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Entain & ARC appoint working peer Lord Lipsey to chair new Premier Greyhound Racing joint venture
Newly-launched entity, a joint venture between Entain and Arena Racing Company, announces working peer and former Chair of British Greyhound Racing Board as Chairman
Premier Greyhound Racing, a newly-launched joint venture between Entain, the global sports betting, gaming and interactive entertainment group, and Arena Racing Company have appointed Lord Lipsey as Chair.
Premier Greyhound Racing aims to deliver the market-leading greyhound racing product best serving racegoers, owners and trainers by delivering increased welfare standards and investment. It will promote the sport as a betting medium to drive revenues for operators, revitalising the sport in the process.
Premier Greyhound Racing will represent the interests of a total of 14 of Britain’s 20 official and regulated greyhound racing tracks. From January 2024, the company will offer a comprehensive package of racing both to digital and retail betting operators and their customers, worldwide from the nine Arena Racing Company and Entain stadia along with five independent tracks (Kinsley, Pelaw Grange, Sheffield, Swindon and Yarmouth).
Working peer Lord David Lipsey returns to greyhound racing following his four-year spell as Chair of the then-named British Greyhound Racing Board between 2004 and 2008.
David Lipsey has been a greyhound racing enthusiast for nearly half a century. He has owned several racing greyhounds and two greyhounds – Zac and Brenda – were adopted by him and his family.
As well as his involvement with running the sport he was a trustee of the Retired Greyhound Trust (now Greyhound Trust). Some five years ago he was called in by then Sports Minister Tracey Crouch to negotiate a new deal between Greyhound Racing and the bookmakers which resulted in a £2m a year boost to the sport’s finances, by working with digital operators to secure their contributions to the voluntary greyhound levy scheme.
Lord Lipsey brings a wide-ranging set of chairing and directorship experiences to the role, spanning entertainment, regulatory affairs, the betting and racing industries. He is currently a member of the board of horseracing’s Starting Price Regulatory Commission
Commenting on his appointment, Lord Lipsey said: “As an owner, and a supporter of greyhound racing, I am taking a part-time professional role within the sport I love. I look forward to representing it and its stakeholders to improve welfare, safeguard integrity and raise competition standards to industry-leading levels.
“Greyhound racing remains a hugely popular British tradition- on the latest figures the sixth-biggest spectator sport, welcoming millions of enthusiasts through its doors.
“Under the leadership of the Greyhound Board of Great Britain (GBGB), it has established itself as both a great night out for younger audiences and fast-moving and absorbing off-course, digital entertainment. Premier Greyhound Racing believes that it has a huge potential both as a sport and a betting market, offering stakeholders a sustainable and commercially valuable product in the long term.”
Commenting on Lord Lipsey’s appointment, Richard Lang, Director of Commercial retail at Entain, speaking on behalf of Premier Greyhound Racing said: “Lord Lipsey brings a vast and varied experience both in and outside of the greyhound racing and betting industries, which will prove vital in unlocking the potential of the sport through the platform we will provide it with in Premier Greyhound Racing.
“Lord Lipsey is a lifelong supporter and advocate of greyhounds, the sport and its stakeholders and shares our commitment to invest in and raise welfare, integrity and racing standards.
“We look forward to working with Lord Lipsey to ensure British greyhound racing flourishes and enjoys a sustainable future, remaining a core product our customers enjoy for the long term, benefitting all stakeholders.”
Mark Bird, Chief Executive of the Greyhound Board of Great Britain commented on the appointment: “We welcome the appointment of Lord Lipsey as Chair of Premier Greyhound Racing, not only for his obvious industry knowledge, insight and experience but also for his welfare credentials.
“Having worked with him previously as part of the negotiations for an increase in the voluntary levy, I am delighted that he has taken up this position with a commitment to greyhound welfare.”
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Beef Casino
CasinoCanada enters partnership with Beef Casino
CasinoCanada enters partnership with Beef Casino , CasinoCanada has formed a strategic partnership with Beef Casino, an online gaming platform operated by Royal Partners. The collaboration aims to strengthen Beef Casino’s visibility in Canada through targeted digital promotion and editorial coverage.
CasinoCanada will produce detailed reviews, analytical comparisons, and SEO-driven content tailored for Canadian players. The initiative is designed to generate organic traffic, deliver transparent insights into Beef Casino’s offerings, and support its expansion in the regional market.
CasinoCanada is an online casino information portal operated by SEOBROTHERS.
