pool, and secure a spot at the Fortnite Global Championship later this year.
As one of Europe’s largest gaming markets and a frequent host of international esports tournaments, Germany has long played a central role in the global competitive scene. Located in the country’s most populous state and one of its most connected regions, Düsseldorf provides a fitting backdrop for the first FNCS LAN of the competitive season.
Tickets go on general sale March 2 at 4 AM ET / 10 AM CET on Eventim. More ticket information can be found here: Eventim Fortnite Major 1 Summit
The post Fortnite Championship Series Major 1 Summit heads to Düsseldorf for the first time appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Alex Green Vice President Games at ZEAL
Wunderino Adds ZEAL’s Premium Slots as Partnership Kicks Off
ZEAL Instant Games, part of the ZEAL Group and an online gaming provider, has initiated a new partnership with Wunderino, a prominent online slot brand in Germany. As a part of the collaboration, Wunderino is enhancing its entertainment portfolio with a forthcoming increasing range of ZEAL slots. The initial titles are now active and accessible to players on Wunderino.de.
Increased diversity for gamers – enhanced exposure for premium titles.
The new collaboration brings evident benefits for both firms: Wunderino is boosting its online gaming selection with ZEAL content, further solidifying its status as an innovation-focused provider in the German iGaming sector. Simultaneously, ZEAL Instant Games leverages Wunderino’s robust brand visibility and influence, reaching new audiences.
At launch, well-known titles like “The Bookmaker,” “Treasure Volcano,” and “Vegas Blaze” are included in the first batch of games already offered. The objective is to enhance the portfolio by adding more new games in the upcoming months.
Comments regarding the partnership
“With Wunderino, we are gaining a partner that has stood for entertainment, dynamism, and a strong brand identity for many years,” says Alex Green, Vice President Games at ZEAL. “Integrating our titles into one of the most popular platforms in Germany is another important step in making our portfolio accessible to even more players and driving our strategic expansion.”
Wunderino adds: “ZEAL Instant Games stands for creative content, high quality, and reliable performance – all values that perfectly match our brand,” says Susanne Forsman, Group Chief Gaming Officer at Wunderino. “The new ZEAL slots will help enrich our offerings and provide our users with additional exciting experiences. We are very excited about the joint launch and what lies ahead.”
The post Wunderino Adds ZEAL’s Premium Slots as Partnership Kicks Off appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Hubster AI
Vegangster’s Hubster AI Enables Brands to Launch Without a Single Support Ticket
Vegangster has introduced Hubster AI, a built-in conversational assistant designed to simplify platform setup and daily operations for operators. The tool allows clients to ask practical questions about platform features and receive instant, structured, step-by-step guidance.
Unlike traditional support models that rely on account manager availability and ticket queues, Hubster AI operates 24/7 and supports all major languages. Operators can configure features, adjust settings, and navigate workflows independently—without waiting for working hours.
Hubster AI provides detailed operational guidance across the entire platform, including:
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Player Account Management
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Bonus and promotion setup
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Game and lobby management
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CRM workflows
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CMS and content updates
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Reporting and analytics
Each response delivers clear instructions and, where relevant, direct access to pre-recorded video walkthroughs demonstrating the exact process.
Several brands have already completed onboarding and platform configuration without submitting setup tickets, relying entirely on Hubster AI for operational guidance.
“My idea is to make complex things simple,” said Tatjana Danevica, Product Operations Specialist at Vegangster. “Operators should not deeply need technical expertise or constant support interaction to launch and manage a brand. Hubster AI turns platform knowledge into an always-available guide, removing friction and allowing teams to move.”
Hubster AI forms part of Vegangster’s broader strategy to eliminate the skill barrier in iGaming by turning complex platform knowledge into instant, practical guidance operators can use in real time.
About Vegangster
Vegangster provides a full-stack iGaming platform engineered for speed, scalability, and operator control. Its turnkey and white-label solutions integrate casino content, payments, CRM, compliance, and engagement tools into a single mobile-first system.
Press Contact
Romans Kozlovskis
[email protected]
The post Vegangster’s Hubster AI Enables Brands to Launch Without a Single Support Ticket appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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