Press Releases
Blue Guru Games launches its first slot game and aims for the US
Blue Guru Games has launched its first game, The Nemean Lion. The game is available through several major operators and is the first in a growing portfolio of games. Blue Guru is also looking to penetrate the US market with game launches during the latter half of 2022.
Blue Guru Games became part of the LeoVegas Group’s investment arm, LeoVentures, following a capital injection from the Group in 2021, and has since grown from concept to a 30-strong team. The independent game studio’s first game, The Nemean Lion, is available through several major operators and is an important first step in Blue Guru’s planned rollout of new games. Blue Guru will also be launching in the US market later this year, where the high demand for quality slot games is expected to continue.
Andrew Braithwaite, CEO of Blue Guru Games, said: “It’s really nice to be releasing our first game. This is an important milestone of course and there’s so much more to come. We’re particularly excited about the US which provides such an exciting opportunity. We’re a great team having lots of fun making games, and we can’t wait to get our ideas out and see them played!”
Gustaf Hagman, CEO of LeoVegas Group, said “Blue Guru Games’ first game launch is a milestone. It is fantastic to see how quickly they have moved from concept to inception and a real testament to the strong commitment and entrepreneurship we have within the Group and our portfolio companies. We now have our eye firmly on the US market, where the thirst for high-quality games perfectly complements our aims and capabilities. I look forward to our continued development and growth!”
LeoVegas Group’s investment arm, LeoVentures, invests in entrepreneurial companies across industry verticals, adding strategic value to the Group. In addition to Blue Guru Games, LeoVentures has also invested in CasinoGrounds, Pixel.bet and BeyondPlay.
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Brook Bakery
MIDNITE PARADES GIANT CHIP BUTTY AHEAD OF STEEL CITY DERBY
Midnite, principal partners of Sheffield United, unveiled a giant chip butty ahead of the Steel City derby against Sheffield Wednesday. The display coincided with the Blades’ 2-1 victory, which relegated their city rivals.
To celebrate the club’s iconic chip butty anthem, Midnite collaborated with Brook Bakery to create the oversized butty, which was showcased on the touchline prior to kick-off. In addition, hundreds of chip butties will be donated to local homeless charities and food banks across Sheffield in the coming weeks.
Andrew Mook, Head of Brand at Midnite, said: “We wanted to give something back to Sheffield United fans in a way that is synonymous with the club. The chip butty anthem is instantly recognisable as being something unique to Sheffield United, and by creating a giant chip butty, we wanted to have some fun, while ultimately delivering a strong message.
“Midnite is dedicated to offering value to Sheffield United fans. We aren’t just here to use the club and stick our logo on the shirt. We want to become a part of the club, and our initiatives and activations have all been designed to bring fans closer to the clubs they love.
“It has been great to work alongside local Sheffield businesses to create the chip butty, and then to help give back to the community foodbank and charities.”
Throughout the season, Midnite has supported fans by covering travel for away matches, providing complimentary haircuts to celebrate the new year, and unveiling a 50-square-metre mural honoring Chris Wilder opposite Bramall Lane.
The post MIDNITE PARADES GIANT CHIP BUTTY AHEAD OF STEEL CITY DERBY appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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Stakelogic goes live with Spanish entertainment giant Luckia
Stakelogic has partnered with Luckia to expand its presence in the regulated online market of Spain.
Through the agreement, a selection of Stakelogic’s slot portfolio will be integrated into Luckia’s online platform via the Light & Wonder aggregation system. The rollout includes both classic and modern video slots featuring a wide range of themes and gameplay styles designed to appeal to diverse player preferences.
Founded in 1972, Luckia has evolved from a traditional slot machine operator into a multi-channel entertainment provider offering sports betting, casino games, bingo, and slots across online and retail channels, supported by more than 2,500 employees.
Roberto Navarrete, Senior Account Manager at Stakelogic, said: “Luckia is one of Spain’s most prominent and long-standing gaming and entertainment groups, with a significant retail heritage and a growing digital presence. Partnering with a brand of this scale and reputation is a major step for Stakelogic in the Spanish market. We are excited to bring our slot portfolio to Luckia’s platform and are confident their players will enjoy the variety, quality and gameplay depth our titles are known for.”
Eloy Fernandez, Head of Product Team at Luckia, added: “Adding Stakelogic’s content allows us to further diversify the entertainment we offer online, with games that combine distinctive design and well-balanced gameplay. Strengthening our slot portfolio in this way is an important part of ensuring our digital platform continues to evolve in line with player expectations and market trends.”
The post Stakelogic goes live with Spanish entertainment giant Luckia appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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