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Global Online Lottery Market Report 2022-2026 – Online Lottery Market Gets Lucky & Looks Forward to Incredible Growth

Global Online Lottery Market to Reach $14.5 Billion by 2026
The global market for Online Lottery estimated at US$8.7 Billion in the year 2020, is projected to reach a revised size of US$14.5 Billion by 2026, growing at a CAGR of 8.7% over the analysis period.
Growth in the global market has skyrocketed in recent years owing to multiple favorable factors like technological advances, rising digitalization and increasing disposable incomes. Online lottery is poised to enjoy high demand due to increasing transition towards the online platform and the gamification trend.
Market growth is also propelled by increasing per capita income, growing number of dual-income households and rising interest and uptake among people. Providers of online lottery games are investing in digitalization and advanced technology to tap the lucrative opportunity. Various countries in Europe and Asia-Pacific have provided support to online sports lottery activities like soccer, golf, auto racing, football, baseball, basketball, boxing and hockey.
The support is anticipated to present new growth opportunities for the market. Another factor positively influencing growth is increasing popularity of social media as a result of extensive penetration of smartphones and the Internet. Holding fewer restrictions in comparison to conventional marketing approaches, social media is emerged as a popular platform for product promotions and advertising for online lottery providers.
Online Draw-based Lottery Games, one of the segments analyzed in the report, is projected to grow at a 8.6% CAGR to reach US$7.8 Billion by the end of the analysis period. After a thorough analysis of the business implications of the pandemic and its induced economic crisis, growth in the Online Sports Lotteries segment is readjusted to a revised 9.1% CAGR for the next 7-year period.
The U.S. Market is Estimated at $2.3 Billion in 2021, While Asia-Pacific is Forecast to Reach 4.1 Billion by 2026
The Online Lottery market in the U.S. is estimated at US$2.3 Billion in the year 2021. The country currently accounts for a 23.7% share in the global market. Asia-Pacific is forecast to reach an estimated market size of US$4.1 Billion in the year 2026 trailing a CAGR of 10.1% through the analysis period. Among the other noteworthy geographic markets are Europe and Canada, each forecast to grow at 8.2% and 7.2% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 8.3% CAGR.
By Platform Type, Desktop-Based Segment to Reach $7.5 Billion by 2026
The Desktop-based segment`s strong position can be credited to large content view, big screen and the quest to learn new technology. In the global Desktop-based (Platform Type) segment, USA, Canada and Europe will drive the 6.9% CAGR estimated for this segment.
These regional markets accounting for a combined market size of US$2.7 Billion in the year 2020 will reach a projected size of US$4.4 Billion by the close of the analysis period. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$2.2 Billion by the year 2026, while Latin America will expand at a 8.5% CAGR through the analysis period.
Key Topics Covered:
I. METHODOLOGY
II. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
- COVID-19 Impact on Global Lottery Industry
- Effect of the Pandemic Lockdown on Online Lottery Market
- Massachusetts Lottery Faces Risk of Becoming Obsolete Amid COVID-19 Pandemic
- Gambling Industry: A Prelude
- Lottery: A Key Segment of Gambling Industry
- Online Lottery: Riding High on the Top of Innovation
- Global Market Prospects & Outlook: Online Lottery Market Gets Lucky & Looks Forward to Incredible Growth
- Online Lottery: Gut Punch for Some & Perfect Heaven for Revenue Support for Others
- Rising Significance of Online Lottery in the US
- Drivers Helping Online Lottery Market Step Up to Solid Game
- Key Concerns and Challenges
- Adverse Public Opinion about Gambling: A Major Issue Affecting Lottery Industry Prospects
- Analysis by Platform Type
- Regional Analysis: Europe Enjoys Frontline Position in Global Online Lottery Market
- Online Lottery Gains Ground in the US amid the Pandemic
- Sales of Michigan iLottery Products Surge in Michigan
- Probable Ban on Online Lottery in Florida
- Competitive Scenario
- Recent Market Activity
2. FOCUS ON SELECT PLAYERS (Total 58 Featured)
- Annexio Limited
- Camelot Group
- International Game Technology PLC
- Jackpot.com
- Lotto Agent
- Lotto Direct Ltd.
- Lotto247
- LottoKings
- LottoSend
- LottosOnline
- Play UK Internet
- WinTrillions
3. MARKET TRENDS & DRIVERS
- Advantages of Online Lottery: Galvanizing Massive Demand
- Online Lottery Emerges as Favorite Gambling Pastime with Lure of Big Jackpots
- Positive Aspects of Legalized Gambling Enthuse Online Lottery Market
- Market Prospects Strongly Influenced by Gambling Industry Trends
- Gambling Apps Contribute to the Rising Popularity of Online Lottery
- Evolving Role of Cryptocurrency Encourages Market Uptake
- Widespread Availability of High-Speed Internet Stirs Market Growth
- Smartphone Emerges as Popular Option for Participation in Online Lottery
- Increased Emphasis on Digitalization Augurs Well
- Blockchain Empowers Decentralized & Transparent Operations
- Big Data Steps In to Augment Online Lottery Operations
- IoT Emerges as a Reliable Tool to Transform Online Lottery Market
- Virtual Reality Seeks Role in Online Lottery Domain
- Issues & Challenges
- Regulatory Emphasis on Online Gambling Cripples Momentum
- Gambling Laws in Select Countries
- Nation-Wide Bans Discourage Global Expansion
- Cyberattacks: Red Hot Button Issue
4. GLOBAL MARKET PERSPECTIVE
III. REGIONAL MARKET ANALYSIS
IV. COMPETITION
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Bubblin’ Riches
Bubblin’ Riches surfaces with stacks of coin-filled fun