Eugene Ravdin, Head of PR at SEOBROTHERS, commented: “Our cooperation with Beef Casino reflects our strategy of working with established operators that prioritize compliance, security, and user experience. Backed by Royal Partners’ extensive portfolio and operational expertise, Beef Casino brings strong value to the Canadian market. Through CasinoCanada.com, we aim to deliver clear, research-based content and sustainable traffic growth, building a partnership grounded in consistency and measurable results.”
Beef Casino operates under a licence from the Curaçao Gaming Authority. Managed by Royal Partners, a leading direct advertiser in the gambling sector, the platform features 17 proprietary products and serves over 1 million active users worldwide. Its offering includes thousands of premium gaming titles, from popular slots to a comprehensive Live Casino experience, supported by advanced encryption and 24/7 customer service via live chat, email, and hotline.
Lena Patrubeika, Head of EU Department at Royal Partners, added: “The collaboration between Beef Casino, managed by Royal Partners, and CasinoCanada.com is built on a professional and disciplined approach. We find their team to be responsive to our brand’s requirements and consistent in their communication. The primary benefit of this partnership is the transparency they maintain throughout the workflow. Looking ahead, we aim to maintain this steady cooperation and continue fulfilling our mutual objectives.”
The agreement underscores both parties’ focus on transparency, operational efficiency, and sustainable growth in Canada’s competitive iGaming market.
The post CasinoCanada enters partnership with Beef Casino appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Conferences
PG Soft named as sponsor for SBC Summit Rio 2026
PG Soft named as sponsor for SBC Summit Rio 2026 , PG Soft, a world-class digital mobile games company, has been named as sponsor of SBC Summit Rio 2026, taking place from 3–5 March 2026 at Riocentro in Rio de Janeiro, Brazil.
As part of the sponsorship, PG Soft will receive extensive brand visibility throughout the venue. The company will act as the Entrance Arch Sponsor for Pavilion 4, ensuring its branding is prominently displayed to attendees entering through one of the pavilion’s three main access points. Additional exposure includes a large inflatable blimp positioned across the exhibition space and six hanging banners installed along the main walkway.
PG Soft will also appear as a Supporting Sponsor of the Casino & Sports Betting Zone, with a company profile featured on the official SBC Summit Rio website. Further visibility will be delivered through an LED screen located near the Pavilion 4 Entrance Arch, where a 30-second promotional video will run continuously during the event.
SBC Summit Rio 2026 brings together operators, suppliers, affiliates and regulators from across the global gaming ecosystem, with a strong focus on Latin America’s rapidly developing market landscape.
PG Soft’s sponsorship highlights the company’s ongoing commitment to growth across Latin America and its strategy of supporting key international industry events.
A PG Soft spokesperson commented: “SBC Summit Rio is a must-attend event for the Latin American iGaming community and global industry players. We’re pleased to support the 2026 edition and showcase our growing presence in Brazil and beyond.”
The post PG Soft named as sponsor for SBC Summit Rio 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
GoldenRace
GoldenRace and Spinmatic Strengthen Partnership with Interwetten to Target Greece
GoldenRace and Spinmatic reveal a major extension of their enduring partnership with Interwetten, officially launching their complete range of premium content in the Greek market; a key collaboration between two industry frontrunners who have dedicated years to refining their joint offerings.
Although these brands have had a very successful collaboration since 2020, this recent venture into Greece showcases the lasting resilience and continuous development of their alliance. With a proven history of excellence in various international markets, this decision emphasizes their collective dedication to expanding their success worldwide.
By entering the Greek market, these firms are utilizing years of established reliability to offer one of the most advanced and captivating gaming collections available, showcasing GoldenRace’s top-tier Virtual Sports and Spinmatic’s varied array of inventive slot games.
“Interwetten has been more than just a partner since 2020; they are a key collaborator in our global growth strategy. Moving into the Greek market together is the latest chapter in a long history of synergy. We are constantly expanding our horizons, and we are confident that Interwetten’s sophisticated player base will appreciate the realism and innovation we continue to build together.” – Martin Wachter, CEO and Founder of Softquo Holding.
Interwetten, a genuine trailblazer as one of the earliest online sports betting providers globally, provides a platform that now reflects GoldenRace and Spinmatic’s commitment to quality and responsible entertainment.
This growth represents the organic development of a long-established connection founded on dependability and a shared comprehension of players’ genuine desires.
The post GoldenRace and Spinmatic Strengthen Partnership with Interwetten to Target Greece appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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