EveryMatrix Press Releases
EveryMatrix acquires sports betting provider Leapbit
B2B iGaming technology provider EveryMatrix has finalised the acquisition of sports betting developer Leapbit. The merger will strengthen the Group’s sports betting product OddsMatrix with an advanced and proven retail offering.
Through the new acquisition, EveryMatrix will elevate its online-first OddsMatrix platform to a true omnichannel iGaming solution. OddsMatrix will integrate Leapbit’s comprehensive retail-focused software solution and other products such as virtual horse racing and lottery games.
LEAPBIT AND ODDSMATRIX SYNERGIES
Founded in 2018, Leapbit is a B2B sports betting supplier with extensive market knowledge and a highly-skilled technical team. Its core team has previously been with Romanian-leading bookmaker Superbet, including two of the company’s founders.
Leapbit has developed its in-house retail and sportsbook solutions, virtual horse racing, and lottery products while also producing bespoke software for Tier 1 bookmakers targeting Central and Eastern Europe.
The new merger will expand OddsMatrix’s ecosystem with a mature retail product, allowing the Group to increase its customer base with a new segment of clients looking for a feature-rich and complex product that can support both retail and online operations in regulated markets.
Ebbe Groes, Group CEO of EveryMatrix, says: “OddsMatrix is one of the company’s three pillars and is growing at a tremendous rate already. Retail is a big component of any comprehensive sports betting suite, and by integrating Leapbit’s technology, we can take OddsMatrix to new levels of complexity.
“We’ve been impressed by Leapbit’s technology and expert team, and we’re looking forward to growing OddsMatrix together by greatly expanding our addressable market.”
TEAM INTEGRATION & NEW ZAGREB OFFICE
Leapbit’s development team will be merged with OddsMatrix’s existing organisation and continue to deliver software from their current base in Zagreb, Croatia. To further consolidate the merger of the two entities, Leapbit’s Leadership Team will oversee the transition.
Božo Kekez, Co-Founder & CEO of Leapbit, comments: “We’re delighted to be signing with EveryMatrix. The past four years with Leapbit have been more fruitful than expected; we’ve done a lot of work in a short time frame and couldn’t be prouder of this outcome. The team is eager to re-join a bigger company and work from the inside to push the boundaries of innovation within the sports betting software space.”
Growing at an accelerated rate, OddsMatrix has reached the milestone of a monthly average of EUR 100 million in total placed bets in Q4 of 2021. With a comprehensive roadmap for 2022, OddsMatrix is set to expand its capabilities and continue to offer in-demand features for its sports partners and clients.
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Africa
EveryMatrix goes live with Betsson Africa platform rollout in Cameroon
Turnkey casino and sportsbook integration includes PAM, payments, affiliate tools and front-end development for Betsson’s Cameroon launch.
EveryMatrix said its platform technology is now live with Betsson Africa in Cameroon after completing a full turnkey casino and sports integration.
The supplier said it was selected via a competitive tender to deliver a bespoke platform package covering front-end development, casino, sports, player account management (PAM), payments and affiliate management.
Ebbe Groes, Group Co-CEO & Co-founder EveryMatrix, said: “Delivering a full turnkey platform solution for Betsson Africa reflects the strength and maturity of our technology and delivery capabilities in regulated environments, while reinforcing our commitment to the continent.
“Our focus is on supporting a stable and compliant launch in Cameroon and working closely with the Betsson team as the operation develops.”
Rony Richa, Commercial Director at Betsson Group, said: “This launch reflects a pragmatic approach by Betsson as we explore selected regulated markets. EveryMatrix was chosen for its proven technology, regulatory experience, and capability to support a structured and controlled rollout.”
The post EveryMatrix goes live with Betsson Africa platform rollout in Cameroon appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Africa
EveryMatrix gains South Africa licence with customer launch pipeline on the rise
EveryMatrix has obtained official licensing consent to provide its complete platform technology in South Africa, with its client pipeline quickly expanding throughout the continent and significant customer launches approaching.
EveryMatrix South Africa (EMSA) has obtained a manufacturer’s license from the Western Cape Gambling and Racing Board and is now permitted to offer its modular and turnkey platform solutions in sports, casino, player account management (PAM), payments, and affiliate management to top local and international operators.
The tier-1 technology provider has achieved considerable progress throughout Africa recently, collaborating with numerous local brands and finalizing agreements with several others set to launch in the upcoming months.
The purchase of FSB Technology has also given it additional access to South Africa and various other developed and developing iGaming markets on the continent.
An increasing number of major local and global tier-1 operators, as well as World Lottery Association member organizations in essential regulated markets, are choosing EveryMatrix’s turnkey platform technology.
Mark Schmidt, Managing Director, Africa, EveryMatrix, said: “Bringing our full suite of turnkey platform products into South Africa under our new licence is enabling us to power some of the biggest brands here, giving them access to technology that will instantly unlock their potential and drive market growth. In the coming weeks and months, we’ll be announcing some major deals so watch this space.
“Our casino, sports, PAM, payments, games and content aggregation and affiliate management solutions, supported by our local experts who understand their needs and challenges are providing an offering no one else has been able to offer so far in South Africa and across the continent.”
The post EveryMatrix gains South Africa licence with customer launch pipeline on the rise appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
EveryMatrix
EveryMatrix introduces Pass The Stats ahead of landmark football year
The roll out follows a milestone year in 2025, when EveryMatrix’s sportsbook platform covered 2.45 million live betting events as it’s turnkey technology was selected by several Tier 1 operators including market leading Danish brand Danske Spil.
Tor Skeie, CEO, OddsMatrix, said: “Adding Pass The Stats to our turnkey sportsbook platform puts us in a stronger position for what promises to be a huge football betting year.
“In this World Cup year it’s essential we keep expanding our proposition to meet the needs of our growing tier-1 clients and their increasingly demanding end users.
“With Pass The Stats strengthening our sports betting offering, our sportsbook platform, processing over 1.5 million daily bets, becomes an ever more critical component of the EveryMatrix turnkey technology.”
EveryMatrix is exhibiting at ICE 2026 Barcelona between 19th to 21st January at stand 2Q50
The post EveryMatrix introduces Pass The Stats ahead of landmark football year appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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