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Incentive Games makes key hire to take data analytics to the next level

Published

4 years ago

May 30, 2022

Reading Time: 2 minutes

Tiago Vieira has been headhunted from TVSquared and will help the freeplay developer provide clients with insights into the games’ contributions to their acquisition and retention metrics

Incentive Games, the provider of premium Free-to-Play acquisition and retention games, has further expanded its data department with the appointment of Tiago Vieira as Head of Data. Tiago was headhunted from TVSquared where he combined the roles of senior Data Scientist and Technology Lead.

Attracting talented workers is getting harder by the day and convincing Tiago to join has not been any different. Once he saw the innovative products and the role data is playing in developing them, he was convinced Incentive Games is the right choice for him.

Data analysis has been the heart of Incentive Games’ success for many years, it is used to analyse player behaviour, feature performance and User Experience. The games generate a huge volume of data daily, and up till now, that has mainly been used to improve the game design and user experience. Moving forward Incentive Games is focused on generating reports and insights for their operator clients on how the games contribute to their acquisition cost and retention metrics.

Incentive Games has millions of monthly active users across its games which in turn generates billions of data points to be collected and analysed. These insights help clients better understand user behaviour, improve the effectiveness/stickiness of games and ultimately boost revenues.

“We’ve been aware of Tiago’s remarkable talents for a while now,” said John Gordon, CEO of Incentive Games, “and have taken our time to get this key hire in place. By the end of this year Incentive Games products will have over 100 million active monthly users and be generating many billions of data points, and we believe few companies in the industry have a deeper knowledge of customer behaviour in our space. Whilst those learnings have already been used to improve game design and user experience, we’re now focusing on specific customer insights and state-of-the-art, real-time reporting advances that, we believe, will revolutionise the industry’s acquisition and retention strategies.”

Tiago Vieira, Head of Data at Incentive Games, added: “In a very short space of time Incentive Games has established itself as the global leader in the field of free to play games, and I’m hugely excited and intrigued to join a remarkable team. Their products are now generating huge amounts of incredibly rich data that are being harnessed to develop a phenomenal roadmap of upcoming products. The challenge of helping elevate those games to the next level was one I couldn’t resist.”

Carl Gatt Baldacchino Head of Account Management SlotMatrix

High-Voltage Reels: SlotMatrix Debuts Salty Sam’s Rage Bait

Published

1 minute ago

January 29, 2026

Wladimir P.

high-voltage-reels:-slotmatrix-debuts-salty-sam’s-rage-bait

SlotMatrix, the premier casino content aggregator globally, is enhancing its unique portfolio by introducing Salty Sam’s Rage Bait, an energetic fishing experience that merges character-focused gameplay with dynamic Spin & Win features.

Situated in the chaotic waters overseen by fisherman Salty Sam, the game invites players to throw their lines over colorful reels filled with Wilds and Bonus icons. Each Wild that appears intensifies Sam’s fury, bringing him nearer to exploding with rage, activating the Spin & Win feature.

The core game offers thrilling speed, while hitting three, four, or five Bonus symbols triggers the Free Spins Bonus, granting eight, ten, or twelve complimentary spins. In this mode, extra Wilds fill the reels, enhancing the likelihood of triggering the Spin & Win feature and forming powerful combinations.

The Spin & Win function includes fish multipliers and bait symbols that work together to enhance nearby values via dynamic chain reactions. Multipliers can increase significantly, resetting spins and revealing substantial possibilities as the grid becomes populated with enhanced symbols.

Available solely via SlotMatrix, Salty Sam’s Rage Bait features EveryMatrix’s unique gamification features, such as leaderboards and free spins, and can be effortlessly incorporated with EngageSuite, the comprehensive player loyalty system.

Carl Gatt Baldacchino, Head of Account Management, SlotMatrix, said: “Salty Sam’s Rage Bait is a highly entertaining title and a strong addition for operators looking to keep engagement high. I’m confident it will be especially popular with players who are fans of fast paced, all action content.”

The post High-Voltage Reels: SlotMatrix Debuts Salty Sam’s Rage Bait appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

James Jelliffe Head of Slots at Stakelogic

Stakelogic reinvents vintage slot thrills with Mega Fortune’s Hold ’n’ Win twist

Published

1 minute ago

January 29, 2026

Wladimir P.

stakelogic-reinvents-vintage-slot-thrills-with-mega-fortune’s-hold-’n’-win-twist

From fruit to wealth, traditional slot icons reappear alongside Coin collections and bonus elements.

Stakelogic has broadened its slot collection with the launch of Mega Fortune, a Hold ’n’ Win game that embraces traditional slot design while incorporating bonus features to maintain the momentum from one spin to the next.

Set on a traditional 5×4 grid featuring 20 paylines, Mega Fortune combines fruit, BARs, and sevens symbols with Gold and Silver Coins that are central to the game’s winning possibilities. The game has an RTP of as high as 96.03% and a top multiplier of x1,000.

Coin symbols enhance the primary experience, showcasing fixed values of up to 25 times the total wager and replacing each other to assist in forming winning combinations. The Hold ’n’ Win Bonus activates when five or more Coins appear anywhere on the reels during a single spin. In the feature, Coin symbols become固定不变, enabling wins to accumulate as more Coin values are gathered and summed to the total.

Aside from the bonus round, the game features the Sevens Sweep mechanic, in which a Red 7 Chest symbol can gather visible Coin values from the reels, generating chances for quicker win accumulation and maintaining excitement even when not in the Hold ’n’ Win feature.

For those wanting to speed up the gameplay, Mega Fortune features a Buy Bonus option, granting instant access to the Hold ’n’ Win feature, along with Super Stake, which increases the likelihood of activating Free Spins for half of the wager.

James Jelliffe, Head of Slots at Stakelogic, said: “Mega Fortune is a game that players who appreciate our classic slot catalogue will enjoy and we have enough new gameplay features involved to keep the game rewarding. The core mechanics, multipliers and collection lock in with the Hold n Win bonus and make this game a winner for both old and new players.”

The post Stakelogic reinvents vintage slot thrills with Mega Fortune’s Hold ’n’ Win twist appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Konami Gaming Appoints Deron Hunsberger as Vice President, North American Game Sales

Published

2 minutes ago

January 29, 2026

GamingAmericas.com

konami-gaming-appoints-deron-hunsberger-as-vice-president,-north-american-game-sales

Konami Gaming Inc. has appointed Deron Hunsberger as its vice president, North American game sales, bringing a 25-year track record of customer partnership and business results. In this role, he is responsible for developing and executing strategic sales initiatives in land-based casino games markets across the US and Canada. Formerly appointed director of slot sales from 2000 to 2006, Deron Hunsberger returns to Konami Gaming with a significant prior term as one of the organization’s earliest employees.

“Deron Hunsberger’s demonstrated customer commitment, solutions-driven approach, and passion for continuous improvement algin with our organization’s enduring values and key objectives. Hunsberger’s prior experience with Konami further positions him for success in this role, leading an incredibly talented and dedicated team of representatives serving casinos from coast-to-coast,” said Tom Jingoli, president & chief operating officer at Konami Gaming Inc.

The post Konami Gaming Appoints Deron Hunsberger as Vice President, North American Game Sales appeared first on Americas iGaming & Sports Betting News.