Reading Time: 2 minutes
Play’n GO invites players underwater in Bubblin’ Riches, a 6×4 slot where golden coins and greedy fish collide for submerged surprises.
Set in a playful underwater reef, Bubblin’ Riches brings a burst of colour and charm to the reels. At the heart of the action is a bloated Goldfish with a hoarding habit – every Coin Scatter that lands could feed its fortune, or set off a surprise payout. As part of Play’n GO’s expanding roster of quirky, character-led games, this release turns Hold & Spin mechanics into something far more unpredictable, with a visual flair that brings every coin flip to life.
Bubblin’ Riches thrives on suspense and spectacle. Players can trigger Lock’n Gold by landing six Coin Scatters – launching a sticky respin feature where coins flip to reveal multipliers up to 10x, and a full screen secures an instant 500x win. Meanwhile, the towering coin stack above the reels is more than just a visual gag: it can burst at any moment, showering players with jackpots up to 1,000x. For those chasing longevity, Reward Spins introduce sticky Wild Multipliers and up to 65 spins – all anchored by a spinning prize wheel.
Fans of whimsical, visual-forward slots like Hugo Carts or Nyjah Huston – Skate for Gold will find plenty to love in Bubblin’ Riches. Its character-first design and surprise-based mechanics align with Play’n GO’s wider focus on entertainment, while the bubbling tension of the Goldfish jackpot stack introduces a fresh twist to classic features.
Magnus Wallentin, Games Ambassador at Play’n GO, said: “Bubblin’ Riches builds anticipation in every spin, with a charming visual twist. It’s a playful example of how we blend innovative mechanics with entertainment value.”
This light-hearted slot blends humour, excitement, and vivid visuals – perfect for players looking to dip into something refreshingly different.
The post Bubblin’ Riches surfaces with stacks of coin-filled fun appeared first on European Gaming Industry News.
Elantil
Elantil partners with G-Games to add next-gen content to online marketplace

Reading Time: 2 minutes
Pioneering platform solutions provider teams up with innovative software studio to bring operators an all-new line-up of slots, casual games and multiplier titles
Elantil, the ground-breaking technology company that’s redefining the future of the industry with its strategic iGaming backbone, has announced it has agreed a new partnership with G-Games that will add next-gen content to its online marketplace.
A leading provider of both classic and casual titles, G-Games brings out at least 40 new releases each year and specialises in content that has been heavily tailored to support local market needs – including a range of high-payout, low-stakes slots that are built specifically for German players.
Always a market innovator, G-Games is currently hard at work developing a new line-up of multiplayer slots that are designed to bridge the gap between traditional casino play and video game-style entertainment, empowering partners to engage with the next generation of customers.
With this presenting a major opportunity for operators to tap into the Twitch slots, G-Games will undoubtedly be a popular addition to Elantil’s Marketplace for all clients looking to future-proof their line-ups and increase market share.
Of course, being an Elantil partnership, marketplace operators will be able to reach out to the provider directly to form their own custom contracts, with this allowing them to save on costs and create agreements that support their unique business needs, without Elantil dictating the terms.
John Debono, Chief Technical Officer at Elantil, said: “With Elantil’s Marketplace redefining the relationship between operators and suppliers, it’s imperative that we continue to integrate with forward-thinking companies that can offer something new. G-Games are definitely one such provider, and we’re thrilled to now be able to offer their next-gen content to all Elantiloperators.”
Helen Walton, Chief Commercial Officer at G-Games, said: “At G-Games, we pride ourselves on providing flexible partnerships that are always sprinkled with a little G-Games magic. With our content now being available via Elantil’s Marketplace, we’ll be able to supply even more operators with a truly bespoke service that can help them achieve the results they’re looking for.”
The post Elantil partners with G-Games to add next-gen content to online marketplace appeared first on European Gaming Industry News.
Blueprint Gaming
Blueprint Gaming introduces rare four-pots mechanic in Cash Strike Power Force 5

Reading Time: 2 minutes
Blueprint Gaming has introduced a new four pots mechanic and enlarged 5×3 grid to its latest release, Cash Strike Power Force 5, marking an innovative double debut for the internationally recognised series.
With various iterations from the Cash Strike family consistently ranking in the supplier’s top 10 revenue-generating markets, the new title builds on the impressive momentum from its predecessors.
In a series first, four newly introduced collect symbols are gathered alongside cash icons by their matching symbols sitting above the reels. In an immediate enhancement to base play, once any of the four have been gathered, they pose a chance of triggering the Cash Strike Bonus Game with their respective modifiers – Expand, Boost, Multiply or Respin.
Standing as the game’s showstopper, landing a collect symbol on reel three can also randomly trigger Power Force 5, which sees the bonus game launch with all four pot features in play, considerably boosting the win potential on offer.
If three or more cash or collect symbols are secured on consecutive reels, traditional entry to bonus play is granted, which also features one of the four modifiers in action.
For those in pursuit of further engagement, Power Play is also welcomed back in Blueprint’s October release. Available at 5x the original bet, only cash or collect symbols feature, adding a lavish flair to the reels.
Cash Strike Power Force 5 showcases Blueprint Gaming’s commitment to developing new concepts that attract the attention of players and deliver increased engagement opportunities for operators worldwide.
Jo Purvis, Director of Marketing, PR and Events, said: “Cash Strike Power Force 5 represents everything players and operators love about the Cash Strike series, while taking things to the next level with our new four-pots mechanic and expanded reel set.
“The introduction of varied modifiers, including the intriguing Power Force 5 feature, injects fresh excitement into every spin, demonstrating our continued drive to evolve top-performing formats with bold and engaging innovations.”
The post Blueprint Gaming introduces rare four-pots mechanic in Cash Strike Power Force 5 appeared first on European Gaming Industry News.
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