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Elys Game Technology Enters into Virtual Sports Retail Distribution Agreements
Elys Game Technology, Corp., an interactive gaming and sports betting technology company, announced today that the Company has entered into retail distribution agreements to deploy its Virtual Generation Limited (“VG”) virtual sports wagering and amusement products throughout Italy.
The agreement is expected to place VG products in approximately 5,000 retail locations operated by both the Company’s Multigioco subsidiary and other licensed operators in the Italian market that would allow patrons to wager on a variety of high-definition virtual sports events such as pre-recorded greyhound and horse racing, virtual horse racing, and Italian league play virtual soccer. With these deployments in the robust regulated Italian market in addition to games such as English league virtual soccer, Keno, Colors, American Roulette and others specifically developed for localized markets, VG is now broadly operating in over 110 global markets. The Company’s objective is to generate accretive organic incremental revenue of approximately $5 – $7 million from our suite of virtual products annually.
“We expect our investments in Virtual Generation to pay-off quickly with deployments in multiple regulated markets including Europe, U.S.A. and Canada, Africa, Asia and in April 2020, VG became the first certified provider of online virtual games through Newgioco Colombia based in Bogota, and is now one of the leading providers of localized virtual sports products in South America,” stated Michele Ciavarella, Executive Chairman of Elys. “VG’s efficient mathematical algorithm and certified random number generator technology could offer our retail partners a superior economic proposition and flexibility compared to many peer competitors in the space, while the highly versatile technology stack is perfectly suited to service all potential operator segments through web and mobile applications as well as land-based client and desktop solutions. VG’s pipeline of new virtual sports interface and graphics development continues to impress potential customers, and we believe that our competitive advantages are essential differentiators that could result in the rapid adoption and global growth of our virtual sports products over the coming years. The growth of our virtual product offering is expected to complement our Elys sportsbook expansion in the U.S. and Canadian betting markets and rapidly contribute to our profitability roadmap and schedule.”
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Diana Larina CMO at Evoplay
Evoplay promotes Diana Larina to Chief Marketing Officer
Evoplay has promoted Diana Larina to Chief Marketing Officer, expanding its senior leadership team.
Larina joined Evoplay in 2022 as Head of B2B Marketing. She was promoted to Head of Growth Marketing in 2023 and appointed Head of Marketing in November 2024.
Evoplay said Larina has led marketing initiatives spanning brand, performance and partner-focused campaigns, and contributed to a shift towards a more B2C-focused approach aimed at strengthening player engagement.
Diana Larina, CMO at Evoplay, said: “I’m incredibly proud of what the marketing team has achieved at Evoplay and I’m excited about what comes next. This promotion is a reflection of the hard work of everyone around me, and I look forward to continuing to push boundaries, build the brand and drive growth as we expand our presence across global markets.”
Ivan Kravchuk, CEO at Evoplay, added: “From the moment Diana joined us, she demonstrated exceptional drive, leadership and ambition. Her journey through the company is a testament to both her talent and dedication, and this promotion to CMO is incredibly well deserved. Diana has consistently delivered impactful results while inspiring those around her, and I’m confident she will continue to play a key role in shaping Evoplay’s future.”
The post Evoplay promotes Diana Larina to Chief Marketing Officer appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
casino suppliers
Playson supplies slots to StarVegas in Switzerland deal via Greentube
Playson has partnered with Swiss online casino operator StarVegas to distribute its slot content in Switzerland, with integration handled via Greentube.
StarVegas is operated by Casino Interlaken. Under the agreement, StarVegas players in Switzerland gain access to Playson titles including Thunder Coins XXL: Hold and Win, Coin Strike: Hold and Win and Pink Joker: Hold and Win.
Blanka Homor, Sales Director at Playson, said: “Switzerland is a key area of opportunity and growth for Playson, and through StarVegas, we look forward to reaching even more local players and meeting the high demand for our games with a highly regarded and responsible partner.”
Mayke Wolf, COO at StarVegas, said: “As one of the first licensed Swiss online casinos, StarVegas offers a wide selection of games from leading international providers and a high-quality gaming experience tailored to the Swiss market. Our players are huge fans of Playson’s thoughtfully crafted portfolio, with its larger-than-life slots and characters that resonate strongly and stand the test of time. This makes the integration a natural addition to our platform, and we are delighted to bring this highly requested content to our players. The full portfolio can be accessed via starvegas.ch as well as through the popular StarVegas mobile apps.”
The post Playson supplies slots to StarVegas in Switzerland deal via Greentube appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
csr
UAE Lottery and Zulekha Hospital run orthopaedic workshop for Berkeley UAE workers
The UAE Lottery, operated by The Game L.L.C (a Momentum Group company), partnered with Zulekha Hospital to deliver an orthopaedic workshop for residents in Berkeley UAE’s shared accommodation on April 30, 2026.
The one-hour session, titled “Stronger Body, Safer Work”, focused on injury prevention, posture improvement, safer lifting techniques, and basic exercises for workers in physically demanding roles involving lifting, movement, and repetitive tasks.
Zulekha Hospital specialists led the workshop, including Dr. Saleh Kagzi, Specialist Orthopaedic Surgeon, and physiotherapist Ms. Ceona Prakash Chopde, who delivered live stretching and strengthening demonstrations. Organisers also offered optional onsite medical consultations for participants to discuss back, neck, shoulder, and joint concerns.
Commenting on the initiative, Suzan Kazzi, Associate Director of CSR at Momentum – The UAE Lottery, said: “Through H.O.P.E. we are proud to deliver initiatives that promote health and wellbeing across various communities in the UAE. This workshop reflects our commitment to bringing practical, accessible support directly to those who can benefit most.”
Dr. Aniruddha Lahiri, Senior Director Administration at Zulekha Hospital added: “We were delighted to partner with The UAE Lottery on this important initiative. Prevention, movement, and early care play a vital role in maintaining long-term health, particularly for individuals in physically demanding professions. We hope that our practical advice helps participants in their daily lives.”
The post UAE Lottery and Zulekha Hospital run orthopaedic workshop for Berkeley UAE workers appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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